Category Archives: Casino Affiliate

Ever since the dawn of civilization, luck-based games were a quintessential part of human entertainment. Throughout history, this evolved into an industry with casinos as its living embodiment. Since the emergence of online gaming and online casinos, people had one more option to choose from. Now, not having enough time or energy to leave their home was no longer an excuse.

In moments of crisis, like the one were currently facing, online casinos provide an integral service in a simple and safe manner. Finding entertainment and hope in these trying times is pivotal. This is one of the core tasks of platforms like Casino Horse. Heres a brief rundown of why this particular platform stands out even amongst the best of its competitor casino affiliates. So, those looking for the best UK online casinos might want to use Casino Horse as their source of information.

The majority of players cant wait to get a hold of their favorite game in any form or format. This is one of the main reasons why they hate the idea of long sign-up forms on review sites and newsletter formats. With Casino Horse, this is not a concern. All one needs to fill in is some basic information like ones name, username, and email address. Then, one needs to choose a strong password and agree to terms and conditions (which also confirm that one is at least 18 years of age). This way, theyll be right on track to receive all the most relevant information regarding new and upcoming online casinos.

The best bartender is the one who remembers your favorite beverage. The best barber is the one who doesnt have to ask about the haircut you want (they remember it from the last time). This same kind of preferential treatment and personalized experience is offered by Casino Horse. The platform keeps track of all your favorite brands and gives you a quick update whenever theres new news. Regardless if youre playing your favorite game or betting on a football match, you must have patterns of your own. This way, youll always know where to find the best bets.

There is a lot of psychology behind running an online casino or a casino affiliate. Betting is a form of risky behavior by the majority of societal norms, yet, it still keeps people coming back for more. Its not just about a potential gain or loss. Some of the worlds most passionate gamblers are the richest individuals, yet, this doesnt stop them from craving more. It is about the thrill that comes from the unknown, the uncertain, and the unexpected. Until the ball lands, the card is open or the jackpot machine stops spinning, everyone is both a loser and a winner at the same time.

In other words, its about providing people with a unique thrill that they cant get from anything else. With this being the case, it is clear that betting is about more than just odds. Its about the end-to-end experience. Theres a reason why brick and mortar casinos all have the same layout and the same color palette. Casino Horse is one of rare casino affiliates that actually takes this into consideration when composing reviews. It provides a great insight into where you can actually find the best end-to-end gambling experience that youve been looking for.

One of the winning features of Casino Horse is the fact that everything is in one place. You have access to online casinos, mobile casinos, and casino reviews all in one spot. Theres even an option to sort casinos listed here by country. Now, different countries have different gambling restrictions. The legal age for gambling is just one such issue. In some countries, there are even restrictions on how much you can place in a single bet. With Casino Horse, you get all the relevant information that you need in order to identify the best place to bet your money today.

One of the biggest pitfalls of the luck-based games industry is the fact that rules and regulations are always evolving. This means that the platform youre using may be compliant with all the regulations at the moment but you have no guarantee that the same will be true in the future. In the case of Casino Horse, the team behind it is so vigilant that no major change can go unnoticed. Whenever something shifts in the gambling industry, Casino Horse is following closely behind with an update and a new review.

At the end of the day, Casino Horse does the same thing that so many casino affiliate platforms do but more efficiently and seamlessly. It is an outstanding platform that provides immense value to its users, whether through a unique insight into exciting opportunities for financial gain. Moreover, it is informative, handy, and gives the user a ton of interesting betting-related content to explore. Needless to say, when you put all of this together, the result is more than impressive.

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5 THINGS THAT MAKE CASINO HORSE A UNIQUE CASINO AFFILIATE - Island Echo

Paysafe has secured a partnership with BetWildwood, the official online sportsbook of Wildwood Casino in Colorado, which will leverage its payments technology and affiliate solutions.

The deal sees BetWildwood integrate Paysafes unified payments technology as well as Income Access, Paysafes marketing technology and services provider, to support the launch of a new BetWildwood affiliate program.

Paysafes unified platform allows players to make deposits through a range of payment methods, including credit or debit card, processed through the firms payment network, its Skrill digital wallet and eCash services such as paysafecard and Paysafecash.

