Category Archives: Technology

How will the food sector provide up to ten billion people with enough protein in ways that are healthy, affordable and sustainable?

This has become a fundamental question for the food sector. Protein is essential for human health but the way it is currently produced depletes natural resources. Righting this imbalance is critical to the mission of feed supplier Nutrecos venture capital arm, which is investing in breakthrough innovations that it hopes will not only fast-track growth but also support the transition to a more sustainable system of protein consumption.

Director of venturing, Joost Matthijssen, believes that the answers are within spitting distance. We are very excited about how technology will revolutionise how food protein is produced, including making it more sustainable, he told FoodNavigator.

Nutreco established its corporate investment arm, NuFrontiers, 4-5 years ago. It has made 18 investments in that time that address issues in animal protein production as well as supporting the development of alternative protein foods.

Developing new protein sources are all exciting, they create a lot of buzz. But it is also very important to make existing sources of protein more sustainable and to up the performance, especially of the animal protein value chain. There are challenges there but technology can help address these, Matthijssenobserved.

Matthijssensaid that some years ago the protein space was divided into the diametrically opposed camps of proponents of animal and alternative proteins. This is not how Nutreco tries to evaluate the protein landscape.

We try to see a bigger picture. The population is growing, demand for protein is growing, pressure on resources is growing, sustainability challenges are growing. We need to address those. For that we need every type of support from technology that we can get. That pertains to animals as well as alternative proteins. That's the lens we are applying.

This approach does, however, still alienate some potential partners and means some people would not be looking to partner with us based on our core business in the animal production chain. We are fine with that, it takes two to tango, both parties need to be committed, the investment specialist reflected.

Matthijssenbelieves that the animal protein supply chain is coming under increasing pressure to boost its sustainability credentials. The industry has witnessed rising scrutiny of the footprint of animal agriculture in the form of GHG emissions and other pollutants as well as concern over animal welfare in intensive production systems.

This trend is disruptive and could have a negative impact if producers fail to adopt new ways of working, he stressed. Lets make no mistake, it will impact the animal protein chain, we were told. The pressure is increasing.

But where there are challenges, there are also opportunities. It is a two-sided coin. With every impact there comes an opportunity as well. Technology plays into this in a very clear way.

What technologies does Nutrecos investment vehicle believe will re-shape the animal protein landscape?Novel raw materials that have a better sustainability footprint and cause fewer emissions will have a key role to play. We produce nine million tonnes of feed on an annual basis. That means if the ingredients that we use are only slightly more sustainable, that drives a very big impact. The same for digital farming solutions. If you can give every animal precisely what it needs that means keeping it healthier, making it more efficient, reducing waste... That has a sizable sustainability impact as well.

The definition of sustainability when looking at protein production should not only focus on the environmental aspect, Matthijssencontinued. It also needs to take into account the impact on livelihoods and welfare.

If you look across our portfolio and our investments so far, sustainability is a cornerstone on the environmental side but also aspects like social impact.

Case in point is Nutrecos recent investment in Indian dairy tech company Stellapps, which has developed technology solutions to enhance productivity, milk quality and enable traceability for smallholder farmers.

In more developed countries, Nutreco believes investment into and development of alternative protein sources is critical, in order to make the food and farming industry more sustainable.

The group recently led a funding round in ENOUGH, a European food tech start-up pioneering high scale sustainable protein production via fungal fermentation.

ENOUGH exemplifies the potential of fermentation-based protein. We see huge potential there, especially from a scaleabilty perspective, Matthijssenreflected.

Founded in 2015, Glasgow-based ENOUGH is currently building a first of its kind mycoprotein factory in the Netherlands, which will have a 50,000-tonne capacity. The company expects to initially grow 10,000 tonnes per annum when the facility is operational by the end of 2022 and has targeted production of over a million tonnes cumulatively within ten years of its launch.

Matthijssensays this rapid scale-up is possible because ENOUGH leverages existing technologies and infrastructure. It can be scaled much more rapidly and get to output faster. That's why we were so intrigued by EHOUGH, he told us.

