Category Archives: Cloud Computing

Apple is on a hiring spree scooping up new employees with strong backgrounds in cloud computing.

According to a report inProtocol, Apple has lured this talent from competitors such as AWS, Dockers, and more. Its a sign that Apple is getting serious about cloud computing and might be building a network to compete with Amazon, Google, and Microsoft.

Theres broad consensus among professionals that Applescloud computing platformlags behind its competitors.

A recent book painted a grim picture of the cloud computing team, which was in a state of tumult.

The engineers were mostly contractors who often fought over resources and project priorities. Apple largely ignored the division and allowed the team to rehash existing, older technology instead of innovating.

That old way of doing things is slowly beginning to change, and this may have a profound effect on users.

Apple right now contracts with Amazons AWS service and others for iCloud. Apple could break away from these third-party services and host all of itsiCloud platforms, allowing them to run faster and smoother. This would mean fewer issues with syncing your reminders across devices or downloading your old photos

Cloud computing is integral to the success of Apples new AppleTV+ television streaming service. Apple could use this newly hired cloud computing talent to build a streaming service as robust as Netflix, Hulu, or Amazon Prime.

Apple Music relies heavily on cloud computing to store and stream music and podcasts. Though it already works well across Apples lineup of devices, thestreaming sideof the service could be improved. A dedicated network would allow for higher-quality music delivered more rapidly to your iPhone or iPad. Maybe Apple could build a better recommendation engine, improved podcasting support, and additional social features.

Developers currently use Google, Amazon, and Azure to build the backend of their mobile apps. Apple could improve its cloud services to allow developers to use Apple instead of a third-party. Because Apple would control the mobile OS and the backend cloud service, the company could offer features not available with a third-party service. These changes would be seamless to Apple users, but they could allow developers to add new cloud features to their mobile apps. These features could be modular, allowing users to choose and subscribe to only the features they want.

Apple Maps is another cloud service that could get a boost from being hosted exclusively on Apples self-made cloud platform. The company could speed up mapping, rerouting, and more. It also could expand its Map features and tailor-make them for each user. Imagine an Apple Maps that knows you are commuting and could place a breakfast order at your local bagel shop.

Apple has been steadily improving Siri over the years, but the voice assistant still needs improvement. Imagine a Siri that integrates more tightly with Apple Maps, Apple Music, and other cloud services. Apple can build these integrations and expand Siris capabilities from the ground up on its own, more robust and secure cloud platform.

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How Apples Fervent Push Into Cloud Computing Benefits You - iDrop News

Global Cloud Computing in Automotive Market is a comprehensive study that presents forecasted market size and trends based on past and present status of the industry. The report encompasses top manufacturers, prospective market share, revenue with respect to dealing volume and segmentation of the global Cloud Computing in Automotive market. The report comprises market classification and definitions, product and industry overview, manufacturing specifications and cost structure. The Cloud Computing in Automotive industry research offers the current technological innovations affecting the growth of the market during the forecast period from 2020 to 2025.

The study objectives to present the developments of the Cloud Computing in Automotive market operating in global regions such as North America, Latin America, Asia-Pacific, Europe, and India. To understand the existing structure of the successful industries various top key players have been profiled in this research report.

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Cloud Computing in Automotive industry report also presents detailed insights into the regulatory framework of the global market. The Cloud Computing in Automotive market report presents details regarding the key rules, regulations, plans, and policies in the Cloud Computing in Automotive market, which can influence several decisions and can have a significant impact on markets future growth prospects. It provides overview with growth analysis and historical & futuristic cost, revenue and demand. The research analysts provide an elaborate description of the value chain and its distributor analysis. The study meticulously unveils the market and contains substantial details about the projections with respect to industry, remuneration forecast, sales graph, and growth prospects over the forecast timeline.

Top Leading Key Players are:

Amazon Web Services, Microsoft Azure, and Google Cloud Platform

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The company profile section also focusses on companies planning expansions along with mergers & acquisitions, new initiatives, R&D updates and financial updates. But, one of the most important aspects focused in this study is the regional analysis. Region segmentation of markets helps in detailed analysis of the market in terms of business opportunities, revenue generation potential and future predictions of the market. The main objective of this research report is to present the comprehensive analysis about the factors which are responsible for the growth of the global Cloud Computing in Automotive market. The study report covers all the recent developments and innovations in the market for a Cloud Computing in Automotive.

