DraftKings Launches Micro-Betting to Give Fans More Ways to Engage with Their Favorite Sports
NEW YORK and BOSTON, Aug. 24, 2021 (GLOBE NEWSWIRE) -- Simplebet, the technology company reimagining the way fans engage with live sports, today announced a multi-year agreement with DraftKings (Nasdaq: DKNG), a leading sports betting and gaming operator in the U.S., to launch real-money micro-betting across the DraftKings Sportsbook. Integration with Simplebets micro-betting technology will allow DraftKings customers to engage even further with the sports they love by wagering, among other things, play-by-play, throw-by-throw and pitch-by-pitch throughout a sporting event.
Under the agreement, DraftKings will be able to offer Simplebets micro-betting products for the NFL, MLB and NBA and a new suite of college football products, which are the first micro-betting products available for collegiate sports. With micro-betting, DraftKings customers will now be able to wager on even more individual moments over the course of a game through the DraftKings Sportsbook.
Were thrilled to be launching our real-money micro-betting products with DraftKings, said Chris Bevilacqua, Co-Founder and CEO of Simplebet. These types of offerings represent the next evolution of sports betting and deliver enhanced opportunities for operators and fans alike. We look forward to the successful roll-out and to showcasing the excitement that comes with micro-betting.
Simplebet announced the completion of a $15 million financing round earlier this year, bringing total funding to $50 million. The recent funding is being used to enhance the companys existing NFL, MLB and NBA products by adding dozens of derivative micro-markets, launching new sports, introducing new subcategories of micro-markets such as Scripts, expanding engineering resources to enable more efficient customer integrations and exploring other strategic opportunities.
Were excited to be working with Simplebet to change the in-game betting experience for our customers and, together, changing the way sports fans engage with their favorite sports, said Paul Liberman, President, Global Product and Technology at DraftKings. Through our shared commitment to delivering innovative technology, our customers are now able to take part in this unique betting and engagement experience on the DraftKings Sportsbook.
Story continues
Simplebet has developed a suite of innovative micro-betting products for the NFL, NBA, MLB and, most recently, college football. The company enables sports betting operators, media companies and technology companies to enhance live sports by offering engaging experiences in real-time with its proprietary automated operations platform.
About Simplebet:
Co-founded in 2018 by Chris Bevilacqua, Joey Levy, and Scott Marshall, Simplebet is the technology company pioneering micro-betting and fan engagement for U.S. sports. Micro-betting introduces instant gratification to the sports betting user experience by enabling moments within sporting events to become discrete betting and engagement opportunities. For more information please visit their website at https://www.simplebet.io/, and follow on LinkedIn and Twitter.
About DraftKings:DraftKings Inc. is a digital sports entertainment and gaming company created to fuel the competitive spirit of sports fans with products that range across daily fantasy, regulated gaming and digital media. Headquartered in Boston, and launched in 2012 by Jason Robins, Matt Kalish and Paul Liberman, DraftKings is the only U.S.-based vertically integrated sports betting operator. DraftKings is a multi-channel provider of sports betting and gaming technologies, powering sports and gaming entertainment for operators in 17 countries. DraftKings Sportsbook is live with mobile and/or retail betting operations in the United States pursuant to regulations in Colorado, Illinois, Indiana, Iowa, Michigan, Mississippi, New Hampshire, New Jersey, New York, Oregon, Pennsylvania, Tennessee, Virginia and West Virginia. DraftKings daily fantasy sports product is available in 7 countries internationally with 15 distinct sports categories. DraftKings is the official daily fantasy partner of the NFL, MLB, NASCAR, PGA TOUR and UFC as well as an authorized gaming operator of the NBA and MLB, an official sports betting partner of the NFL, an official betting operator of PGA TOUR and the official betting operator of UFC. DraftKings also owns Vegas Sports Information Network, Inc. (VSiN), a multi-platform broadcast and content company.