Nutreco is also actively exploring the arena of precision fermentation, which it sees as a longer term play but one that is no less disruptive in its potential.

We see lots of potential in the fermentation space for biomass fermentation as well as precision fermentation, he explained. The scale at which they will be leveraged will be different. If you take the example of ENOUGH, they produce an ingredient to make alternative meat, in those products the main ingredient will be their mycoprotein. So if you want to create a meaningful volume you have to have scale. In precision fermentation some of these companies are focused on functional ingredients, that are included at a much lower level. They will have an impact even if they are produced at lower scale.

The pathway to scale will be different. the more innovative and disruptive the technology... the more challenging the pathway to scale will become.

Another area in the alt protein space very much in the limelight is cellular agriculture. It gets a lot of attention, Matthijssenobserved, adding that the feed supplier has investments in two companies at the forefront of development: Mosa Meat and BlueNalu.

We made our first forays into this space in 2019. Cultured protein was our starting point. That's a space that we remain excited about. We have investments and partnerships Mosa Meat and BlueNalu. We see the promise and potential that cultured protein has.

Nutrecos involvement with the companies in which it invests isnt just about return on investment. The company wants to act as a partner with these start-ups, taking an active role in their development.

It starts with curiosity and the intent to learn about new ways of doing things, especially technologies and capabilities that we dont' have in house that wed like to understand better. There is also the aspect about getting access to technology. We believe we can create value with that technology, bring it to market, take it to the next level. But it is not about control per se, it is about developing and accelerating. We are not just an investor taking a financial stake, we want to be an active partner.

In cellular meat, Nutreco is optimistic that these partnerships can also lead to new opportunities for its core business. Next to these protein companies, there is going to be enabling and supporting technology required. Part of which we are trying to develop ourselves. We would love to be an input supplier to this industry as soon as it is able to take off.

What would this role look like? Nutreco could potentially play a part in addressing one of the big bottlenecks and cost challenges in the cultivated meat space: provision of a growth medium for the animal cells.

"For cultured protein scaling up is deeply challenged. That is a technical challenge but it is also a cost challenge. For this technology to become mainstream it needs to be cost effective. A big part of the cost of goods sold for cultured protein is the growth media. That's where we have an interest. If you look at our core business, we supply inputs to animal protein production and by extension that is also a role we are very interested in when we look at alternative protein and specifically cultured protein production.

That is first and foremost a technological challenge, if you can get it to work you have to set up the supply chain at the right volume, price, quality, level of assurances and checks and balances. That is something we can see as a fairly logical and natural extension of our business model into this new value chain.

Through its investment arm as well as in-house innovation efforts, Nutreco plans to play a significant role in supporting the transition towards more sustainable production models for proteins, from animal, to alternative and cellular. Technology will make a big difference. We need to revolutionise the way food protein is produced. We need to make it more sustainable. Technology can help."

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'Technology will revolutionise how food protein is produced': Nutreco talks new protein sources and animal ag - FoodNavigator.com

SAN FRANCISCO At OpenAI, one of the worlds most ambitious artificial intelligence labs, researchers are building technology that lets you create digital images simply by describing what you want to see.

They call it DALL-E in a nod to both WALL-E, the 2008 animated movie about an autonomous robot, and Salvador Dal, the surrealist painter.

OpenAI, backed by a billion dollars in funding from Microsoft, is not yet sharing the technology with the general public. But on a recent afternoon, Alex Nichol, one of the researchers behind the system, demonstrated how it works.

When he asked for a teapot in the shape of an avocado, typing those words into a largely empty computer screen, the system created 10 distinct images of a dark green avocado teapot, some with pits and some without. DALL-E is good at avocados, Mr. Nichol said.

When he typed cats playing chess, it put two fluffy kittens on either side of a checkered game board, 32 chess pieces lined up between them. When he summoned a teddy bear playing a trumpet underwater, one image showed tiny air bubbles rising from the end of the bears trumpet toward the surface of the water.