Global Cloud Computing in Automotive market is geographically segmented into Asia Pacific, the Middle East and Africa, Europe, Latin America, and North America. Amongst these, North America is anticipated to procure maximum share in the global Cloud Computing in Automotive market revenue during the forecast period. This is because of the increasing adoption of Cloud Computing in Automotives in several countries in the region. Asia Pacific, on the other hand, is likely to witness the highest market growth in the coming years. Persistent investments by public and private vendors for enhancing technologies of the market are expected to cause this growth.

The main purpose of this report is to provide up-to-date information relating to the Cloud Computing in Automotive market and discover all the opportunities for enlargement in the market. The report offers an in-depth study on industry size, shares, demand & supply analysis, sales volume and value analysis of various firms along with segmentation analysis related to significant geographies. This information helps business planners to perform, analyze or study the market at a minute level. The report not only explores the historic phase of the market, but also analyzes present Cloud Computing in Automotive market status to provide reliable and precise forecast estimation for trends, consumption, sales, and profitability.

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Cloud Computing in Automotive Market Size, Share, Application Analysis, Regional Outlook, Growth Trends, Key Players, Competitive Strategies and...

The study on Global Cloud Computing Service Market , offers deep insights about the Cloud Computing Service market covering all the crucial aspects of the market. Moreover, the report provides historical information with future forecast over the forecast period. Some of the important aspects analyzed in the report includes market share, production, key regions, revenue rate as well as key players. This Cloud Computing Service report also provides the readers with detailed figures at which the Cloud Computing Service market was valued in the historical year and its expected growth in upcoming years. Besides, analysis also forecasts the CAGR at which the Cloud Computing Service is expected to mount and major factors driving markets growth. This Cloud Computing Service market was accounted for USD xxx million in the historical year and is estimated to reach at USD xxx million by the end of the year 2025..

This study covers following key players:AmazonSalesforce.comVMwareSavvisRackspaceIBMDellCiscoDell EMCOracleNetSuiteMicrosoft

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To analyze the global Cloud Computing Service market the analysis methods used are SWOT analysis and PESTEL analysis. To identify what makes the business stand out and to take the chance to gain advantage from these findings, SWOT analysis is used by marketers. Whereas PESTEL analysis is the study concerning Economic, Technological, legal political, social, environmental matters. For the analysis of market on the terms of research strategies, these techniques are helpful.It consists of the detailed study of current market trends along with the past statistics. The past years are considered as reference to get the predicted data for the forecasted period. Various important factors such as market trends, revenue growth patterns market shares and demand and supply are included in almost all the market research report for every industry. It is very important for the vendors to provide customers with new and improved product/ services in order to gain their loyalty. The up-to-date, complete product knowledge, end users, industry growth will drive the profitability and revenue. Cloud Computing Service report studies the current state of the market to analyze the future opportunities and risks.

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Market segment by Type, the product can be split into Software-as-a-ServicePlatform-as-a-ServiceInfrastructure-as-a-Service

Market segment by Application, split into Private CloudsPublic CloudsHybrid Clouds

For the study of the Cloud Computing Service market it is very important the past statistics. The report uses past data in the prediction of future data. The keyword market has its impact all over the globe. On global level Cloud Computing Service industry is segmented on the basis of product type, applications, and regions. It also focusses on market dynamics, Cloud Computing Service growth drivers, developing market segments and the market growth curve is offered based on past, present and future market data. The industry plans, news, and policies are presented at a global and regional level.

Some Major TOC Points:1 Report Overview2 Global Growth Trends3 Market Share by Key Players4 Breakdown Data by Type and ApplicationContinued

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Global Cloud Computing Service Market Expected to reach highest CAGR by 2025: Amazon, Salesforce.com, VMware, Savvis, Rackspace - News Distinct

A perfect mix of quantitative & qualitative Healthcare Cloud Computingmarket information highlighting developments, industry challenges that competitors are facing along with gaps and opportunities available and would trend in Healthcare Cloud Computingmarket. The study bridges the historical data from 2014 to 2019 and estimated until 2025.