In addition, Paysafes platform will further support BetWildwood with reporting and analytics tools designed to optimise payment acceptance as well as security functionality to ensure protection of player data.

Through its integration with Income Access, BetWildwood will gain an affiliate marketing platform that is designed to support acquisition and retention efforts.

Gregory Kirstein, director of business development for igaming at Paysafe, noted: Were thrilled to partner with BetWildwood to enhance the brands payment offering as well as streamline depositing and withdrawal for players through our unified platform.

Were also excited to see our Income Access business unit support the brands player acquisition via the affiliate channel. BetWildwood is well positioned for long-term success through the combination of our payment and marketing solutions.

According to the Colorado Department of Revenues Division of Gaming, the Centennial States sportsbooks took $231.2m in wagers in November, up 9.7 per cent from the previous record of $210.7m set a month earlier, marking the seventh consecutive record month. The record wagering also generated record revenue, as operators took in $18.4m, up 5.5 per cent from $17.4m in October.

Bill Stearns, president at ISI, added: Our partnership with Paysafe ensures that we offer our customers the most diverse, secure and user-friendly payments solution available. As Colorados sports betting market continues to grow, Paysafes unified platform will help to elevate our product above the competition.

We also look forward to the upcoming launch of our affiliate program with Income Access, as it will support continuous growth and outreach to a more expansive customer base.

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Paysafe inks payments and marketing link-up with Wildwood Casino - Casino Beats

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It looks like there is no shortage of news from King Billy in the Award Front. After landing Best Casino in the 2020 AskGamblers Awards and getting a shortlist in the 2020 EGR Oscars of the gaming world, King Billy Casino nicely wraps up the season with two more nominations, this time for the coveted SBC Awards.

King Billy has been shortlisted in two categories: Rising Star in Casino and Affiliate Program. Do the two awards interrelate? And what do they mean for King Billy, now holders, as we are told, of 11 awards and distinctions in only 3 years of operations? Volodymyr Harkusha, King Billy CEO has the answers.

These awards and actually all the awards we have gotten so far mean so much to us! Deposits may be our bread and butter but awards are our pride, joy and recognition that we are doing something really special. Mind you, we have been getting awards both from the industry pundits and the players, which shows the power of King Billy in both worlds. As further proof of the above, let me also mention the Casinomeister accreditation our casino got a few days ago.

Are the Rising Star and the Affiliate Program shortlists interrelated? Yes, they are! There is no compartmentalization in the Kingdom and one departments success is all departments reason to celebrate. We push each other to become better and better, just like players in a winning team do.

Well, there is no doubt that the Kings 11 are certainly a winning team.

King Billy Awards & shortlists1. SBC Awards 2020 Casino Rising Star Shortlisted2. SBC Awards 2020 Best Casino Affiliate Program Shortlisted3. EGR Awards 2020 Rising Star Shortlisted4. AskGamblers 2020 Awards Best Casino Winner5. SBC Awards 2019 Casino Rising Star Shortlisted6. SBC Awards 2019 Best Casino Affiliate Program Shortlisted7. EGR Awards 2019 Best Casino Affiliate Program Shortlisted8. iGB Awards 2019 Best Casino Affiliate Program Winner9. AskGamblers 2019 Awards Best Casino 3rd place10. AskGamblers 2019 Awards Players Choice Casino 2nd place11. AskGamblers 2018 Awards Best New Casino Winner

The SBC Awards, now in its seventh year, recognize the achievements of operators, affiliates and suppliers from across all major disciplines including payments, marketing, platform providers and data. In 2020, the Awards will celebrate the companies surviving through these unprecedented times and will be held online with 800+ virtual guests attending the ceremony.

King Billy Casino is a new generation online casino, available in 6 languages (English, Russian, German, Finnish, Norwegian, and Japanese) with an impressive record of 11 awards and nominations in 3 years of existence and a stunning variety of features. King Billy has created a superb user experience with a focus on the myth of King Billy and his Kingdom and treats all players with the attention they deserve.

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King's 11. 2 more shortlists in the SBC Awards bring King Billy's total award tally to 11 - European Gaming Industry News

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It looks like there is no shortage of news from King Billy in the Award Front. After landing Best Casino in the 2020 AskGamblers Awards and getting a shortlist in the 2020 EGR Oscars of the gaming world, King Billy Casino nicely wraps up the season with two more nominations, this time for the coveted SBC Awards.