DALL-E can also edit photos. When Mr. Nichol erased the teddy bears trumpet and asked for a guitar instead, a guitar appeared between the furry arms.

A team of seven researchers spent two years developing the technology, which OpenAI plans to eventually offer as a tool for people like graphic artists, providing new shortcuts and new ideas as they create and edit digital images. Computer programmers already use Copilot, a tool based on similar technology from OpenAI, to generate snippets of software code.

But for many experts, DALL-E is worrisome. As this kind of technology continues to improve, they say, it could help spread disinformation across the internet, feeding the kind of online campaigns that may have helped sway the 2016 presidential election.

You could use it for good things, but certainly you could use it for all sorts of other crazy, worrying applications, and that includes deep fakes, like misleading photos and videos, said Subbarao Kambhampati, a professor of computer science at Arizona State University.

A half decade ago, the worlds leading A.I. labs built systems that could identify objects in digital images and even generate images on their own, including flowers, dogs, cars and faces. A few years later, they built systems that could do much the same with written language, summarizing articles, answering questions, generating tweets and even writing blog posts.

Now, researchers are combining those technologies to create new forms of A.I. DALL-E is a notable step forward because it juggles both language and images and, in some cases, grasps the relationship between the two.

We can now use multiple, intersecting streams of information to create better and better technology, said Oren Etzioni, chief executive of the Allen Institute for Artificial Intelligence, an artificial intelligence lab in Seattle.

The technology is not perfect. When Mr. Nichol asked DALL-E to put the Eiffel Tower on the moon, it did not quite grasp the idea. It put the moon in the sky above the tower. When he asked for a living room filled with sand, it produced a scene that looked more like a construction site than a living room.

But when Mr. Nichol tweaked his requests a little, adding or subtracting a few words here or there, it provided what he wanted. When he asked for a piano in a living room filled with sand, the image looked more like a beach in a living room.

DALL-E is what artificial intelligence researchers call a neural network, which is a mathematical system loosely modeled on the network of neurons in the brain. That is the same technology that recognizes the commands spoken into smartphones and identifies the presence of pedestrians as self-driving cars navigate city streets.

A neural network learns skills by analyzing large amounts of data. By pinpointing patterns in thousands of avocado photos, for example, it can learn to recognize an avocado. DALL-E looks for patterns as it analyzes millions of digital images as well as text captions that describe what each image depicts. In this way, it learns to recognize the links between the images and the words.

When someone describes an image for DALL-E, it generates a set of key features that this image might include. One feature might be the line at the edge of a trumpet. Another might be the curve at the top of a teddy bears ear.

Then, a second neural network, called a diffusion model, creates the image and generates the pixels needed to realize these features. The latest version of DALL-E, unveiled on Wednesday with a new research paper describing the system, generates high-resolution images that in many cases look like photos.

Though DALL-E often fails to understand what someone has described and sometimes mangles the image it produces, OpenAI continues to improve the technology. Researchers can often refine the skills of a neural network by feeding it even larger amounts of data.

They can also build more powerful systems by applying the same concepts to new types of data. The Allen Institute recently created a system that can analyze audio as well as imagery and text. After analyzing millions of YouTube videos, including audio tracks and captions, it learned to identify particular moments in TV shows or movies, like a barking dog or a shutting door.

Experts believe researchers will continue to hone such systems. Ultimately, those systems could help companies improve search engines, digital assistants and other common technologies as well as automate new tasks for graphic artists, programmers and other professionals.

But there are caveats to that potential. The A.I. systems can show bias against women and people of color, in part because they learn their skills from enormous pools of online text, images and other data that show bias. They could be used to generate pornography, hate speech and other offensive material. And many experts believe the technology will eventually make it so easy to create disinformation, people will have to be skeptical of nearly everything they see online.

We can forge text. We can put text into someones voice. And we can forge images and videos, Dr. Etzioni said. There is already disinformation online, but the worry is that this scale disinformation to new levels.