The Healthcare Cloud ComputingMarket report also provides the market impact and new opportunities created due to the COVID19/CORONA Virus Catastrophe The total market is further divided by company, by country, and by application/types for the competitive landscape analysis. The report then estimates 2020-2025 market development trends of Healthcare Cloud ComputingIndustry.

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The Top players are IBM Corporation, Microsoft Corporation, CareCloud Corporation, Carestream Health, Athenahealth, Cisco Systems, ClearData Networks, EMC Corporation, Dell, Iron Mountain, Hewlett-Packard Company, Oracle Corporation, VMware, .

Market Segmentation:

On the basis of the end users/applications, Clinical Information Systems, Nonclinical Information Systems

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Be the first to knock the door showing the potential that Healthcare Cloud Computingmarket is holding in it. Uncover the Gaps and Opportunities to derive the most relevant insights from our research document to gain market size.

A major chunk of this Global Healthcare Cloud ComputingMarket research report is talking about some significant approaches for enhancing the performance of the companies. Marketing strategies and different channels have been listed here. Collectively, it gives more focus on changing rules, regulations, and policies of governments. It will help to both established and new startups of the market.

The study objectives of this report are:To analyze global Healthcare Cloud Computingstatus, future forecast, growth opportunity, key market, and key players.To present the Healthcare Cloud Computingdevelopment in the United States, Europe, and China.To strategically profile the key players and comprehensively analyze their development plan and strategies.To define, describe and forecast the market by product type, market, and key regions.

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Major Points from Table of Contents

1 Healthcare Cloud Computing Healthcare Cloud Computing Market Overview2 Healthcare Cloud Computing Market Competition by Manufacturers3 Production Capacity by Region4 Global Healthcare Cloud Computing Market by Regions5 Production, Revenue, Price Trend by Type6 Global Healthcare Cloud Computing Market Analysis by Application7 Company Profiles and Key Figures in Healthcare Cloud Computing Business8 Healthcare Cloud Computing Manufacturing Cost Analysis9 Marketing Channel, Distributors and Customers10 Market Dynamics11 Production and Supply Forecast12 Consumption and Demand Forecast13 Forecast by Type and by Application (2021-2026)14 Research Finding and Conclusion15 Methodology and Data Source.

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Global Healthcare Cloud Computing Market 2020 | Know the Companies List Could Potentially Benefit or Loose out From the Impact of COVID-19 | Top...

A FedEx employee wearing a protective mask and gloves loads boxes into a truck amid the coronavirus pandemic on April 28, 2020 in New York City,

Alexi Rosenfeld | Getty Images

Microsoft and FedEx announced a joint, multiyear partnership on Monday that the pair believe could help "transform commerce" through FedEx's logistics network and Microsoft's cloud.

The two said their first service, calledFedEx Surround, will give real-time analytics into supply chain and delivery, so companies could potentially better ship goods.

The companies did not disclose the full nature of the partnership, including how much FedEx will be paying Microsoft to use its Azure cloud technology. But the partnership represents yet another example of Amazon rivals choosing to go with Microsoft's cloud offering over the cloud computing market leader Amazon Web Services (AWS).

Amazon and FedEx have been increasingly competitive with each other as Amazon invests heavily in building out its own shipping network.FedEx announced last year that it would end its ground delivery contract with Amazon. The e-commerce and tech giant still gives FedEx business thanks to third-party sellers who use it to ship packages. But many think Amazon will eventually ship everything itself without the help of third parties.

Microsoft and FedEx's offering, which will be available later in the year, will collect data through FedEx'sIoT technology and analyze it through Microsoft's suite of services, and could help predict issues that would slow delivery, such as severe weather or clearance issues. That could allow companies to change routes in order to deliver goods more quickly.

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FedEx, Microsoft are teaming up to deliver packages, widening gap with Amazon - CNBC

Microsoft to invest $75mn in creating 1,500 jobs in AI, Cloud

San Francisco, May 18 (IANS) Tech giant Microsoft has announced to invest $75 million to build a new office at Atlanta, Georgia, by next year that will create 1,500 new jobs in the Artificial Intelligence (AI) and Cloud space.

