Category Archives: Casino Affiliate

Play Globally and The US Gambler (USG) have signed an agreement to support each others growth by collaborating on the gambling and sports betting services they offer.

As a free-to-play games developer, Play Globally combines sports betting and casino content to introduce a more social aspect to gambling. It operates the LuckyFans brand, a social sweepstake game, which can take any real-life sporting event and transform it into a casino-style game.

On the flip side, USG is a gambling affiliate, which promotes its range of sporting content, articles and odds recommendations to sports betting customers.

Play Globally President and CEO Stephen Dunham commented: The ability to work in tandem with an affiliate partner that has grown 300% MoM since its inception and whose audience is growing in both existing and emerging sports betting markets is a major step for our growth plans across the US.

This partnership underscores the massive growth potential of LuckyFans, and free-to-play gaming in general, offers the entire sports betting and iGaming industry. Its exciting to see a brand like The US Gambler fully appreciate the value of what sophisticated contextual fan engagement through our LuckyFans platform provides.

The upcoming LuckyFans content has been in development since late 2020, when Play Globally partnered with Tunity to provide the technology behind it. Four editions are currently under development, including baseball, football, motor racing and horseracing.

When it launches, USG customers will be able to start a LuckyFans sweepstake through the affiliates website, with users having the opportunity to claim prizes and rewards.

The partnership will see USG earn affiliate revenue for every customer it passes on to Play Globally, while the latter will grow revenue through new customer acquisition.

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Play Globally and The US Gambler partner to cross-sell sports gambling content - Gambling Insider

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BC Game Promo Code - Free Bonus Reward 2022 - Casino Roobet

Gaming Innovation Groups (GiG) affiliate business GiG Media has been crowned Best casino affiliate at this years iGB Affiliate Awards. The iGaming tech company was awarded at a ceremony that took place last Wednesday.

GiG celebrated the recognition at the annual affiliate awards, which commend the most successful iGaming businesses in the global gambling industry. The companys GiG Media product, which helps its partners convert visitors into players, stood as the best in this field.

The GiG Media business operates a mix of channels and websites, which target high-value keywords and traffic to a worldwide audience. It has grown from strength to strength over the years, GiG explains, expanding rapidly into new markets and reporting organic growth of 31% in 2021.

GiGs flagship casino site is CasinoTopsOnline, which according to the company connects millions of visitors every year with over 400 casinos. The product operates in multiple markets with dedicated languages in 10 separate markets: English, Swedish, Finnish, Brazilian-Portuguese, Spanish, Chinese, Japanese, Italian, German, Dutch, French-Canadian and Romanian.

We are extremely proud to have been chosen by the industry as the winner of Best Casino Affiliate, a highly competitive industry category, said Jonas Warrer, CMO and MD at GiG Media. The company stated that receiving this award perfectly encapsulates GiG Medias powerful and effective offering to its partners.

Its thanks to the continuous hard work, passion and united effort from the extremely skilled teams we have at GiG Media team that we can proudly say that we have a strong media business, which continues to grow momentum and gained recognition as the leading iGaming casino affiliate around the world, added Warrer.

The iGB Affiliate Awards were held on April 13th at The Troxy, in London. The latest edition marked a return of the in-person ceremony, following the first-of-their-kind 2021 awards, which were held online. The 2022 iGB Affiliate Awards had 16 awards in total, in a wide range of categories.

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GiG Media named "Best Casino Affiliate" at iGB Affiliate Awards - Yogonet International

2mee is aiming to further understand the gaming sector and the challenges that casinos, sportsbooks and affiliates face following its latest round of funding last month.

Raising 500,000 towards the end of March, the direct human messaging service noted that the funding would enable the company to shift up a gear with its sales and marketing activity.

Joining CasinoBeats, James Riley, CEO at 2mee, explained what the industry can expect to see from the firm, delving into direct human messaging and how it aids players and operators, socialisation and the metaverse.

CasinoBeats: You mentioned your latest funding round will allow 2mee to shift up a gear when it comes to sales and marketing activity. What can we expect to see from your company in this regard?

James Riley: It certainly will. We are now on the hunt for a Marketing Director that understands the gaming sector and the challenges that casinos, sportsbooks and affiliates face when it comes to engaging their audiences and communicating with them.

This will strengthen our senior management team having just appointed Brian Smillie as Commercial Strategy Director. Brian is using his vast experience to help drive awareness of 2mee across a range of sectors, and in particular to make the gaming sector aware of the incredible engagement and conversion stats/rates that our human hologram messages deliver.

