Human-in-the-loop machine learning

Posted: February 5, 2015 at 3:41 pm

What do you call a practice that most data scientists have heard of, few have tried, and even fewer know how to do well? It turns out, no one is quite certain what to call it. In our latest free report Real-World Active Learning: Applications and Strategies for Human-in-the-Loop Machine Learning, we examine the relatively new field of active learning also referred to as human computation, human-machine hybrid systems, and human-in-the-loop machine learning. Whatever you call it, the field is exploding with practical applications that are proving the efficiency of combining human and machine intelligence.

Find out:

This report gives you a behind-the-scenes look at how human-in-the-loop machine learning has helped improve the accuracy of Google Maps, match business listings at GoDaddy, rank top search results at Yahoo!, refer relevant job postings to people on LinkedIn, identify expert-level contributors using the Quizz recruitment method, and recommend womens clothing based on customer and product data at Stitch Fix.

As explained by Stitch Fixs chief algorithms and analytics officer, Eric Colson:

Stitch Fixs expert merchandisers evaluate each new piece of clothing and encode its attributes, both subjective and objective, into structured data, such as color, fit, style, material, pattern, silhouette, brand, price, and trendiness. These attributes are then compared with a customer profile, and the machine produces recommendations based on the model.

But when the time comes to recommend merchandise to the customer, the machine cant possibly make the final call. This is where Stitch Fix stylists step in. Stitch Fix hands off a final selection of recommendations to one of roughly 1,000 human stylists, each of whom serves a set of customers.

In the report, Cuzzillo takes us from fashion recommendations to mapping off-road locations at Google:

The algorithms collect data from satellite, aerial, and Googles Street View images, extracting such data as street numbers, speed limits, and points of interest. Yet even at Google, algorithms only get you to a certain point, and then humans need to step in to manually check and correct the data. Google also takes advantage of help from citizens a different take on crowdsourcing who give input using Googles Map Maker program to contribute data for off-road locations where Street View cars cant drive.

The report also dives into the closely related trend of crowdsourcing a critical way to quickly label hundreds or even thousands of items that ultimately feed back into an algorithm to improve its performance.

Download the free report here.

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Human-in-the-loop machine learning

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