How Nootrobox Started a Craze (That Actually Works) – TechDay News (blog)

Posted: May 26, 2017 at 4:16 am

The fervent health craze that has recently overtaken society has spurred a number of peculiar trends from cupping to placenta pills to oxygen shots.

Most of these fads have a validity that is questionable as best whereas others seem to exist solely for the financial gain of Instagram celebs.

Yet, amidst the bizarre and completely outlandish exist a few health hacks that are actually legitimate.

Nootrobox is one such craze that despite its quirky nature, also works.

From the companys chewable coffee cubes (Go Cubes) to its assortment of dietary supplements, Nootrobox has the internet buzzing.

Geoff Woo, Nootroboxs CEO and co-founder explains how the brand is a perfect balance between data and fun and how this has contributed to its wild success.

At Nootrobox, we embrace and nerd out about the science, and we lean into explaining and diving directly into the peer-reviewed clinical research papers. Our customers are smart and we treat them like how I would treat bringing ambitious and intellectually curious friends into the world of biohacking and human enhancement.

Any paradigm shift in how culture views consumption is good for us. The changing narrative means the timing is ripe for us to help redefine what is healthful consumption and what baseline healthy even means. We're already a part of the conversation via our leadership in biohacking and intermittent fasting. We think nootropics and proper supplements is very much a part of "clean" and better consumption.

We see Go Cubes as a welcoming friendly doormat into the world of biohacking and nootropics. Energy and focus is the first thing people notice and it's a natural entry point. Thus, it's got a more fun, friendly, and convenient angle. Once you're hooked there, you graduate to Nootrobox.

We're smart, confident, and self-aware as the people and biohackers behind the product and brand. Having that come through is really an asset for us because we're a real authentic company and not just another big corporate.

Embrace the science and tech but communicate it in a way that's real and actionable. Find balance between data and fun. It's an art.

Always upgrading our nootropic stacks. We have some irons in the oven we'll be launching later this year. Stay tuned.

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How Nootrobox Started a Craze (That Actually Works) - TechDay News (blog)

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