CB: Can you explain what your direct human messaging platform is, how it works, and how it benefits players and operators alike?

JR: Our technology is actually really simple but extremely powerful. The platform has been developed to facilitate face-to-face communication between businesses/brands and their target audiences. It allows brands and organisations to capture and transmit people as messages to generate an emotional connection with the end user.

This human touch, and the empathy it creates, is what delivers the unprecedented engagement rates and CTRs for our clients.

The platform itself has been built so that it is stable and incredibly easy to use. Built in partnership with the engineers at IBM, it offers a simple and intuitive user interface masking a very powerful marketing system.

Simply record the person delivering the message from any setting by using the smartphone in their pocket; our algorithms recognise the human form and cut out the surrounding clutter. The end result is a very powerful messaging device that focuses the viewer on the person and the message.

In addition to hologram messages, the platform also sends standard text and rich media messaging so there is no need to dual platform. It also integrates seamlessly with CRM systems.

CB: Socialisation withinigaming has begun to take centre stage when it comes to players experience much delayed in my view why do you think the industry is focusing more on social interaction?

JR: We are all intrinsically social and we all want to see and be a part of what is going on around us. We are a tribal species, and we all want to feel part of a tribe. If you look generally at the way online entertainment is heading, it is all about shared social experiences.

The gambling industry is going to have to offer this too, and that is why we have seen the rise of slot streaming and other more interactive casino and sports betting experiences.

Of course, 2mee and its human hologram messaging platform fits perfectly into this move toward greater socialisation. Whats more social than sending a brand ambassador directly to the users pocket or desktop?

CB: Can you delve into your Human Hologram Messages?

JR: Our human hologram messages have been designed to meet a wide range of operator and affiliate requirements. Having a person as the interface for a brand has a lot of uses, from pushing bonuses and promotions to guiding players through KYC, acting as a key touchpoint for customer support and even making responsible gambling interventions.

Regardless of the use, the underlying fundamental is the same and that is using real people to deliver messages that impact players on an emotional level.

CB: With the metaverse the buzz conversation at the moment, crypto seeming to be here for the long haul, and a general consensusthat online will be the new reality, just how important is it for a safe and secure messaging platform?

JR: Online is the new reality, but, despite this, we still need to feel connected. Operators must also ensure that players remain safe and protected in these increasingly immersive, sophisticated and comprehensive digital worlds, and human hologram messaging allows them to connect in a real-world way in these new online environments.

Of course, these new technologies present challenges for platforms such as ours, but that is why 2mees architecture has been built in conjunction with IBM to ensure our platform is safe, secure and can also keep pace with technological advancements.

CB: Can greater use of instant messaging enhance engagement with possible problem gamblers, mitigating the need for potentially intrusive measures such as affordability checks?

JR: Absolutely. Making interventions with players that are displaying signs of problem play requires sensitivity and empathy. Text messages or live chat pop-ups lack the human touch and can do more damage than good when it comes to providing support to those that need it.

Let me explain by way of example. During the pandemic, the UK government sent out a series of text messages encouraging people to go for their COVID-19 vaccine. The text messages were written in capital letters, which gave the impression of being shouted at. That was not the intention, Im sure, but it goes to show how text on its own lacks emotion and empathy.

That is not the case with human hologram messaging it is said that 90 per cent of all communication is non-verbal so while most of this is lost when sending an SMS, email or live chat pop up, it is captured fully in a hologram video.

CB: Is there a risk that the use of direct human messaging could have a negative effect?

JR: There is no risk in my opinion. The world is quickly moving online and with shared experiences in a wide range of digital environments and worlds. Human interaction will be just as important in these online spaces as they are in real life, and 2mee will be a major player by providing face to face communication within these spaces.

In fact, I would argue that our technology provides a real sense of authenticity in a world progressively driven towards AI.

CB: In the US, can this technology benefit operators with regards to KYC by learning more about demand for different products/betting markets in different states?

JR: The 2mee platform has a sophisticated back-end that collates a range of stats and data from each message and presents it to marketeers in real time. They can analyse these stats to determine message and campaign performance, and then tweak if necessary. Even if the campaign is not hitting the mark, it takes just minutes to record another message and distribute it.

This data-led approach will allow marketers to understand what is and is not working with players across all US states, and then deploy fully optimised campaigns that they know will engage their players.

