Conversations That Matter: A survival guide for rogue times – Vancouver Sun

Posted: November 5, 2021 at 9:51 pm

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Global futurist Jonathan Brill talks about future-proofing yourself from events like the pandemic

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Virtually no one was prepared for the dramatic shift in every aspect of their lives caused by COVID-19.

But there were major exceptions. In a 2015 TED Talk, Bill Gates warned a disruptive Spanish flu-like pandemic was inevitable. He observed the response to West Africas 2014 Ebola outbreak and the poor response from the rest of the world.

It was as if the world was hit by a Rogue Wave, says global futurist Jonathan Brill, the author of a book by that name. In the book, he said rogue waves are far more likely to happen than previously understood. The key, according to Brill, is to spot the changes that foreshadow their arrival.

Spotting the telltale signs is, however, only step 1 in the development of appropriate responses that ensure you can successfully navigate the choppy waters. Brill encourages readers to adopt a Sherlock Holmes approach to observing, assessing or deducing and then eliminating the impossible, which means that whatever remains, no matter how crazy, must be possible.

The challenge with this approach is that it is antithetical to the processes most of us employ individually and as companies processes built for less-volatile times. Brill says those processes presume that you can deliver compound growth year after year, if you reduce risk, improve efficiencies, and keep your products up to date.

We invited Brill to join for a Conversation That Matters about how you can future-proof yourself and your business to survive and profit from radical change.

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Conversations That Matter: A survival guide for rogue times - Vancouver Sun

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