King Billy has been shortlisted in two categories: Rising Star in Casino and Affiliate Program. Do the two awards interrelate? And what do they mean for King Billy, now holders, as we are told, of 11 awards and distinctions in only 3 years of operations? Volodymyr Harkusha, King Billy CEO has the answers.

These awards and actually all the awards we have gotten so far mean so much to us! Deposits may be our bread and butter but awards are our pride, joy and recognition that we are doing something really special. Mind you, we have been getting awards both from the industry pundits and the players, which shows the power of King Billy in both worlds. As further proof of the above, let me also mention the Casinomeister accreditation our casino got a few days ago.

Are the Rising Star and the Affiliate Program shortlists interrelated? Yes, they are! There is no compartmentalization in the Kingdom and one departments success is all departments reason to celebrate. We push each other to become better and better, just like players in a winning team do.

Well, there is no doubt that the Kings 11 are certainly a winning team.

King Billy Awards & shortlists1. SBC Awards 2020 Casino Rising Star Shortlisted2. SBC Awards 2020 Best Casino Affiliate Program Shortlisted3. EGR Awards 2020 Rising Star Shortlisted4. AskGamblers 2020 Awards Best Casino Winner5. SBC Awards 2019 Casino Rising Star Shortlisted6. SBC Awards 2019 Best Casino Affiliate Program Shortlisted7. EGR Awards 2019 Best Casino Affiliate Program Shortlisted8. iGB Awards 2019 Best Casino Affiliate Program Winner9. AskGamblers 2019 Awards Best Casino 3rd place10. AskGamblers 2019 Awards Players Choice Casino 2nd place11. AskGamblers 2018 Awards Best New Casino Winner

The SBC Awards, now in its seventh year, recognize the achievements of operators, affiliates and suppliers from across all major disciplines including payments, marketing, platform providers and data. In 2020, the Awards will celebrate the companies surviving through these unprecedented times and will be held online with 800+ virtual guests attending the ceremony.

King Billy Casino is a new generation online casino, available in 6 languages (English, Russian, German, Finnish, Norwegian, and Japanese) with an impressive record of 11 awards and nominations in 3 years of existence and a stunning variety of features. King Billy has created a superb user experience with a focus on the myth of King Billy and his Kingdom and treats all players with the attention they deserve.

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GVC Adds Senior Gaming Executives David Satz and Robert Hoskin to its Board - European Gaming Industry News

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It looks like there is no shortage of news from King Billy in the Award Front. After landing Best Casino in the 2020 AskGamblers Awards and getting a shortlist in the 2020 EGR Oscars of the gaming world, King Billy Casino nicely wraps up the season with two more nominations, this time for the coveted SBC Awards.

King Billy has been shortlisted in two categories: Rising Star in Casino and Affiliate Program. Do the two awards interrelate? And what do they mean for King Billy, now holders, as we are told, of 11 awards and distinctions in only 3 years of operations? Volodymyr Harkusha, King Billy CEO has the answers.

These awards and actually all the awards we have gotten so far mean so much to us! Deposits may be our bread and butter but awards are our pride, joy and recognition that we are doing something really special. Mind you, we have been getting awards both from the industry pundits and the players, which shows the power of King Billy in both worlds. As further proof of the above, let me also mention the Casinomeister accreditation our casino got a few days ago.

Are the Rising Star and the Affiliate Program shortlists interrelated? Yes, they are! There is no compartmentalization in the Kingdom and one departments success is all departments reason to celebrate. We push each other to become better and better, just like players in a winning team do.

Well, there is no doubt that the Kings 11 are certainly a winning team.

King Billy Awards & shortlists1. SBC Awards 2020 Casino Rising Star Shortlisted2. SBC Awards 2020 Best Casino Affiliate Program Shortlisted3. EGR Awards 2020 Rising Star Shortlisted4. AskGamblers 2020 Awards Best Casino Winner5. SBC Awards 2019 Casino Rising Star Shortlisted6. SBC Awards 2019 Best Casino Affiliate Program Shortlisted7. EGR Awards 2019 Best Casino Affiliate Program Shortlisted8. iGB Awards 2019 Best Casino Affiliate Program Winner9. AskGamblers 2019 Awards Best Casino 3rd place10. AskGamblers 2019 Awards Players Choice Casino 2nd place11. AskGamblers 2018 Awards Best New Casino Winner

The SBC Awards, now in its seventh year, recognize the achievements of operators, affiliates and suppliers from across all major disciplines including payments, marketing, platform providers and data. In 2020, the Awards will celebrate the companies surviving through these unprecedented times and will be held online with 800+ virtual guests attending the ceremony.