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2mee: we are a tribal species, and we all want to feel part of a tribe - Casino Beats

iGamingXL Director Claire Wellard, who attended her first affiliate expo the Casino Affiliate Program in 2007, has welcomed the launch of ASCEND the mentoring initiative for women in gaming which is being launched at next week's iGB Affiliate London, to be co-located with ICE London.

In an official press release where she described ASCEND as the "start of a huge movement for women in the industry", she stated: "The affiliate space has been transformed over the last 15-years. When I first started, I was literally one of just five women Affiliate Managers. On the affiliate side the gender imbalance was even more pronounced to the extent that 99% of affiliates were men. I had to learn the gambling industry fast and navigate a male dominated industry even quicker, but with resilience, hard work and determination I carved an amazing career for myself".

"However, that has not been the case for every woman and you have to acknowledge that a lot of talented people have been lost to the business simply because of such a lack of balance. With the support of the iGB brand and buy-in from across the business, I am confident that ASCEND will help to create greater diversity to the betterment of the industry and I am excited to be a part of it."

Looking at how major events such as IGB Affiliate London can help sustain the ecosystem, she added: "During the last two years of Covid, I have felt for anyone new coming into the affiliate sector. These events are invaluable to progressing as both an affiliate and an affiliate manager. You build relationships face to face and can learn more in a 15-minute meeting than you can from back-to-back emails. It gives you energy and passion and the wealth of information you can soak up in a couple of days is invaluable. It has always been the case that events can take everything from you mentally and physically but they make business much easier because that's where strong business relationships are built."

For Wellard, iGB Affiliate London serves as a forum in which all of the big issues of the day are discussed and debated: "The are so many hot topics right now not least NFT's, crypto and the US market. Legislation has been an extremely important topic over the last five-years, with so many changes occurring all across Europe and North America. Affiliates are always searching for a niche or looking for the next big thing so I am excited to learn more about what is up and coming in the industry and to make sure that I have my finger on the pulse."

While shows have grown from occupying hotel conference rooms to taking place at some of Europe's biggest event venues such as ExCeL London and the RAI Amsterdam, the importance of relationship building remains paramount.

"The events then were so much smaller in comparison to today. Attending the early affiliate events was like walking into an episode of Cheers (for those old enough to remember that show) it was the place where everyone knew your name! I can't wait to see all the people I have missed over the last two years of Covid. All my peers, best friends and all the new people I have met over Zoom I can't wait to see them face to face", she continued.

"I think iGB Affiliate London is going to be incredible for business and can change so many people's careers due to the quality face time, the learning programme and the huge list of operators available to affiliates at the exhibition. This was always going to be my first event back after life started returning to normal and I am so excited to see what everyone brings to the table. I have huge aspirations for 2022 and the iGB event is THE place to be in order to make it happen."

ASCEND will be launched at a networking buffet comprising hosted round tables on Wednesday 13 April at the ICC Capital Suite, ExCeL London (12.45 14.30 hours). The ASCEND programme will help mentees working across the entire gaming ecosystem to enhance their leadership skills, gain confidence and network with other like-minded women

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iGB ASCEND mentoring initiative expected to "start a huge movement for women in the gambling industry" - Yogonet International

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White-label and turnkey provider ProgressPlay has announced it has launched new gamification tools for their attendance at iGB Affiliate London stand N-D420. ProgressPlays iGaming platform provides operators with a powerful tool for optimising the performance of an online casino.

The gamification is a great add-on to the three new brands that were just launched to target Japan, as the Japanese love the ability to take missions and different challenges, and upon completion, they can buy at the shop whatever prizes they desire.

ProgressPlays unique white-label and turnkey solutions supplies operators and casino brands with a platform and game aggregator together with extensive value-added services. These services cover all the requirements of casino operators, with ProgressPlays white-label being an instant casino-in-a-box including licenses and payments, while turnkey covers operators already licensed and with their own wallet.

A raft of almost 150 online casino brands has already teamed up with ProgressPlay to bring their casino and sportsbetting platforms to life. ProgressPlay has gained industry recognition as an emerging leader as an iGaming platform provider for operators around the world. The platform includes a variety of casino games, including slots, scratch, casual, jackpots, table games, sportsbook and Live dealer.