OpenAI is keeping a tight leash on DALL-E. It would not let outsiders use the system on their own. It puts a watermark in the corner of each image it generates. And though the lab plans on opening the system to testers this week, the group will be small.

The system also includes filters that prevent users from generating what it deems inappropriate images. When asked for a pig with the head of a sheep, it declined to produce an image. The combination of the words pig and head most likely tripped OpenAIs anti-bullying filters, according to the lab.

This is not a product, said Mira Murati, OpenAIs head of research. The idea is understand capabilities and limitations and give us the opportunity to build in mitigation.

OpenAI can control the systems behavior in some ways. But others across the globe may soon create similar technology that puts the same powers in the hands of almost anyone. Working from a research paper describing an early version of DALL-E, Boris Dayma, an independent researcher in Houston, has already built and released a simpler version of the technology.

People need to know that the images they see may not be real, he said.

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Meet DALL-E, the A.I. That Draws Anything at Your Command - The New York Times

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SCF industry braces for technology overhaul in next five years, survey finds - Global Trade Review (GTR)

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Dahua Successfully Held the 10th Anniversary Celebration of HDCVI Technology - WV News

As digital tools become more prevalent, educators are discovering a desire to continue working with technology.Those who want to move into a role in educational technology, such as instructional technologist or technology director, dont necessarily need a degree to make the transition.

The experience with teaching and of potentially teaching adults would probably be more valuable than adding a degree, says David Chan, director of instructional technology at Evanston Township High School in Illinois. I was a chemistry major, not even an education major. My Masters is in teaching. There are plenty of ed tech credentials and microcredentials.

Educators can focus on expanding their knowledge of educational technology with these credentials. This will allow them to develop and showcase their expertise with tech tools in the classroom, making thema top candidate for ed tech job openings in their district.

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Here are other actionable steps K12 educators can take now to set themselves up for a role in technology:

To move into an educational technology role, educators should be showing their skills with tech byusing it in their classes consistently. This also demonstrates a passion for ed tech, which school leaders will be looking for when hiring for a technology position.

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How to Move into a Technology Role in Your K12 District - EdTech Magazine: Focus on K-12

New hybrid format for the signature computing conference allows attendees to experience the event in-person on the MIT campus or online from anywhere in the world

CAMBRIDGE, Mass., April 6, 2022 /PRNewswire/ -- New for 2022, MIT Technology Reviewwill host its annual conference, Future Compute, as a hybrid experienceMay 3-4. Complementing the esteemed EmTech event series, the two-day Future Compute conference is an executive summary of computing advancements for IT and business leaders tasked with maximizing innovation and technology for success.

Attendees will have access to main-stage sessions, thought-provoking interviews, and live Q&A sessions, and will walk away with trusted strategies, ahead-of-the-curve insights, and the latest information on emerging computing techniques. The in-person experience includes exclusive tours ofMITinnovation hubs and onsite networking receptions with speakers and other VIPs at the renowned MIT Media Lab; and all participants will have access to an online event platform for live-streamed content, videos on demand, and interactive discussions.

MIT Technology Review to host Future Compute May 3-4, 2022, in-person and online

This year's conferencefocuses on a range of topicsfrom the latest in edge, quantum, 5G, IoT, and AItowhat's emerging in silicon, spatial, the metaverse, and more. We'll explore:

Future Compute's invitation-only speakers include:

The Future Compute Presenting Partner isIntel, an industry leader creating world-changing technology that enables global progress and enriches lives. For additional partnership opportunities, please contactAndrew Hendlerat[emailprotected].

For full conference details, registration, and partnership opportunities visitwww.futurecomputemit.com.

Media who would like to cover the event should reach out to[emailprotected]to learn more about obtaining press credentials.