The Satya Nadella-run enterprise will expand operations in the city''s midtown area in a 523,000 square-foot facility in the popular Atlantic Station district.

The facility, which will include a retail area, is slated to open in the summer of 2021.

"We are excited that a global leader like Microsoft Corp. is expanding its investment in Georgia with tech jobs that will be truly beneficial to the company and our state," said Governor Brian P. Kemp.

Microsoft''s new facility will be a client-facing workplace that will focus on AI and cloud services, including retail space for engaging directly with customers.

"Atlanta has a rich culture and history of innovation, making it a unique place for tech growth," said Terrell Cox, general manager, Microsoft.

"We are excited to expand our presence and further engage with the community and surrounding region, contributing positively to technical opportunity, digital fluency, and economic development," Cox added.

Midtown Atlanta has become a top innovation district and a hub for tech companies.

Microsoft currently operates a cloud computing engineering center in the Coda Building at Technology Square and maintains offices in Alpharetta and Buckhead in the state.

--IANS

na/

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Microsoft to invest $75mn in creating 1,500 jobs in AI, Cloud - Outlook India

The unprecedented growth of IoT and machine to machine services has led fog computing market to be the next battleground for sustainability and revenue streams. This can be possibly credited to the fact that with rapid development of these applications, the conventional centralized cloud computing platforms are encountering a barrage of severe operational challenges such as low spectral efficiency (SE), high latency, and non-adaptive machine type of communications. In a bid to respond to this challenge, advanced technology is driving a trend that is shifting from centralized cloud computing to a decentralized model. The steep growth graph of fog computing industry can be fundamentally attributed to this paradigm transition.

In an era where the world is persistently struggling to unleash the massive power of Internet of Things, it is imperative to mention that the inherent challenges of cloud computing is providing a significant push to fog computing market. As per estimates, the number of devices connected to IoT will be almost 50 billion by 2020. In the face of this exceptional emergence of IoT, as per experts opinion, an advanced cloud computing platform that breaks through the centralized architecture which would overcome the capacity and latency constraints are earnestly required. Fog computing technology quite effectively serve the purpose, as in these solutions the data is processed or managed at the edge of the network, instead of routing it from a central data center.

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Having being recognized as an economy where technological interventions have always had the most profound impression, U.S. is touted to emerge as one of the most pivotal regional markets. Experts believe that regions healthcare space which has, of late, undergone a consequential transformation from volume to value based service model, would be primarily responsible for making U.S. the hot spot for fog computing market investors. In fact, statistics depict that the regional healthcare giants have been increasingly integrating IoT devices in their operations in a bid to bring significant improvements in operational efficiency, power consumption, and overall cost reduction. The fact that healthcare applications require real time analysis and are latency sensitive, the growth scope of market from this particular sphere is claimed to be nothing but humougous.

With the increasing penetration of Internet of things in healthcare IT infrastructure, it goes without saying that the requirement of transmitting healthcare cloud to all verticals has become more important, in order to ensure real-time smart communications. Given this backdrop, experts claim, fog computing technology provides the foundational IoT infrastructure requirement for effectuating this process from novelty to reality. In fact, as per experts opinion, market is set to remarkably influence value based supply chain model of healthcare fraternity in the coming years, with a considerable improvement in operational efficiency.

Unlike cloud based infrastructure, where the data is accessed from a centralized platform, this advanced version allow end-users to access smaller and much more specific information, a fundamental factor driving the market demand. For instance, under the canopy of fog computing, using predefined authorization and particular user protocols, any data with regard to patient health might get exposed to all the connected platforms through a common interface, but any computational change can only be made at the originating station. Needless to mention, the true potential of fog computing market can only be achieved through extensive research and collaborative approach from both private and government entities. Recently, researchers of Wayne State University made it to the headlines with its envision of developing a collaborative edge computing ecosystem that would connect healthcare related information from incongruent organizations through a common IoT platform.

