‘Beauty And The Beast’ Enchants With $350M Global Bow; $180M Offshore International Box Office – Deadline

Posted: March 19, 2017 at 4:46 pm

Refresh for latest: Disneys Beauty And The Beast charmed its way into the international box office this weekend with a wild $180M start. Combined with the equally monstrous domestic opening, that puts the global tally for the live-action update of 1991s animated classic at a magnifique $350M worldwide. The Bill Condon-directed film is now the No. 2 March debut of all time both globally and internationally, behind Batman V Superman: Dawn Of Justice.

We had a sense yesterday that BATB was headed across $300M global and indeed it sprang past pre-weekend estimates on all fronts.

Looking at the same suite of offshore markets, and at todays rates, the opening BATB frame is running 35% ahead of The Jungle Book, 96% ahead of Alice In Wonderland, 100% ahead of Maleficent and 148% ahead of Cinderella.

The Emma Watson/Dan Stevens-starrer was No. 1 in virtually all debuts its playing in 44 material markets this weekend. A dazzling $22.8M in the UK gave BATB the highest grossing 3-day opening weekend ever for a PG title; and China opened to $44.8M for the biggest-ever Disney Live Action launch weekend (note that Disney Live Action refers to non-Lucasfilm/Marvel releases).

In other highlights, this is the top March opening ever in several territories, including the UK, Germany and Mexico. BATB also had the No. 1 bow of 2017 in those markets as well as Italy, Sweden and Brazil, among others. The film further surpassed the lifetimes of Maleficent and Alice In Wonderland in China, Korea and India.

In IMAX plays, BATB waltzed to a record-setting $21M on 1,026 screens worldwide. In 55 international markets, the gross was $8.5M on 649. The movie, which features an expanded aspect ratio that is exclusive to IMAX, is the 300th DMR (digital media remastering) title in the formats history and pushes IMAX past the $6B total global box office mark.

BATB is the No. 1 global bow ever for a PG-rated film in IMAX, topping Disneys own Jungle Book ($20M) from last year. It is the No. 2 overseas launch for a PG movie after TJBs $9.7M and the No. 3 international opening weekend in March after BVS and Logan.

Overall, the UK is a big part of this fairy tale. Along with the PG record noted above, the $22.8M score is the 5th highest grossing 3-day launch of all time. The Saturday was the 2nd biggest ever only behind Star Wars: The Force Awakens. The film is doing Jungle Book-style business overseas and indeed outpacing it with a launch in the UK that is +83% on that film. This is further the biggest Disney Live Action opening in the market and the top March debut frame ever. It also tops the start for all musicals in the market.

The Top 5 hubs this session are China ($44.8M), the UK ($22.8M), Korea ($11.9M), Mexico ($11.6M) and Germany ($10.7M). Market breakdowns are coming below.

Other notable numbers this frame include Foxs Logan passing $100M in China; Warner Bros Kong: Skull Island getting thisclose to $150M international after two sessions; Universals Split crossing $250M worldwide; Unis A Dogs Purpose sitting up to over $100M international; and Illumination/Universals Sing nearing $600M global. New was the opening of Jordan Peeles Get Out from Universal and Blumhouse.

Breakdowns on those and others are being updated below.

NEW BEAUTY AND THE BEAST

Disney

The tale as old as time was expected to resonate around the world and just continued to run all weekend. Thats despite any controversy that reared up over Josh Gads gay moment in the film. Any distraction over Russia giving the film a 16+ rating (on par with Dis Pirates films, btw and equivalent to a PG-13 in the U.S) did not damage the start there (see more below).

With all this cash in the castle, there are still openings to come in such majors as France, Australia and Japan. BATB has lots of runway ahead of it and with ongoing play, plus the addition of those markets which are poised to belly right up to the beast, $1B global looks all but assured.

Currently offshore, China is in the lead with $44.8M to become the biggest ever Disney Live Action opening weekend of all time. BATB repped 67% of the market share there and has already bested the entire run of both Maleficent and Alice In Wonderland. In 2015 dollars, Cindy opened to $25M across her first 3-day with BABT almost doubling that start this weekend. In IMAX, the film grossed $3.4M on 386 screens.

The UK, as noted above, had a fairy tale launch with $22.8M and several benchmarks set including the highest grossing 3-day opening weekend ever for a PG title; the 5th highest grossing 3-day bow of all time; and the 2nd biggest Saturday ever only behind Star Wars: The Force Awakens.