ProgressPlay is a full turnkey solution for white label gaming operators, providing UKGC, MGA and Irish licenses, more than 2000+ casino games and over 140+ different sports, payment processing, VIP management, customer support, CRM, localization, multicurrency, gamification, flexible bonus system, compliance, risk, affiliate program, player management and more

ProgressPlay CEO Itai Loewenstein said: We are very excited to announce that we have given our Rewards dashboard a fresh new look and made it even more user-friendly than ever.

He added: In addition we have added a new mini-game Wheel of Fortune, which can be used within the Rewards Widget or as a stand-alone game that opens on the casino platform. From the new Rewards dashboard, you can see all your current missions, points, progress and more. Plus, with a quick click or tap, you can view your bonuses, tournaments and most importantly access the Rewards Store to redeem your points for great offers.

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Clare Boynton and Pierre Cadena Nominated to Join Raketech's Board of Directors - European Gaming Industry News

The agreement will see Luckbox listed on a number of Raketech-operated affiliate websites, designed to refer players to Luckbox's next-generation esports, sports and casino betting services. The agreement builds upon prior agreements that Real Luck Group has signed with several key affiliate marketing networks to increase player traffic. Raketech, headquartered in Malta, operates more than 1760 sites, driving active players to igaming brands.

Luckbox Head of Affiliates Mike Bazzi said: "Raketech is among the biggest lead-generation companies in the igaming industry. I know from previous roles that Raketech is a proven driver of traffic, which is a key focus of our growth strategy at this time. This partnership is a continuation of Luckbox's efforts to increase our player base in a data-driven manner to grow revenues. We will continually monitor and optimize our marketing spend across our player acquisition strategies."

Additionally, Luckbox has submitted an application to the Alcohol and Gaming Commission of Ontario (the "AGCO") to become a fully registered operator of internet gaming and sports betting in the province.

Ontario is a significant opportunity in the broader Canadian market. Eilers & Krecjik Gaming forecasts Ontario sports betting gross gaming revenue to reach C$904 million by 2026, and Deloitte estimates the Canadian market could grow from C$500 million annually into a C$28 billion market five years post-legislation.

Luckbox already holds an Isle of Man gaming license, allowing the Company to access over 80 markets globally. The Company intends to apply for additional licenses in selected regulated markets as part of its continued growth strategy.

Luckbox CEO Thomas Rosander said: "We're a Canadian company, listed on the Toronto Venture Exchange, so it's very important for us to operate on home territory.

"Canada already has a mature betting audience; however, the Canadian Gaming Association suggests that Canadians place over $4 billion of bets with offshore sites each year. Regulations have changed; Canadians are passionate esports and sports fans; and esports is a large and growing recreational activity in Canada. The Canadian sports betting market could be a multi-billion dollar market within five years, so now is the time for Luckbox to operate in Canada, starting with Ontario.

"With a population of almost 15 million, Ontario accounts for 40% of Canada's total population and 37% of national GDP. Ontario has established esports organizations such as Toronto Defiant (Overwatch League) and Toronto Ultra (Call of Duty League) as well as major sports teams such as Toronto Maple Leafs, Toronto Raptors, Toronto Blue Jays and Toronto FC. We are positioning ourselves to capture our share of Canada's esports betting market, and applying for an Ontario license is the first step."

About Luckbox

Luckbox is an award-winning next-generation gaming platform that offers legal, real-money betting, live streams, and statistics on all major esports, as well as sports betting and casino games on desktop and mobile devices. Luckbox is owned by Real Luck Group, listed on the Toronto Venture Exchange (TSXV: LUCK) and OTC (OTCQB: LUKEF). Luckbox's proprietary tech stack is built by a team combining gambling industry experience and a passion for gaming and esports, allowing the company to benefit from superior business intelligence and player acquisition, while providing players with an industry-leading betting user experience and betting offer. Luckbox is live in more than 80 territories worldwide and holds a B2C and B2B gambling license under the Online Gambling Regulation Act (OGRA), issued by the Isle of Man Gaming Supervision Commission. Luckbox is committed to supporting responsible gambling.

About Raketech Group

Raketech is a leading online affiliate and content marketing company, with expertise in delivering SEO, online guides, communities and social media products in primarily the Nordic region and the UK. Through some 20 flagship brands, Raketech guides sports and gaming enthusiasts to the best possible services, while also delivering high-quality traffic and leads to its partners. Raketech grows both organically and via acquisitions and operates its business in accordance with a clear framework for responsible affiliate marketing services. The company's shares are listed in Nasdaq First North Premier with ticker RAKE. Erik Penser is the company's Certified Adviser. For more information, visit http://www.raketech.com.