DraftKings Forward-Looking Statements
Certain statements made in this release are forward looking statements within the meaning of the safe harbor provisions of the United States Private Securities Litigation Reform Act of 1995. When used in this press release, the words estimates, projected, expects, anticipates, forecasts, plans, intends, believes, seeks, may, will, should, future, propose and variations of these words or similar expressions (or the negative versions of such words or expressions) are intended to identify forward-looking statements. These forward-looking statements are not guarantees of future performance, conditions or results, and involve a number of known and unknown risks, uncertainties, assumptions and other important factors, many of which are outside DraftKings control, that could cause actual results or outcomes to differ materially from those discussed in the forward-looking statements. For a discussion of additional risks and uncertainties, which could cause actual results to differ from those contained in the forward-looking statements, see DraftKings Securities and Exchange Commission filings. DraftKings does not undertake any obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by law.
Media contacts:
Simplebetsimplebet@dkcnews.com
DraftKingsmedia@draftkings.com@DraftKingsNews
Investor contact:Investors@draftkings.com
Read more:
- Betting on Little League is not allowed in the Regal Sportsbook - Pennsylvania News Today [Last Updated On: August 20th, 2021] [Originally Added On: August 20th, 2021]
- NFL playoff predictions: How the public is betting playoff odds heading into preseason Week 2 - DraftKings Nation [Last Updated On: August 20th, 2021] [Originally Added On: August 20th, 2021]
- Soccer live streams: How to watch weekend's best games on TV, including Serie A, Arsenal vs. Chelsea and PSG - CBS Sports [Last Updated On: August 20th, 2021] [Originally Added On: August 20th, 2021]
- DraftKings Sportsbook Is Now A Partner With Baltimore Ravens - Legal Sports Betting [Last Updated On: August 20th, 2021] [Originally Added On: August 20th, 2021]
- Connecticut Sports Betting Will Not Launch Before the 2021 NFL Season Opener - The Action Network [Last Updated On: August 20th, 2021] [Originally Added On: August 20th, 2021]
- NASCAR Best Bets: Motorsports Picks, Odds to Consider on DraftKings Sportsbook for the FireKeepers Casino 400 - DraftKings Nation [Last Updated On: August 20th, 2021] [Originally Added On: August 20th, 2021]
- Jay-Z rolls dice to open New York sportsbook, partners with Fanatics - Page Six [Last Updated On: August 20th, 2021] [Originally Added On: August 20th, 2021]
- Two More Tennessee Sportsbooks Could Be Approved Next Week - Legal Sports Report [Last Updated On: August 28th, 2021] [Originally Added On: August 28th, 2021]
- Nevada Clears $1 Billion In Post-PASPA Sportsbook Revenue With Strong July - US Bets [Last Updated On: August 28th, 2021] [Originally Added On: August 28th, 2021]
- Gen Z Bettors Ready To Capture Sportsbook Industrys Attention - US Bets [Last Updated On: August 28th, 2021] [Originally Added On: August 28th, 2021]
- Rush Street Interactive to Bring BetRivers Online Sportsbook to Arizona With the Arizona Rattlers - Business Wire [Last Updated On: August 28th, 2021] [Originally Added On: August 28th, 2021]
- First Wisconsin Sportsbook Targeting November Opening - The Action Network [Last Updated On: August 28th, 2021] [Originally Added On: August 28th, 2021]
- The Caesars Sportsbook App is Now Live in Arizona! - KPVI News 6 [Last Updated On: August 28th, 2021] [Originally Added On: August 28th, 2021]
- White Hat Gaming PAM casino and sportsbook solution debuts in New Jersey - Yogonet International [Last Updated On: September 1st, 2021] [Originally Added On: September 1st, 2021]