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Some Point from Table of Contents:

Chapter 7. Fog Computing Market, By Application

7.1. Global Fog Computing industry share by application, 2015 2024

7.2. Automotive

7.2.1. Market estimates and forecast, 2015 2024

7.2.2. Automotive market, by region, 2015 2024

7.2.3. Automotive market by component, 2015 2024

7.2.4. Automotive market by hardware, 2015 2024

7.2.5. Automotive market by service, 2015 2024

7.2.6. Automotive market by deployment model, 2015 2024

7.3. Energy & Utility

7.3.1. Market estimates and forecast, 2015 2024

7.3.2. Energy & Utility market, by region, 2015 2024

7.3.3. Energy & Utility market by component, 2015 2024

7.3.4. Energy & Utility market by hardware, 2015 2024

7.3.5. Energy & Utility market by service, 2015 2024

7.3.6. Energy & Utility market by deployment model, 2015 2024

7.4. Healthcare

7.4.1. Market estimates and forecast, 2015 2024

7.4.2. Healthcare market, by region, 2015 2024

7.4.3. Healthcare market by component, 2015 2024

7.4.4. Healthcare market by hardware, 2015 2024

7.4.5. Healthcare market by service, 2015 2024

7.4.6. Healthcare market by deployment model, 2015 2024

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Fog Computing Market to Witness A Staggering CAGR Of 65% Over 2017-2024, Healthcare Sector to Drive the Application Landscape 3w Market News Reports...

The coronavirus pandemic continues to spread, having infected more than 4.3 million people globally, including at least 297,000 deaths. The outbreak has compelled people to stay indoors and work remotely. Also, the pandemic has resulted in some changes in lifestyle preferences. Even as the global economy starts to reopen in phases and social distancing restrictions are being eased, people will try to minimize the human-to-human contact. TwitterTWTR has said that its employees can keep working from home permanently if they wanted to. The companys offices shall remain shut until at least September, except for some necessities. Meanwhile, the opening shall also be done with precautions. Other major tech firms, including Facebook FB and Alphabet GOOGL, have also extended their work from home policies throughthe end of the year.

In such a scenario, cloud computings popularity is growing and altering the way people are managing data, communication and business.Cloud computing and storage have empowered video conferencing, gaming, e-commerce shopping, remote project collaboration, online classes, editing, etc. It has also found applications in social networking, messaging apps and streaming services. Cloud computing is supporting organizations in remotely processing a lot of information, developing and running key applications and services, and helping employees across the world to work together.

In fact, going by a global CIO survey, around 79% of the polled groups aim to start using cloud technology in 2020. Moreover, per LearnBonds data, the global cloud IT infrastructure spending is projected at $69.2 billion for the ongoing year, up 3.6% year over year.

Latest Developments in Cloud Computing

Cloud computing is seeing increasing usage globally as it allows data interoperability in a scalable, cost-efficient way through data collection, processing, analyzing and sharing across platforms. Before the lockdown, companies were already discarding their own data centers to rent computing from Amazon AMZN, Microsoft MSFT and Google. However, this shift is expected to speed up now, as millions of employees are working remotely.

Microsoft recently informed about spending under $1.5 billion and about $1 billion for creating its first datacenter in Italy along with one in Poland, respectively. In February, the tech giant announced plans of opening a datacenter in Spain. Microsoft already has 60 cloud regions around the world. The companys shift toward Internet-based computing, which includes products such as Office 365, Dynamic 365 and the flagship Azure computing platform, is paying off. Azure sales grew 59% in the fiscal third quarter, while sales of Office 365 Commercial and Dynamic 365 climbed 25% and 47%, respectively.

Another major player, Amazon recently opened a datacenter in Italy. Moreover, Amazon Web Services Inc. (AWS), division of Amazon, recently announced several major improvements in Amazon Macie like new features, greater availability worldwide and substantially reduced pricing.Per a report by Protocol, Apple AAPL, which already owns a huge cloud-based platform that includes iCloud, the App Store, Apple TV+, Apple Music, and many more, has gone on a cloud computing hiring spree over the last few months.

In the race, Oracle ORCL is ready to start its second cloud region in Chuncheon, South Korea, before the end of May. In this regard, the company said that with the arrival of this second region, here in Korea, we look forward to helping more customers take advantage of this key resource locally. In April, Zoom (ZM) collaborated with Oracle to expand its cloud business.