Follow Luckbox on Twitter / Facebook / LinkedIn

CAUTION WITH RESPECT TO FORWARD-LOOKING STATEMENTS

The TSX Venture Exchange has neither approved nor disapproved the contents of this press release. Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

This news release may contain certain "forward-looking statements" and "forward-lookinginformation" within the meaning of applicable Canadian securities laws. When used in this newsrelease, the words "anticipate", "believe", "estimate", "expect", "target, "plan", "forecast", "may","schedule" and other similar words or expressions identify forward-looking statements orinformation. Such statements represent the Company's current views with respect to futureevents and are necessarily based upon a number of assumptions and estimates that, whileconsidered reasonable by the Company, are inherently subject to significant business,economic, competitive, political and social risks, contingencies and uncertainties. Many factors,both known and unknown, could cause results, performance or achievements to be materiallydifferent from the results, performance or achievements that are or may be expressed or implied by such forward-looking statements. The Company does not intend, and does not assume any obligation, to update these forward-looking statements or information to reflect changes in assumptions or changes in circumstances or any other events such statements and information other than as required by applicable laws, rules and regulations.

SOURCE Real Luck Group Ltd.

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Real Luck Group announces agreement with leading performance marketing firm Raketech Group - PR Newswire

In February 2022, Paysafe Limited (NYSE: PSFE) (PSFE.WS), a specialized payments platform provider, signed several partnerships with established companies to continue its efforts to expand its business across the USA.

These new partnerships enable the company, which enables businesses and consumers to connect and transact through payment processing, digital wallet, and online cash solutions, to keep on growing in the iGaming sector.It already is a leader in digital and affiliate marketing technology and services for iGaming operators through its Income Access business unit. Paysafe currently supports the majority of operators across the country with payments and marketing solutions across 21 jurisdictions. In Canada, the company partners with several regulated iLottery and gaming brands.

Paysafe, which had an annualized transactional volume of U.S. $100 billion in 2020, approximately has 3,400 employees, who are based in 12 countries global locations, connecting businesses and consumers across 70 payment types in over 40 currencies around the world.The company has its headquarters in London. UK users can have a look at other online offerings from Non GamStop Bets Casinos.

To continue to expand its reach in the country, last month, Paysafe signed a new partnership withBallys Corporation(NYSE: BALY), a global casino entertainment company with an omni-channel presence of online sports betting and iGaming offerings.

The company has launched the partnership, which will be completely executed during the next months, by streamlining player deposits for both

1) the new Bally Bet online sportsbook for Arizona, and

2) the BallyCasino.com brand for New Jersey.

Through the integration with the fintech companys payment gateway, theBally Betonline sportsbook in Arizona will enable players to deposit funds using their credit or debit cards. After funding their account, users can wager on a wide range of sports markets.

At the same time, theBallyCasino.comreal-money online casino for New Jersey has entered the Paysafe payment gateway. Whether users are at the Ballys Atlantic City Casino Resort or accessing the iCasino product elsewhere in the state, they can fund their account with a credit or debit card, with the transaction processed by Paysafe.

These integrations are expected to be upgraded soon to enable access to Paysafes suite of alternative payment methods (APMs). These will include the PaysafecashandpaysafecardeCash solutions and theSkrill USAdigital wallet for players who wager online with cash.

For the phase two of the deal, planned to go live in the coming months, the company will integrate with several Bally Bet online sportsbooks.

In February, Paysafealso announced a partnership to provide online credit and debit card payment processing for theHard Rock Online Casino New Jerseymobile app. Through Hard Rock Online Casino New Jerseys integration with its payment gateway, the payments specialist is now processing New Jersey players card deposits. The partnership covers the complete payments journey for New Jersey players.

The company announced its expanded partnership withBetWildwood, the official online sportsbook of Wildwood Casino in Colorado. BetWildwood has integrated Paysafes newSkrill USAdigital wallet, upgrading its existing Skrill wallet to streamline depositing and payouts for its players as well as support broader customer acquisition and retention.

The company also announced its expansion into the Louisiana and Oregon mobile sports-betting markets. Paysafe is now processing sports-bettor deposits with major mobile sportsbooks in the Louisiana market, which went live recently, as well as powering multiple iGaming affiliate programs in the state throughIncome Access, its marketing technology and services provider. In tandem, Paysafe has also entered the Oregon sports-betting market to streamline player deposits.