- FanDuel Illinois NFL Week 1 Promos: Sportsbook Offers And Free Bets - TheLines.com [Last Updated On: September 1st, 2021] [Originally Added On: September 1st, 2021]
- Fubo Gaming Receives Approval to Offer Online Sports Wagering From the Iowa Racing and Gaming Commission - Business Wire [Last Updated On: September 1st, 2021] [Originally Added On: September 1st, 2021]
- Grand Central in Adams Morgan approved "for the operation of a full-service, independent sportsbook with no restrictions on maximum bets and all... [Last Updated On: September 1st, 2021] [Originally Added On: September 1st, 2021]
- ESPN Looks to License Its Brand to a Sportsbook for $3 Billion - SportTechie [Last Updated On: September 1st, 2021] [Originally Added On: September 1st, 2021]
- PointsBet Illinois NFL Week 1 Promos: Sportsbook Offers And Free Bets - TheLines.com [Last Updated On: September 4th, 2021] [Originally Added On: September 4th, 2021]
- New Jersey Sportsbook NFL Week 1 Promos: Free Bets And Other Offers - TheLines.com [Last Updated On: September 4th, 2021] [Originally Added On: September 4th, 2021]
- BetRivers Illinois NFL Week 1 Promos: Sportsbook Offers And Free Bets - TheLines.com [Last Updated On: September 4th, 2021] [Originally Added On: September 4th, 2021]
- NASCAR Best Bets: Motorsports Picks, Odds to Consider on DraftKings Sportsbook for the Cook Out Southern 500 - DraftKings Nation [Last Updated On: September 4th, 2021] [Originally Added On: September 4th, 2021]
- Fumble! NFL's role in sports gambling is a recipe for disaster and it should step back - USA TODAY [Last Updated On: September 4th, 2021] [Originally Added On: September 4th, 2021]
- Analysts Ask: Is a $3 Billion ESPN Sportsbook Really Worth It? - Pokerfuse [Last Updated On: September 4th, 2021] [Originally Added On: September 4th, 2021]
- MLB Best Bets: Baseball Picks, Predictions, Odds to Consider on DraftKings Sportsbook for September 3 - DraftKings Nation [Last Updated On: September 4th, 2021] [Originally Added On: September 4th, 2021]
- Sports betting in Arizona: Here is what the D-backs, Caesars sportsbook might look like - ABC15 Arizona [Last Updated On: September 4th, 2021] [Originally Added On: September 4th, 2021]
- FuboTV's Sportsbook Is Coming in Q4 - The Motley Fool [Last Updated On: September 4th, 2021] [Originally Added On: September 4th, 2021]
- Add Barstool To The Growing List Of New Jersey Sportsbooks - NJ Online Gambling [Last Updated On: September 10th, 2021] [Originally Added On: September 10th, 2021]
- NASCAR Best Bets: Motorsports Picks, Odds to Consider on DraftKings Sportsbook for the Federated Auto Parts 4 - DraftKings Nation [Last Updated On: September 10th, 2021] [Originally Added On: September 10th, 2021]
- MLB Best Bets: Baseball Picks, Predictions, Odds to Consider on DraftKings Sportsbook for September 9 - DraftKings Nation [Last Updated On: September 10th, 2021] [Originally Added On: September 10th, 2021]
- NFL Week 1: Best Sportsbook Promos and Boosts (Ranked) - 4for4 [Last Updated On: September 10th, 2021] [Originally Added On: September 10th, 2021]
- Scout Gaming kicks off second half year with multiple deals and sportsbook launch - marketscreener.com [Last Updated On: September 16th, 2021] [Originally Added On: September 16th, 2021]
- MLB Best Bets: Baseball Picks, Predictions, Odds to Consider on DraftKings Sportsbook for September 12 - DraftKings Nation [Last Updated On: September 16th, 2021] [Originally Added On: September 16th, 2021]
- MLB Best Bets: Baseball Picks, Predictions, Odds to Consider on DraftKings Sportsbook for September 13 - DraftKings Nation [Last Updated On: September 16th, 2021] [Originally Added On: September 16th, 2021]
- Top NJ Regulator To Books: "Regulate Sportsbook Advertising Or We Will" - Legal Sports Report [Last Updated On: September 16th, 2021] [Originally Added On: September 16th, 2021]