Cloud Computing ETFs to Shine

Here we highlight some ETFs that can gain from the growing demand for cloud computing as the coronavirus situation aggravates:

First Trust Cloud Computing ETF SKYY

The fund seeks investment results that correspond generally to the price and yield, before fees and expenses, of the ISE Cloud Computing Index. It tracks the performance of companies actively involved in the cloud computing industry. The fund holds about 65 securities in its basket, with Amazon, Microsoft, Oracle, and Google-parent Alphabet making to the top ten holdings. It has AUM of $3.56 billion and an expense ratio of 0.60%. The fund has gained around 5.5% in the year to date period (read:Twitter Promotes Permanent WFH: ETF Areas to Gain).

Story continues

Global X Cloud Computing ETF CLOU

The fund seeks to invest in companies positioned to benefit from the increased adoption of cloud computing technology, including companies whose principal business is in offering computing Software-as-a-Service (SaaS), Platform-as-a-Service (PaaS), Infrastructure-as-a-Service (IaaS), managed server storage space and data-center real estate investment trusts, and/or cloud and edge computing infrastructure and hardware. The fund holds about 37 securities in its basket, having pure-play cloud companies like Zscaler (ZS) and Shopify (SHOP) holding positions in the top ten holdings. It has AUM of $584.8 million and an expense ratio of 0.68%. It has gained around 14.5% in the year to date period (read: ETFs to Gain From Lifestyle Changes Amid Coronavirus Crisis).

WisdomTree Cloud Computing ETFWCLD

The fund seeks to track the price and yield performance, before fees and expenses, of the BVP Nasdaq Emerging Cloud Index, an equally weighted Index designed to measure the performance of emerging public companies focused on delivering cloud-based software to customers. The fund holds about 53 securities in its basket, with Zoom, Cloudflare (NET) and Zscaler holding positions in the top ten holdings. It has AUM of $105.7 million and an expense ratio of 0.45%. It has gained around 21.5% in the year to date period (read: Top ETF Areas of Last Week).

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Want the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days. Click to get this free reportMicrosoft Corporation (MSFT) : Free Stock Analysis ReportAmazon.com, Inc. (AMZN) : Free Stock Analysis ReportApple Inc. (AAPL) : Free Stock Analysis ReportOracle Corporation (ORCL) : Free Stock Analysis ReportFacebook, Inc. (FB) : Free Stock Analysis ReportAlphabet Inc. (GOOGL) : Free Stock Analysis ReportTwitter, Inc. (TWTR) : Free Stock Analysis ReportGlobal X Cloud Computing ETF (CLOU): ETF Research ReportsWisdomTree Cloud Computing ETF (WCLD): ETF Research ReportsTo read this article on Zacks.com click here.Zacks Investment ResearchWant the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days. Click to get this free report

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Cloud Computing ETFs to Gain on the New Normal Trends - Yahoo Finance

It would be easy to generalise that technology has helped businesses to carry on working during the coronavirus outbreak. But delving deeper into what exactly has been the key to enabling people to work from home and keep business-critical services going, there is one constant: cloud computing.

While the likes of Zoom and Microsoft Teams are gaining traction with consumers and businesses alike, the reason millions of people can use this tech simultaneously is because of the benefits of cloud computing.

These benefits are well documented: cloud infrastructure enables companies to scale up and down with flexibility so they can cope with volatile conditions like those currently being experienced, while software-as-a-service, or SaaS, apps mean companies do not have to worry about scaling up their hardware and bandwidth to cope with huge demands.

Depending on the type of business, the benefits of cloud computing may vary. For instance, for many organisations it will simply be the case of facilitating home working.

The cloud has been absolutely essential and I really dont know how wed have coped without it. If we were still reliant on physical datacentres, we wouldnt have been able to expand so quickly, says Patrick Babic, service owner for the end-user computing team at energy giant Centrica.

With staff forced to work from home, Citrix Cloud has enabled them to securely connect to the network through their home broadband and with their own device. This simply wouldnt have been the case without the cloud.

The company had Citrix Cloud in place prior to the pandemic, but had to expand the capacity of users and servers in the cloud because of so many employees working from home. This was the key benefit of cloud computing for Centrica from the outset, the ability to easily flex up and down when required in a short space of time.