King Billy Casino is a new generation online casino, available in 6 languages (English, Russian, German, Finnish, Norwegian, and Japanese) with an impressive record of 11 awards and nominations in 3 years of existence and a stunning variety of features. King Billy has created a superb user experience with a focus on the myth of King Billy and his Kingdom and treats all players with the attention they deserve.

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AretoNet Integrates with Dragonfish - European Gaming Industry News

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It looks like there is no shortage of news from King Billy in the Award Front. After landing Best Casino in the 2020 AskGamblers Awards and getting a shortlist in the 2020 EGR Oscars of the gaming world, King Billy Casino nicely wraps up the season with two more nominations, this time for the coveted SBC Awards.

King Billy has been shortlisted in two categories: Rising Star in Casino and Affiliate Program. Do the two awards interrelate? And what do they mean for King Billy, now holders, as we are told, of 11 awards and distinctions in only 3 years of operations? Volodymyr Harkusha, King Billy CEO has the answers.

These awards and actually all the awards we have gotten so far mean so much to us! Deposits may be our bread and butter but awards are our pride, joy and recognition that we are doing something really special. Mind you, we have been getting awards both from the industry pundits and the players, which shows the power of King Billy in both worlds. As further proof of the above, let me also mention the Casinomeister accreditation our casino got a few days ago.

Are the Rising Star and the Affiliate Program shortlists interrelated? Yes, they are! There is no compartmentalization in the Kingdom and one departments success is all departments reason to celebrate. We push each other to become better and better, just like players in a winning team do.

Well, there is no doubt that the Kings 11 are certainly a winning team.

King Billy Awards & shortlists1. SBC Awards 2020 Casino Rising Star Shortlisted2. SBC Awards 2020 Best Casino Affiliate Program Shortlisted3. EGR Awards 2020 Rising Star Shortlisted4. AskGamblers 2020 Awards Best Casino Winner5. SBC Awards 2019 Casino Rising Star Shortlisted6. SBC Awards 2019 Best Casino Affiliate Program Shortlisted7. EGR Awards 2019 Best Casino Affiliate Program Shortlisted8. iGB Awards 2019 Best Casino Affiliate Program Winner9. AskGamblers 2019 Awards Best Casino 3rd place10. AskGamblers 2019 Awards Players Choice Casino 2nd place11. AskGamblers 2018 Awards Best New Casino Winner

The SBC Awards, now in its seventh year, recognize the achievements of operators, affiliates and suppliers from across all major disciplines including payments, marketing, platform providers and data. In 2020, the Awards will celebrate the companies surviving through these unprecedented times and will be held online with 800+ virtual guests attending the ceremony.

King Billy Casino is a new generation online casino, available in 6 languages (English, Russian, German, Finnish, Norwegian, and Japanese) with an impressive record of 11 awards and nominations in 3 years of existence and a stunning variety of features. King Billy has created a superb user experience with a focus on the myth of King Billy and his Kingdom and treats all players with the attention they deserve.

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AC Milan Extends its Partnership with StarCasin.sport - European Gaming Industry News

Gaming Innovation Group (GiG) has secured a vendor registration for its flagship affiliate site WSN.com, from the Sports Wagering Committee of the Tennessee Education Lottery Corporation in the state of Tennessee.

The securement marks the latest authorization to be added to the firms list of vendor registrations and licenses in the US, strengthening its media business, GIG Media in the process.

The company noted: This enables GiG Media to expand its presence in the United States, reflecting its continuous ambition to be an influential player within the US market.

GiG Media is now present in nine US states through its flagship US-facing sports betting website World Sports Network, WSN.com (New Jersey, Indiana, Pennsylvania, West Virginia, Iowa, Colorado, Illinois, Nevada and Tennessee), while its online casino guide Casino Tops Online (casinotopsonline.com) also holds licenses in New Jersey and Pennsylvania.