- NASCAR Best Bets: Motorsports Picks, Odds to Consider on DraftKings Sportsbook for the Bass Pro Shops Night R - DraftKings Nation [Last Updated On: September 16th, 2021] [Originally Added On: September 16th, 2021]
- NFL Week 2: Best Sportsbook Promos and Boosts (Ranked) - 4for4 [Last Updated On: September 16th, 2021] [Originally Added On: September 16th, 2021]
- Big bet: Restarting the conversation on sportsbook - NonDoc [Last Updated On: September 16th, 2021] [Originally Added On: September 16th, 2021]
- Connecticut Sports Betting at Retail Sportsbooks Nears as Online Rollout Continues - The Action Network [Last Updated On: September 16th, 2021] [Originally Added On: September 16th, 2021]
- NFL betting: The wagers that helped sportsbooks clean up in Week 1 - New York Post [Last Updated On: September 16th, 2021] [Originally Added On: September 16th, 2021]
- Unibet Sportsbook Comes To Arizona With $50 Free Bet - bleachernation.com [Last Updated On: September 16th, 2021] [Originally Added On: September 16th, 2021]
- Bet $5 on Colts or Titans, Win $150 with FanDuel Sportsbook Promo - Sports Betting Dime [Last Updated On: September 24th, 2021] [Originally Added On: September 24th, 2021]
- DraftKings Sportsbook Promo - Bet On The Ryder Cup 2021 - ATS.io [Last Updated On: September 24th, 2021] [Originally Added On: September 24th, 2021]
- Opinion: Constant Sportsbook Advertising On TV Hard To Curb Legally - Legal Sports Report [Last Updated On: September 24th, 2021] [Originally Added On: September 24th, 2021]
- MLB Best Bets: Baseball Picks, Predictions, Odds to Consider on DraftKings Sportsbook for September 23 - DraftKings Nation [Last Updated On: September 24th, 2021] [Originally Added On: September 24th, 2021]
- Sportsbook Wire's NFL Week 3 Picks: ML, ATS and OU predictions for all games - USA TODAY Sportsbook Wire [Last Updated On: September 24th, 2021] [Originally Added On: September 24th, 2021]
- 2021 NFL Week 3 Best Bets - DraftKings Nation [Last Updated On: September 27th, 2021] [Originally Added On: September 27th, 2021]
- Notable bets - Tucker's kick saves one of the most popular weekend bets - ESPN [Last Updated On: September 27th, 2021] [Originally Added On: September 27th, 2021]
- MLB Best Bets: Baseball Picks, Predictions, Odds to Consider on DraftKings Sportsbook for September 27 - DraftKings Nation [Last Updated On: September 27th, 2021] [Originally Added On: September 27th, 2021]
- Connecticut Retail Sports Betting Clear Final Hurdle, Could Open Before Online Sportsbooks - The Action Network [Last Updated On: September 27th, 2021] [Originally Added On: September 27th, 2021]
- College Football Week 6 Odds, Promos: Over $800 FREE Available in Sportsbook Offers! - The Action Network [Last Updated On: October 11th, 2021] [Originally Added On: October 11th, 2021]
- Tipico Sportsbook narrowly favors the Saints in Week 5 at Washington - Saints Wire [Last Updated On: October 11th, 2021] [Originally Added On: October 11th, 2021]
- Which Sportsbooks Have the Best NFL Teaser Prices? - The Action Network [Last Updated On: October 11th, 2021] [Originally Added On: October 11th, 2021]
- MLB Playoff Betting Promotions, Sportsbook Bonuses & Boosts - ATS.io [Last Updated On: October 11th, 2021] [Originally Added On: October 11th, 2021]
- Barstool Sportsbook Promo and Odds Boosts for Yankees vs. Red Sox Wild Card Game - Crossing Broad [Last Updated On: October 11th, 2021] [Originally Added On: October 11th, 2021]
- NFL Week 5 Picks: Sportsbook Wire's ML, ATS and OU predictions for all games - USA TODAY Sportsbook Wire [Last Updated On: October 11th, 2021] [Originally Added On: October 11th, 2021]
- Louisiana Sports Betting Begins With Retail Sportsbook Opening - The Action Network [Last Updated On: October 11th, 2021] [Originally Added On: October 11th, 2021]
- MLB Best Bets: Baseball Picks, Predictions, Odds to Consider on DraftKings Sportsbook for October 11 - DraftKings Nation [Last Updated On: October 11th, 2021] [Originally Added On: October 11th, 2021]
