GANNETT Launches ItsInauguralNon-Fungible Token Inspired by the First NewspaperOnthe Moon – USA TODAY

Staff, USA TODAY NETWORK PRESSROOM Published 4:27 p.m. ET June 22, 2021

Today,Gannett Co Inc., announced its inaugural non-fungible token (NFT) inspired by the first newspaper delivered to space in 1971.Legendary Apollo 14 astronaut Alan Shepard, the first American in space, famously transported a special edition of TODAY, now FLORIDA TODAY and part of the USA TODAY NETWORK, to the moon. To celebrate the 50th anniversary ofShepards visit to the moon, the NFT collection allows bidders the chancetoimmersethemselves with the interactive artwork of the Apollo Landing and relatedNASAmissionsas captured by FLORIDA TODAY.

TheFirst Newspaper Delivered to the Mooncollection includes a photo mosaic video, an interactive photo mosaic illustration, a digital copy of A Space Age History: Mans Odyssey to the Moon,an exclusive behind the scenes Space Coast Tour, lifetime digital subscriptions, and out of this world extras. All auction proceeds willbenefittheAir Force Space & Missile Museum FoundationandThe Gannett Foundation.

Space travel was an inspired theme for our first NFT because it tells the story of innovation and advancement that has been a positive, unifying force in American culture, which is also the aim of Gannetts storytelling, said Kris Barton, Chief Product Officer, Gannett | USA TODAY NETWORK. Our digital subscriber growth can be attributed to our unique content and our ability to use technology like an NFT as we find meaningful ways to bring communities together and engage new audiences.

We are thrilled to be the recipient of this auction recognizing the importance of space exploration and discovery, said Board Chairman of the Air Force Space & Missile Museum Foundation Ray Sands. The funds will support our work to recognize and preserve the historical significance of U.S. Space Force launch activities.

The 48-hour auction will begin on Monday, June 28 at 8 p.m.ETatnft.usatoday.com,powered by Origins NFT Launchpad. Gannett will also be offsetting the NFT footprint with carbon credits.

For more details and the controlling terms and conditions applicable to the auction, visitnft.usatoday.com.

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GANNETT Launches ItsInauguralNon-Fungible Token Inspired by the First NewspaperOnthe Moon - USA TODAY