About MIT Technology Review

Founded at theMassachusetts Institute of Technologyin 1899,MIT Technology Reviewis a world-renowned, independent media company whose insight, analysis, and interviews explain the newest technologies and their commercial, social, and political impacts. MIT Technology Review derives its authority from its relationship to the world's foremost technology institution and from its editors' deep technical knowledge, capacity to see technologies in their broadest context, and unequaled access to leading innovators and researchers. MIT Technology Review's mission is to bring about better-informed and more conscious decisions about technology through authoritative, influential, and trustworthy journalism.Subscribe.Listen.Attend. Follow:Twitter,Facebook,LinkedIn,Instagram.

Media Contact:MIT Technology Review[emailprotected]

SOURCE MIT Technology Review

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MIT Technology Review to host Future Compute May 3-4, 2022, in-person and online - PR Newswire

Advances in battery technology, for instance, have driven down electric vehicle prices, leading to increased adoption among drivers. The costs of lithium-ion batteries, and of wind and solar power, dropped by up to 85 percent between 2010 and 2019. In many cases, they are now cheaper than fossil fuel-derived power. This is helping industrialized nations, like the United States, actually begin to bring down emissions. (The nation is also burning more natural gas, which produces fewer emissions than coal but is still not good for the climate because its a carbon-rich fuel.)

The world is getting warmer, the weather is getting worse. Here's everything you need to know about what humans can do to stop wrecking the planet.

The report also notes improvements in industry and manufacturing, such as advances in sensors, robotics, and artificial intelligence that have boosted energy management. Heat pumps, another abatement technology listed in the report, can help reduce the energy demands of buildingswhich are responsible for 40 percent of energy use in the USbecause instead of relying on fuel-burning furnaces, they exchange heat between the indoors and the outdoors. Because theyre fully electric, they can be powered by rooftop solar panels.

So in some ways, the energy future is looking bright. In many areas, such as wind and solar, the technology exists to decarbonize, Id say 90 percent of the grid, quite rapidly, says environmental economist Mark Paul of the New College of Florida, who wasnt involved in the new IPCC report. That potential, he says, comes from investing money, but it also comes from regulations. We've seen many states that have passed clean and renewable portfolio standards to essentially force utilities to decarbonize.

Paul adds that the price of solar has crashed 99 percent in the past few decades, so more and more people have access to the technology for their homes. (Although the report notes that the price point for EVs has fallen overall, its also true that sticker price varies by region and that they remain unaffordable for many drivers.)

Yet while a mixture of technologies that draw on renewable energy or are more efficient can help us decarbonize, they still comprise only a small slice of global energy generation. The report notes that in 2020, photovoltaics only made up 3 percent of the electricity produced worldwide, wind power about another 7 percent, and EVs only 1 percent of the global passenger car fleet.

The report concludes that the sticking point is investment. While more money is flowing into climate mitigation, its not nearly enough. To Paul, its best to think of these outlays as seed money. Contrary to the traditional economist story, decarbonization will be experienced as an economic boom, he says. There are plenty of jobs to be had. But it is a real problem that as of right now, we don't necessarily have a trained workforce at the ready for things like retrofitting buildings. Thats the second sticking point, he says: There arent enough people ready to install technologies like solar panels and heat pumps, or to retrofit buildings to make them more energy-efficient.

Germany has fairly well-evolved trade school programs, but here in the United States we've woefully underinvested in the trades, says Paul. As a result, we have real shortages in trained workers to help us decarbonize as quickly as we might like to now. Of course, that problem can indeed be resolved if the government invests in both creating these jobs and training workers.

Link:

Technology Can Fix the Climate Messbut Not Without Help - WIRED

Patent Protects Company's Innovative Technology Improvements to Enhance Shareholder Value

FAIRFAX, VA / ACCESSWIRE / April 6, 2022 / Visium Technologies, Inc, ("Visium" or the "Company") (OTC PINK:VISM) a provider of world-class real-time cybersecurity, context-focused analysis, and predictive visualization technologies, announced today that it had filed a provisional patent application with the United States Patent Office ("USPTO").

The patent application covers the TruContextTM Platform's unique, comprehensive, and scalable ability to:

ingest multiple data types from any source in real-time, and then

overlay these disparate datasets to present a composite of context enrichments focused on delivering intuitive analysis and views of the cybersecurity posture.