The scaling-up aspect of cloud is particularly important with ecommerce. Adam Taylor, co-founder and chief executive of PetShop.co.uk, says that as the company had shifted to a cloud strategy before COVID-19, with NetSuites cloud enterprise resource planning product, it had been able to cope with unprecedented demand.

Weve been told by manufacturers, such as Mars and Nestl, that weve been able to scale up more swiftly than most of our competitors and this has been because of cloud infrastructure, says Taylor.

Weve gone from packing and shipping 1,000 orders a day to 4,000 orders a day. We were able to scale up to meet this demand within the space of two days.

According to Taylor, the benefits of cloud computing meant the company could order the stock in quickly, pack it and dispatch it more swiftly, and log all this in accounts. In addition, while other competitors websites had to be shut down because of the sheer volume of customers accessing online shopping during the COVID-19 lockdown, PetShop.co.uks website managed to stay robust.

Customer services departments have been vital throughout this period, as customers do not have the option of any face-to-face contact. As a result of social distancing measures, contact centres have had to switch to remote working, while also dealing with an increase in calls, and cloud computing has been at the heart of enabling these organisations to manage demand.

Northern Ireland Water has installed the Cirrus Cloud Contact Centre to enable agents to work from home, provide a webchat portal and ensure payment card industry-compliant payments can still be made.

Meanwhile, in early-April, the London Borough of Waltham Forest deployed Amazon Connect, a cloud-based call centre, so it could handle calls from more than 3,000 residents and customers each day, which was 30 per cent more than before to the pandemic.

The product has also helped the borough to increase the service to be available seven days a week and ensure staff could work remotely, which was not possible with the previous technology it had in place.

Architectural practice Maber had been trialling NBS Chorus, a cloud service it uses to specify building products and which allows multiple users to work on the same specification. As a result of the pandemic, the company had to roll out the project to the whole company so people working from home can have access to the system to write specifications.

Its absolutely business critical; the drawings and modelling we do for the buildings are supported by the specifications, which tell the contractor exactly what they should be using to build the buildings. This would have held up our work if it wasnt in the cloud, says Nick Greenwood, architectural designer with Maber.

Employees at Maber had to use a VPN connection to get access to the companys five servers, but many struggled to connect to the physical hardware. As a result, the company has moved all these local files over to the cloud-based platform Google Drive, resulting in greater efficiency. The company also uses a cloud-based business information modelling tool by Graphisoft.

According to Greenwood, the company would have struggled to keep working during the pandemic without cloud computing. As a result, even management have realised the benefits of cloud computing. What it has done is prove the business can operate at a high level of efficiency, even remotely. So we dont need to be sitting in offices next to one another; we can be spread all across the country and provide clients with the service they expect, he says.

The reality is the pandemic has highlighted the importance of cloud computing and, if business leaders had not been convinced of its benefits before, they are likely to be now.

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Benefits of cloud computing made clear by COVID - Raconteur

Theres no escaping it: to get ahead today, you need to have a hybrid, multi-cloud environment. Companies have long since noted the benefits of public cloud and indeed, more than one public cloud for greater efficiency and optimisation. Yet it is not an easy process.

An entire industry, from consulting to monitoring, has grown around this complexity. Alongside this, some smaller IT providers see an opportunity. Comarch argues that when moving to the cloud, many organisations still could fall foul of hidden traps. CloudTech spoke with Ryszard Kluza (left), ICT business unit director at Comarch, to discuss the advantages of local service providers, issues with migration, and how Covid-19 is ramping up demand for cloud services.

CloudTech: Tell us about your role and responsibilities at Comarch?

Ryszard Kluza: At Comarch I am the BU ICT director, responsible for businesses related to cloud services (IaaS, PaaS), power cloud, hosting services provided from 20 data centres worldwide, and IT outsourcing services.

CT: What are customers telling you about the problems they are seeing with regards to their cloud migrations and how can Comarch help them in this regard?

RK: Cloud solutions are the inevitable future of IT, but clients are very often afraid of becoming even more dependent on big IT corporations how it used to be with a lets say traditional IT vendors. They do not want to wake up in a few years in a world where there are only a few global players which are still dictating constantly rising prices.