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Paysafe Keeps On Growing In USA - FinSMEs

Assisting businesses in monetising more efficiently by simply knowing more may sound, and read, that a straightforward task, but that, in its most basic form, is that key challenge being faced by Routy on a day-to-day basis.

The software aimed at affiliates aims to help companys see where actual revenue is generated quickly, which, in turn, would drive understanding and allow efforts to be channelled much more effectively.

Here, Haim Bell, Founder of Routy, addresses some of the challenge faced by affiliates when it comes to monetisation, if this is currently being done to its fullest, how challenges can be overcome and more.

CasinoBeats: Do affiliates really understand the importance of data and tracking?

Haim Bell: I think the vast majority of affiliates understand the importance of data and the need to track it. I would say that nine out of ten affiliates are using the most common tracking software in the world, Google Analytics, and they are using it to monitor site traffic.

When it comes to player data, however, most affiliates are not even aware of the ability to track on a player level, with even less actually monitoring and analysing player data and behaviour across their site or sites.

CB: What are the benefits of tracking and analysing data at the page and player level?

HB: There are a few reasons why affiliates should track on a player level.The first relates to accounting affiliates need to know how their revenue has been calculated and if they are not tracking data and activity at the player level, they are essentially handing over control of their revenues to their operator partners.

No, even the largest media companies are not fully monetising their traffic right now

For example, most operator portals show a commission column using different metrics per day, per brand, per tracker, etc. This is a total figure based on one or more players and in most cases does not break out the total number of players, average player value, number of players converted during the given period, players from previous months, etc.

This data is crucial to the affiliate understanding how revenues have been calculated and also how to position that brand across their site to maximise conversions and revenues.

This leads on to the second reason monetisation. Ultimately, an affiliates role is to sell cheap traffic to the highest bidder. There are a lot of different factors that can impact ROI here, but a high ROI together with a happy operator partner makes for a good performance marketer.

But to increase ROI and keep partners happy, affiliates need to know exactly how their traffic is behaving and the only way to do this is to track data and activity at the player level.

CB: Are affiliates currently fully monetising traffic?

HB: No, even the largest media companies are not fully monetising their traffic right now. To maximise monetisation, affiliates need to be able to access as much data as possible relating to their traffic and the conversions they generate. But due to the way that affiliates must access individual operator portals to monitor traffic and track performance, it is almost impossible to do this.

CB: Sticking with the theme of monetisation, what more can be done to optimise the process?

HB: This depends on the individual affiliate and the resources available to them. For smaller affiliates, I would stick with very basic player level tracking. This is to avoid data overload which can lead to what I call analysis paralysis this can be pretty devastating for a business as the affiliate cant handle the large volume of data that it is gathering. But by focusing on basic data and keeping it simple, monetisation can be improved.

When it comes to player data, however, most affiliates are not even aware of the ability to track on a player level

For larger organisations, I would recommend hiring a data analyst someone experienced in this role knows how to gather, clean and study data sets to ultimately take monetisation to the next level.

CB: What would you say are the key challenges faced by affiliates when it comes to monetisation and how can they be overcome?

HB: To be able to monetise, affiliates need to have end to end data on a single report with the lowest key tracking possible. It is possible to monetise with the tracking profiles offered through the affiliate program, but affiliates can only do that effectively across a handful of pages and with a small number of brands. In short, it is not a scalable approach.

To bring all data into a single source of truth, affiliates must use tracking software and a stats crawler. There are dozens of tracking platforms out there, but not many of them have been built specifically for the online gambling industry.

Stats crawlers and aggregators are a little more complex. There are many affiliate software providers servicing the market NetRefer, CelXpert, MyAffiliate, etc but only a small number have an API which makes it hard to access their data. Some larger affiliate organisations look to develop these capabilities in-house, but it can take months if not years of design, development and testing.

In addition, a DevOps team is usually required to make sure the infrastructure is stable and then to constantly add more affiliate software providers and programs.

Of course, there are third party providers that can bridge the gap, and that is exactly what we are looking to do with Routy.

Read more:

Routy: taking monetisation to the next level - Casino Beats

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We are on the constant lookout for like-minded affiliates who know how to drive traffic to casino brands.

Were interested to hear what youve got up your sleeve.Drop us a message at [emailprotected] if you want to know more about our affiliate program and discuss our possibilities together.

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