This automated process is performed while also maintaining situational understanding in the face of the dynamic cyber landscape, with the focus on protecting mission-critical assets.

Specifically, the Platform is built to allow data to be combined, layered, enriched, and filtered in real-time with a no-code interface, making it intuitive and simple for the security analyst to secure the network. This functionality is exclusive to TruContextTM. The TruContext Platform is scalable and capable of efficiently supporting massive volumes of data.

Mark Lucky, CEO of Visium, said "Our development team was able to take MITRE's patented cyber product, CyGraph, and dramatically enhance the automation and functionality of the tool. The TruContext capability to inherently deliver real-time context and make data immediately actionable is unique in the cybersecurity space. In addition, the ability to layer context onto critical data from many sources to present an end-to-end composite view of cyber situations is how you achieve the highest value from your cyber tools and from your analysts".

Lucky continued, "This provisional patent adds to our intellectual property (IP) portfolio and contributes to our goal of building shareholder value."

Story continues

About Visium Technologies, Inc.Visium Technologies, Inc. (OTC PINK:VISM) is a Florida corporation based in Fairfax, Virginia, focused on providing context enabling global cybersecurity clarity, using machine learning and advanced algorithms to support enterprises in protecting their most valuable assets - their data, business applications, and IoT on their networks and in the cloud.

For more information please visit http://www.visiumtechnologies.com

Safe Harbor Statement: Under the Private Securities Litigation Reform Act of 1995: This release includes forward-looking statements that reflect management's current views with respect to future events and performance. These forward-looking statements are based on management's beliefs and assumptions and information currently available. The words "believe," "expect," "anticipate," "intend," "estimate," "project" and similar expressions that do not relate solely to historical matters identify forward-looking statements. Investors should be cautious in relying on forward-looking statements because they are subject to a variety of risks, uncertainties, and other factors that could cause actual results to differ materially from those expressed in any such forward-looking statements. These factors include, but are not limited to, whether the reverse stock split will be beneficial to the Company and its shareholders, any inability to meet the NYSE American continued listing standards in the future for any reason, and those other factors described in our filings with the U.S. Securities and Exchange Commission. Any responsibility to update forward-looking statements is expressly disclaimed.

CONTACT:Visium Technologies, Inc.Corporate: Mark Lucky, Chief Executive Officermlucky@visiumtechnologies.com

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Corporate Office:4094 Majestic Lane Suite 360Fairfax, VA 22033Phone: 703-273-0383

SOURCE: Visium Technologies, Inc.

View source version on accesswire.com: https://www.accesswire.com/695994/Visium-Announces-Filing-of-Provisional-Patent-Application-for-Its-TruContextTM-Technology-Platform

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Visium Announces Filing of Provisional Patent Application for Its TruContext(TM) Technology Platform - Yahoo Finance

The existence of the CRISPR baby project was uncovered by MIT Technology Review on the eve of an international genome-editing summit in Hong Kong, held in November 2018. Following our report, He immediately posted several videos on YouTube announcing the birth of the twins, who he called Lula and Nana.

The experiment was met with fierce criticism around the world and inside China. Scientists said the use of genome editing served little medical purpose and could have introduced errors into the girls genomes.

Hes description of the experiments was never published by any scientific journal. MIT Technology Review later obtained draft copies of his paper, which one expert said was riddled with egregious scientific and ethical lapses.

The researcher spent around three years in China's prison system, including a period spent in detention as he awaited trial. Since his release, he has been in contact with members of his scientific network in China and abroad.

While responsibility for the experiment fell on He and other Chinese team members, many other scientists knew of the project and encouraged it. These include Michael Deem, a former professor at Rice University who participated in the experiment, and John Zhang, head of a large IVF clinic in New York who had plans to commercialize the technology.

Deem left his post at Rice in 2020, but the university has never released any findings or explanation about its involvement in the creation of the babies. Deems LinkedIn profile now lists employment with an energy consulting company he started.

