Sports betting industry heads to NJ for sector’s biggest conference – nj.com – nj.com

International Sports Betting returns to New Jersey next week for the SBC Summit North America.

New Jersey will become the center of the international sports betting industry next week when executives from across the world travel to the Meadowlands Exposition Center for SBC Summit North America, which runs from November 30 to December 2.

The event is set to be the largest sports betting and iGaming conference and tradeshow of 2021, as the industry gathers to learn from the sectors most successful brands and to exchange ideas about the future of mobile wagering, and casino and arena sports books.

New Jersey is the number one success story that executives will be hoping to discover more about, as the industry here continues to set the standards that other states aspire to.

Having already taken Nevadas title of biggest sports betting market in the U.S., NJ set a new record of $1billion in sports wagers taken in September and then surpassed that mark in October, as sustained interest in NFL markets took the total to a staggering $1.3billion.

Figures published by the NJ Division of Gaming Enforcement show that $1.18 billion worth of those bets were placed online, which helped to drive the states total gaming tax revenue to $45.8 million for the month and $396.8 million for the year to date.

In addition to translating into valuable funds for the public purse, the huge sums staked also demonstrate that the focus on technological innovation, product development, and creative marketing strategies has really worked for NJs mobile sports books.

Those themes will be central to the discussions at SBC Summit North America, as executives from FanDuel, DraftKings, BetMGM, Ballys, Caesars Digital, Unibet, Penn National Gaming, PlayUp, MaximBet, and many more share insights on the latest developments in the market.

There will also be a major focus on the future of sports betting in the U.S. and Canada; not only from regulatory and commercial standpoints, but also with an eye on the developments that players can expect to see in the next two years.

How will in-play wagering evolve as faster technology arrives? Can the industry create an engaging college sports betting experience? What is the future for fantasy sports? Is sports trading the next big market?

How can operators develop esports wagering offers that appeal to mainstream bettors? What do players really need from mobile sports books and how can operators improve the user experience?

All these questions will be addressed in detail, alongside an in-depth look at the ever-strengthening relationship between the betting industry, professional sports and mediabrands and how that can evolve to deliver the content and experience that fans want.

Representatives of the New York Jets, MLB, NASCAR, the CFL, ESPN, WarnerMedia, and Yahoo Sports are among those set to share their thoughts on what players can look forward to from these partnerships, whether that is exclusive fan experiences, betting-focused broadcasting content, fan-only offers, or something innovative that has not been tried before.

To find out more about SBC Summit North America, which runs from November 30 to December 2, or to book a pass, visit http://www.sbcevents.com.

Note to readers: we may earn a commission from the offers and links on this page.

Here is the original post:

Sports betting industry heads to NJ for sector's biggest conference - nj.com - nj.com