The company was granted its first affiliate vendor registration in January 2019 for the state of New Jersey. This was followed in December 2019 by a certificate of registration for sports wagering in Indiana.

In 2020, GiG secured a service provider authorization from the Pennsylvania Gaming Control Board to provide affiliate services in the Keystone State and was granted a sports betting license in Colorado. It was also granted a sports wagering supplier interim licence in West Virginia.

Jonas Warrer, Managing Director of GiG Media, said: This is an exciting time for GiG Media, we are delighted to strengthen our position in the US with this license approval in Tennessee. World Sports Network continues to gain momentum in the US market and having a presence in Tennessee provides us with a fantastic opportunity to help our partners convert more visitors into key players.

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GiG ready to expand media business with WSN registration in Tennessee - SBC Americas

The trials and tribulations experienced in the Swedish gambling market have been well documented since re-regulation commenced almost two years ago, with further limits rolled-out regarding sports betting earlier this year in, what it is claimed is, an effort to curb match fixing.

Among these prohibitions are a ban on licenced incumbents permitting bets on violations of rules during matches, competitions and tournaments (for example, expulsions, penalties and yellow cards), as well as individual achievements of players under 18 years of age. It was noted however that the regulations only apply to sports that are practiced in Sweden.

At last weeks Betting on Sports Europe Digital an expert panel convened as part of the Betting around Europe track, to look at the progress, or lack thereof, in the country, as well as what effect these proposals would have for sports bettors and bookmakers.

The 40 minute discussion, titled Sweden Limited Thinking, took many twists and turns, including looking at just how short-term the temporary restrictions currently in place will actually be, with much scepticism expressed, as well as the level of reliance that operators can place in the hands of former state monopolies.

To kick-things Victor Schultz, associate at Wiklund Law, and moderator for the session, offered an overview of recent developments:In September of this year the Swedish Gambling Authority announced new regulations for sports betting, targeting match fixing within soccer and prohibiting betting on penalties and games in lower divisions, he explained.

This regulation is to come into effect on January 1, 2021, further, due to the pandemic, online casino operators have been hit with stricter requirements for player protection. While temporary in shape, the SGA is pushing to make some of these prohibitions permanent.

I think we have a problematic market right now, we have previous monopolies dominating the market

Thats a position that will most likely be supported by the gambling market inquiry which is to present its finds in December of this year.

In addition to this, we have also seen decreasing numbers in channelisation on the Swedish licensed market during 2020, so, all-in-all I think these factors raise questions under the circumstances in which sports betting will be offered on the Swedish market in the upcoming year.

For example, to what extent strict regulation relating to player protection will affect not only online casino operators, but also betting operators.

What followed was a dissection of the market at present by each of Schultzs fellow participants, dissecting current issues being experienced and identifying problems that they believe need to be addressed.

Asking for a general view on the current state of the market, as well as how it has coped with the pandemic, Maria McDonald, partner at Nordic Gambling, offered her perspective: I think we have, from where we were two plus years ago when we anticipated the re-regulation and a very positive inquiry where the market would allow operators to get licensed and be a competitive market, to where we are today where I see operators either giving up their licenses or, indeed, withdrawing their licence applications, because they do not see the market as profitable or as positive as we were all initially hoping for.

I think we have a problematic market right now, we have previous monopolies dominating the market, for whatever reason that may be, but we also have a black and grey market which is growing.

The one little thing I would add to this topic is that the communication with the regulators is being done in the courts

Both because its actually allowed to accept Swedish players as long as you dont target the Swedish market, but also because we have operators who do not have a licence who offer their services in Swedish to Swedish people.

But this leaves a smaller and smaller market share for privately licensed operators, and the tough enforcement from the SGA on various rules has contributed to fears from the industry of doing anything out of the ordinary, and it makes it harder to market and to acquire customers.

Taking over the discussion, Thomas Vermeulen, affiliate and internationalisation manager at Smarkets, explained: Everyone was happy back in 2019 when everything regulated because it meant more tax, more consumer protection, but if you fast forward things didnt work out quite well.

I mean, the government is being too restrictive, as has been said already, its harming channelisation and consumer protection and it mainly turns into a political game.

