Campaign podcast: Populism vs high art, Nike and what makes an Agency of the Year – CampaignLive

Posted: March 21, 2021 at 4:43 pm

Should the ad industry stop trying to make high art and just aim for popular appeal? This debate has been raging since Campaign published its March cover feature, Why advertising should be more Mrs. Browns Boys and less Fleabag. Campaign's Brittaney Kiefer, Maisie McCabe and Kate Magee unpick this debate and weigh in with their own opinions.

They also discuss a new Nike ad celebrating the strength of pregnant women, a CampaignPick of the Week,created by Wieden & Kennedy London. Speaking of that agency, what will the departure of its esteemed creative leader Tony Davidson mean for the business?

Plus, Uncommon Creative Studio recently took home Campaigns Creative Agency of the Year crown. So what makes an Agency of the Year winner?

Later in the episode, legendary planner Paul Feldwick talks to Engine chief strategy officer Gen Kobayashi about whether advertising has become too knowing for its own good.

Listen below or tap 'subscribe' to get the podcast on Apple, Spotify and other platforms.

Running order (links to stories on Campaign's website):1:18: Nikes ad campaign5:12: Tony Davidsons departure from W&K London8:30: Should advertising "be less Fleabag"?14:50: What makes an Agency of the Year winner?20:24: In conversation with Feldwick and Kobayashi

This episode was hosted by Campaigncreativity and culture editor Brittaney Kiefer with UK editor Maisie McCabe and associate editor Kate Magee. It was edited by Lindsay Riley.

Visit link:

Campaign podcast: Populism vs high art, Nike and what makes an Agency of the Year - CampaignLive

Related Posts