Korea, which is the No. 3 play on BATB this weekend, came in at $11.9M for the top Disney Live Action opening frame ever. With 67% market share the opening already exceeds the entire run of both Maleficent and Cinderella. Belle and her Beast are 80% ahead of Jungle Book currently.

Mexico comes in as the No. 4 offshore hub with $11.6M, again the biggest ever DLA bow; the No. 1 March opening of all time; and the top industry start of 2017. It is also the 6th industry opening weekend ever. It dominated the market with 74% and is running 91% swingier than Jungle Book.

In Germany, the table was set with $10.7M for the top March opening weekend on record and 2017s best so far. There, its 118% ahead of Jungle Book.

Brazil is next with $10.4M: top DLA ever, top 2017 start and 7th industry opening of all time. The score more than tripled The Jungle Books launch.

Italys first dance was worth $7.6M for 2017s biggest start and 124% over The Jungle Book.

At $6M, Russia defied the local controversy which saw it slapped with a 16+ rating. Disneys Dave Hollis tells me, The result is as impressive in Russia as it is anywhere else in the world. Its also more than double Cinderellas first sweep.

The Philippines and Spain round out the Top 10 with $5.9M and $5.8M, respectively. In the former, this is the top DLA opening and the No. 4 industry bow ever. Shattered are the entire scores of Jungle Book, Cinderella and Alice In Wonderland. In Spain, this is the biggest non-local March opening ever and is running 36% ahead of Jungle Book.

In other notables not cited above, BATB is the biggest March opening ever in Albania, Austria, Bosnia/Herzegovina, Croatia, Czech Rep, Denmark (non-local), Finland, Macedonia, Norway (3-day only), Slovenia, Switzerland and Ukraine. It is also the biggest opening of the year in Austria, Bulgaria, Denmark, Finland, Serbia, Switzerland, U.A.E. and Ukraine.

Further openings across South East Asia that are DLAs best include Hong Kong, Indonesia, Singapore and Thailand.

The only markets where Mrs Potts didnt top the box office were Vietnam (Kong: Skull Island was still No. 1 there), Turkey (with two local movies and Logan ahead) and India (where Foxs Badrinath Ki Dulhania retained No. 1).

Tuning up for next weekend are France, Australia, Belgium, Hungary, Israel, Trinidad and Argentina. Japan, a huge Disney market, bows April 21. This Beauty will also open on 22 more IMAX screens in nine markets next frame.

GET OUT

Universal

HOLDOVERS/EXPANSIONS KONG: SKULL ISLAND

Warner Bros

Particularly notable is the performance in Vietnam which figures in the film. Kong beat the new Beauty in the market with a No. 1 and $5.3M total to become the 2nd highest-grossing movie there ever behind Furious 7.

Overall, the UK was the best play this frame with $3.3M on 931 screens, ranking No. 2 with a $13.5M cume. Korea followed at $2.5M on 644 for the No. 2 spot and an $11.1M total so far. Up next was France where the film maintained No. 1 (Belle arrives next weekend there) with $2.4M on 540 for a 31% drop and a total $7.3M to date. Australia (which also has BATB as a new guest next frame stomped on $2.4M/388 to bring the running total to $7.2M. Mexico similarly added $2.4M (on 1,597) for $10.1M running. There is a long-holiday weekend in Mexico and WB is looking at strong numbers in an expanded market.

Other top cumes include Russias $9.3M; Brazil with $6.9M; Germanys $6.2M; Taiwans $6M; Malaysias $4.8M; and Spains $3.2M.

Next weekend, Kong travels to China and Japan.

LOGAN

20th Century Fox

Elsewhere, Logan is now 10% bigger than the lifetime of X-Men: Apocalypse at current exchanges in the UK with a cume of $25.3M. Brazil held this frame at No. 2 for $23.4M so far after a 43% drop. The next biggest market is Russia with $15.7M so far and 19% higher than X-Men: Days Of Future Past at todays f/x rates. Korea has grossed $15.3M to date and held No. 3 this session. In most plays, holds were better than -50%. Japan releases Logan on June 1.

A DOGS PURPOSE

Universal

We talked about the success of this film in China last week and its marketing prowess with local partner Alibaba has continued to pay off. The movie was No. 2 behind new opener Beauty And The Beast after playing well throughout the week. It normally has about two weeks left to wag there. Universal will next release in Russia on March 30 and Japan on September 23.

SING

Universal

SPLIT

Universal

MOANA

Disney

MISC UPDATED CUMES

Lionsgate

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'Beauty And The Beast' Enchants With $350M Global Bow; $180M Offshore International Box Office - Deadline

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