The restrictions mentioned, I think, are mainly implemented to appease voters, like the Swedish Football Association and also like government members, like the ATG has been driven and horseracing has been booming because horseracing was able to continue during the lockdown behind closed doors. Obviously a big part of that was the government stake in ATG

I think, based on the latest numbers, many of the large Swedish gaming companies have lost around 30 per cent from June to August, so thats basically the first effect from the deposit limits that was introduced back in July.

And its just unfair in general, activities of state control or owned completely by the government are treated more leniently than private operators, and just one a side note, theres also several political parties that are funded by lotteries. So, I think that plays a role as well.

With Fintan Costello, managing director of BonusFinder, concurring with his fellow panellists before adding: I wont repeat everything, obviously I agree with everything Maria and Thomas have said. The one little thing I would add to this topic is that the communication with the regulators is being done in the courts; theres very poor communication.

So, if youve got companies that have put their hands up and gone through the licensing process and are willing to work with regulators, but theyre finding out that due to imprecise rules and requirements and getting hit with very very heavy fines, this isnt conducive to a regulated market despite everybodys best intentions.

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A general view on the current state of the Swedish market - Casino Beats

Two agreements have recently been signed between BetConstruct, EveryMatrix, and Spearhead Studios, bringing two influential iGaming technology providers and an up-and-coming game studio together.

The parties have successfully entered a strategic partnership which aims to bring BetConstruct, EveryMatrix and Spearhead Studios in a close working relationship to attract new audiences and offer exciting content to operators in many jurisdictions.

While BetConstruct is set to expand its portfolio with Spearhead Studios entertaining slot and table games offering, EveryMatrix will integrate BetConstructs Virtual Sports into its CasinoEngine iGaming integration platform to further deliver it to its casino clients.

Launched in 2019 as a part of EveryMatrix Group, Spearhead Studios offers an outstanding portfolio of 23 games in 11 jurisdictions and has an ambitious roadmap of 36 new games for 2021.

BetConstructs solution is now ready to give players amazing experiences, offering 8 Virtual Sports and providing realistic, dynamic and involving gameplay 24/7 with non-stop action and enhanced 3D visualisation and sound effects.

Mathias Larsson, Managing Director of Spearhead Studios, comments: Were excited to be partnering with BetConstruct, well-known iGaming company which has managed to extend its reach greatly in the last years. Our games will benefit from BetConstructs wide distribution channels.

On the other hand, CasinoEngine will integrate BetConstructs Virtual Sports portfolio, which I think is a wonderful addition, especially considering the global situation in which we find ourselves in, with live sports under a lot of pressure. This partnership is beneficial for all parties involved, and Im sure in the future well find new ways to be working together on other verticals and products as well.

Anna Poghosyan, Head of Business Development at BetConstruct says, We are assured that our Virtual Sports with its luxurious and feature-rich gameplay will delight our partners players, thus contributing profits to their business. Also, we are pleased to entrust the booming Spearhead Studios to expand our portfolio with its entertaining slot and table games offering. We look forward to our further fruitful partnership for the benefit of our mutual goals and robust growth.

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About Spearhead Studios

Spearhead Studios is the real-money game production studio within EveryMatrix group of companies. Here at Spearhead Studios we believe in challenging the ordinary. We develop high-quality HTML5 video slots, table and other online real-money games. Our aim is to disrupt the industry by making gaming both fun and fair for everyone. Our mission is to change the game of game making. We are not game makers; we are game changers.

Learn more at http://www.spearheadstudios.com.

About EveryMatrix

EveryMatrix delivers a modular and API driven product suite for casino, sports betting, payments and affiliate/agent management. The companys B2B iGaming solutions are designed to help clients unleash bold ideas and deliver outstanding player experiences in regulated markets.

To offer the services required by operators, the EveryMatrix products work together as an entire platform or independently. They can be easily integrated with existing platforms to accommodate different types of clients from bookmakers to lotteries and from existing large operations to newcomers.

Learn more atwww.everymatrix.com.

About BetConstruct

BetConstruct is a global technology provider for online and land-based gaming industry. BetConstructs offerings include Online and Retail Sportsbook, RNG & Live Casinos, Esports, Poker, Skill Games, Fantasy Sports, Social Gaming Platform, Sports Data Solutions.