- The George Washington Bridge in New York Has Its Own Sportsbook - GamblingNews.com [Last Updated On: October 11th, 2021] [Originally Added On: October 11th, 2021]
- The Best Sportsbook Promo Codes and Bonus Offers for NFL Week 6 - The Action Network [Last Updated On: October 19th, 2021] [Originally Added On: October 19th, 2021]
- NBA Odds Betting Preview: Analyzing the Lines on DraftKings Sportsbook for 2021-22 - DraftKings Nation [Last Updated On: October 19th, 2021] [Originally Added On: October 19th, 2021]
- Here's where New York is in the mobile sports betting process - Times Union [Last Updated On: October 19th, 2021] [Originally Added On: October 19th, 2021]
- GAN to help Red Rock Resorts with its sportsbook infrastructure in Nevada - SBC Americas [Last Updated On: October 19th, 2021] [Originally Added On: October 19th, 2021]
- Brooklyn Nets favored to win NBA title, but bettors backing the Los Angeles Lakers - ESPN [Last Updated On: October 19th, 2021] [Originally Added On: October 19th, 2021]
- MLB Best Bets: Baseball Picks, Predictions, Odds to Consider on DraftKings Sportsbook for October 19 - DraftKings Nation [Last Updated On: October 19th, 2021] [Originally Added On: October 19th, 2021]
- Caesars Sportsbook Louisiana Soft Launch Expected this Week - Sports Betting Dime [Last Updated On: October 19th, 2021] [Originally Added On: October 19th, 2021]
- FanDuel Arizona Sportsbook Gives 75-1 Odds Boost on Suns to Win - Mile High Sports [Last Updated On: October 19th, 2021] [Originally Added On: October 19th, 2021]
- The Sportsbook's Preview of the 2021-22 Utah Jazz - Salt City Hoops [Last Updated On: October 24th, 2021] [Originally Added On: October 24th, 2021]
- Heres the Best Caesars Sportsbook Promo Code for This Weekend - Mile High Sports [Last Updated On: October 24th, 2021] [Originally Added On: October 24th, 2021]
- Here Are the Best Connecticut Sportsbook Promos and Bonuses - Elite Sports NY [Last Updated On: October 24th, 2021] [Originally Added On: October 24th, 2021]
- This Is the Best Barstool Sportsbook Promo This Weekend - Crossing Broad [Last Updated On: October 24th, 2021] [Originally Added On: October 24th, 2021]
- 2021's Top Bet Online Sportsbook: Bet Now Legally & Safe with Online Sports Betting Sites - Blog - The Island Now [Last Updated On: October 24th, 2021] [Originally Added On: October 24th, 2021]
- FanDuel Sportsbook NFL Promo Offers Bet $5, Win $125 if Vikings or Cowboys Score TD - bleachernation.com [Last Updated On: October 26th, 2021] [Originally Added On: October 26th, 2021]
- Connecticut Lottery and Gov. open first commercial retail sportsbook with RSI - Yogonet International [Last Updated On: October 26th, 2021] [Originally Added On: October 26th, 2021]
- DraftKings Sportsbook UFC Promo Gives 40-1 Odds on Any Fighter to Win - bleachernation.com [Last Updated On: October 26th, 2021] [Originally Added On: October 26th, 2021]
- Rush Street Interactive Crowned Sportsbook of the Year at the SBC Awards Latinoamrica 2021 - PRNewswire [Last Updated On: November 5th, 2021] [Originally Added On: November 5th, 2021]
- NBA Best Bets: Basketball Picks, Predictions, Odds to Consider on DraftKings Sportsbook for November 4 - DraftKings Nation [Last Updated On: November 5th, 2021] [Originally Added On: November 5th, 2021]
- NFL Week 9 Picks: Sportsbook Wire's ML, ATS and OU predictions for all games - USA TODAY Sportsbook Wire [Last Updated On: November 5th, 2021] [Originally Added On: November 5th, 2021]
- DraftKings Sportsbook Offers Bet $5, Win $200 on UFC 268 - bleachernation.com [Last Updated On: November 5th, 2021] [Originally Added On: November 5th, 2021]
- Winning Mobile NY Sportsbooks Will Be Selected Monday - Legal Sports Report [Last Updated On: November 5th, 2021] [Originally Added On: November 5th, 2021]