It is extraordinary and unusual that [He Jiankui] and some of his colleagues were imprisoned for this experiment, says Eben Kirksey, an associate professor at the Alfred Deakin Institute, in Australia, and the author of The Mutant Project, a book about Hes experiment that includes interviews with some of the participants. At the same time many of [his] international collaboratorslike Michael Deem and John Zhangwere never sanctioned or formally censured for involvement.

In many ways justice has not been served, says Kirksey.

He, who has a wife and children, paid a steep price. He was fired from his university job and spent time in a prison distant from his hometown in Shenzhen,

Hes punishment does appear to have delayed further experiments on gene editing to make babies, certainly in China. In the US, the procedure is effectively banned via law that forbids the Food and Drug Administration from approving such a study.

Theres also the question of justice for the three children born as the result of the experiment, whose identities are not public. Their parents agreed to join the experiment because the fathers of all the children had HIV and would otherwise not have had access to IVF under Chinese rules.

In February, according to a news report in Nature, two senior Chinese bioethicists called on Chinas government to create a research program to oversee the health of the CRISPR children. They classified the children as a vulnerable group and called for genetic analyses to determine whether their bodies contain genetic errors they could pass to future generations.

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The creator of the CRISPR babies has been released from a Chinese prison - MIT Technology Review

There are countless ways that companies are getting creative as they anticipate a world influenced by, and operating in, artificial intelligence.

One such company, Bose Corporation, is leveraging the accelerating momentum of artificial intelligence to reimagine the future of audio and sound-based technology, the companys CEO, Lila Snyder, told an audience at Northeasterns Boston campus during an AI-focused forum on Wednesday.

We believe at Bose that sound is an incredibly powerful force, said Snyder, who delivered the keynote address at the gathering. It connects you to the things you love most.

The inaugural event, hosted by the Institute for Experiential AI, brought together industry stakeholders, prospective job-seekers, university leaders, and academic researchers for a conversation about how to make AI work in the real world.

Bose, the Framingham, Massachusetts-based company famous for its popular noise-canceling headphones, is harnessing AI to improve users experience of its products. Its part of a transition the sound industry is on the cusp ofa third step towards an AI-based future after moving, first from analog sound to digital sound processing of the present, Snyder said.

Were at this critical moment now, where were going to pivot from digital sound processing to AI, Snyder said.

We want to make sure were at the forefront of that movement, and the thing that stands between us and getting that done is talent, she added. We cant reach our aspirations without talent.

One application of AI is to better understand Boses supply chain using a breadth of data, which Snyder describes as operational AI. Another way the company is leveraging AI is through analysis of customer data. Some of the companys newer software-based technologies, such as ActiveSense, are being deployed to automatically pick up cues from the real world to provide a seamless, synched experience for headphone users.

Thats called contextual awareness. Bose has been developing headphones, Snyder said, that can filter out external noise while users move between environments without having to manually adjust the volume on their devices. Instead of thinking about noise-cancellation as an on-or-off switch, Snyder said the company is moving towards a model where customers can hear transparently whats going on in the world around you while youre listening.

Part of the challenge has been trying to figure out the degree to which environmental sound is desirable (and necessary) for users who are moving about their day, listening to music or a podcast, for example.

Maybe its an individuals voice; maybe its a baby crying; maybe its the doorbell you want to hear, she said. Being able to articulate which sounds you want to hear versus those that you dont, and using data to identify them, we think is an incredibly important part of how you want to experience audio devices going forward.

But getting that balance wrong can mean losing customers, Snyder said. Which is why AI-driven research is so important.

We think the future of noise cancellation is hearing what you want to hear, she said. So typically you dont want to hear everything or nothing. There are things that you want to hear and things you dont want to hear. The power of AI and data is that we can start to discern the difference between the two.

For media inquiries, please contact media@northeastern.edu.

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The Power of AI to Propel Audio and Sound-Based Technology - News @ Northeastern - Northeastern University