All partners benefit from BetConstructs Spring Platform with its powerful backoffice tools and all-inclusive services. From stand-alone setup to turn-key and white label solutions, BetConstruct offers its partners an unparalleled opportunity to succeed.

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BetConstruct, EveryMatrix and Spearhead Studios Join Forces to Play the Game - Gambling Insider - In-depth Analysis for the Gaming Industry

During recent weeks and months CasinoBeats has cast the net far and wide to delve into the world of slots streaming, with affiliates taking their place in the discussions most recently.

In the latest edition casino and sportsbook affiliate program 7StarsPartners, which operates 15 brands under three licences, takes up the conversation to give its insights into the conversation.

Widely acknowledged as arguably the biggest influencers in the gambling community by many throughout the exchanges, the ability to receive feedback, particularly harsh, can be crucial in improving future games and making them more relevant and more successful.

7StarsPartners affiliate program works with well-known streamers from across the industry, giving us an audience which covers every corner of the globe. Its also helping enhance our influence in dynamic markets such as Finland, Norway, Germany, Poland, and across many parts of Asia, Mary Ivanova, affiliate director at 7StarsPartners, begins by touching upon the direct effect the rise of streamers has on the group.

Working with streamers has definitely increased our volume of traffic, but has [also] rapidly enhanced our brand awareness. Our relationship with streamers not only helps with acquisition but is great for customer retention too.

We are working on providing the most innovative solutions for streamers

Adding that working directly alongside a streamer could be a distinct possibility at an, as yet, undetermined time in the future: We are always open to new and fresh ideas and are not afraid to accept new challenges, so maybe one day we will onboard a rising star in the streaming community who will be dedicated to 7StarsPartners brands. Im sure this would be as much fun and entertainment for us as it would be for our customers.

However, when utilising streamers and their ever growing platform, what techniques can be utilised to ensure differentiation, a key operational facet across the gaming ecosystem: We are working on providing the most innovative solutions for streamers such as unique bonuses with free spins, promo-codes, and exclusive rights on our latest product promotions, Ivanova says.

For example, for the Nordic market, we recently launched the innovative new brand, Frumzi. Streamers are hugely popular in the region and have proven great entertainment for users and with single registration, along with instant depositing and withdrawal tools, its greatly influenced player acquisition.

With numerous popular streamers promoting our projects weve reached a variety of different players across countless thriving markets.

As the streaming community as a whole continues to rise, the collaboration between igaming and streaming has also never been more intertwined and is one which grows closer by the week and month.

In the light of such increases in popularity, Ivanova changes tack to look at what else companies could, or perhaps should, be doing to advertise to a new generation of tech savvy players: With every new brand launch, we add new and unique features which make our products as attractive to customers as possible.

We aim to keep users interested from the moment they register until the end of the gaming experience, as this is what creates fans rather than customers. This focus has worked effectively on all our brands and our growing number of visitors on projects such as Wazamba and Nomini have shown how effectively our model works.

Our relationship with streamers not only helps with acquisition but is great for customer retention too

Before returning to the top at hand and address what she believes that future holds for streaming both in the current climate and beyond: Streamings popularity continues to grow, and we consistently see new faces on Twitch and YouTube.

Forward-thinking companies understand that streamers are one of the best ways to ensure entertainment for casino players, and this interaction in turn helps the promotion of our products.

Due to the COVID-19 lockdown many players are seeking interaction, and that need for a fun and exciting connection means that entertaining streamers will always be popular.

To conclude,Ivanova turns attention to marketing techniques and the potential effects of the imposition of added restrictions driven by the ongoing coronavirus pandemic: As a leading casino and sportsbook affiliate program, 7StarsPartners operates 15 brands under three licences: Curacao, MGA and SGA.

New restrictions implemented on bonus and deposit limits due to the impact of OVID-19 have had a minor influence on brands in the region such as YoYoCasino.se and Campobet.se, though ultimately, any new restrictions imposed on the markets in which we operate have not really affected our player numbers.

With responsible and fair gambling having always been at the core of our business model, our marketing strategy hasnt had to change at all.

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7StarsPartners: Streamers are one of the best ways to ensure entertainment - Casino Beats