Comarch could be seen as an alternative, providing, in addition to their own developed cloud services, a hybrid multi-cloud solution where there is no risk of vendor lock-in. As a smaller provider, we are able to be closer to the client and better understand their challenges and problems while still offering world-class solutions. We can tailor our offer to each clients specific requirements, which is rather difficult for big players.

CT: What challenges remain for businesses when they are looking to cloud migration, both from a technical and a business perspective?

RK: Transition to the cloud involves a huge change in mentality, as well in the business as in technological aspects.

Companies should carefully assess transition pros and cons, and answer simple questions about whether or not it is worth moving to the cloud. On the one hand, they could lower investments costs (CAPEX) and move their teams to develop and support the core business, because engineers would no longer have to deal with operational work related to the platform. On the other hand, business can become increasingly dependent on an external provider. Important questions to be asked should focus on whether quoted prices at the very beginning will still be valid in the long term, they might rise quickly (and if so, it is key to assess how quickly). Businesses considering a move to the cloud should also ensure that their teams can exercise restraint when faced with seemingly unlimited resources from their cloud provider.

From a technological perspective, companies have to analyse whether or not their existing solutions are compatible with cloud technology, and whether they have appropriate knowledge and the required competences to manage IT in the cloud. What about security? The cloud is a shared environment, so how to secure access to the systems on a remote platform? What guarantees are there that, in the event of any failure, the organisations administrators still have an access to IT systems placed in the cloud to support the core business?

Going into the cloud involves a change of IT teams philosophy in terms of supporting business. On one hand, the cloud offers easy, unlimited access to resources, but on the other there is still uncertainty about whether such easy access will be very costly in the near future if the wrong solution is chosen?.

However business answer these questions and address these challenges, they must remember that a shift to the cloud is inevitable.

CT: Do you agree that organisations go into migration plans without the requisite knowledge of cloud providers, business plans, and technical demands? What advice would you give to companies who are worried about making the wrong decision, vendor lock-in, etc?

RK: Recently, the cloud and associated services were among the most common topics of discussion the IT world. There is incredible pressure on management boards, CIOs and IT managers, especially those who do not yet have IT in the cloud, because maybe this means that they are not managing their enterprises IT optimally. This often leads to a rush to move IT systems to the cloud without proper preparation or detailed analysis. The worst thing is when an organisation lacks adequate technological competences and is unable to grasp a deep understanding of cloud vendors offers. A proposal may look good, but the first invoice might itemise many unknown items and prove rather expensive. I advise companies to make a considerable effort to understand the various offers on the market, choose multi-cloud strategies without vendor lock-in, and continuously assess cloud providers none of which should prove a big deal.

CT: What impact has the Covid-19 pandemic had or will have on demand for cloud services? What effect is the widespread implementation of remote working having on both cloud software, but also cloud security?

RK: The situation with Covid-19 seems to have had a significant influence on the decision of boards of enterprises about putting IT systems into the cloud. Obligations on employers to allow their staff to work remotely have shown how important remote, secure access to IT systems really is. Not every company has reliable, secure and efficient network infrastructure ready to handle increased network traffic and secure remote work. Cloud providers are specialised companies which have reliable and secure systems as well as competent teams of engineers who can react rapidly to support clients with any problems they may encounter.

This is why, I believe, the situation with Covid-19 will accelerate movement towards the cloud and demand for cloud services.

CT: What cloud trends should companies be looking for during the rest of 2020 and into 2021 in your opinion?

RK: There are many cloud providers on the market, ranging from global players to local operators acting regionally. Going into the cloud is inevitable, but companies will want to avoid vendor lock-in and will choose multi-cloud solutions, to reduce the risk of becoming dependent on a single provider. This is why there is a place on the market for many smaller cloud service providers. Similar to traditional IT, clients are now buying hardware, software and services from many vendors and providers, to avoid such dependency and in order to optimise costs.

Editors note: This article was brought to you by Comarch. Download the whitepaper Things you dont hear about the cloud: A look at cloud computing in 2020 here.

Photo byHarald ArlanderonUnsplash

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Why moving to the cloud requires a 'change of business philosophy': How to get it right - Cloud Tech