This roundup is going to shake things up a little bit because we look at some of the best casino affiliate programs out there.
And when we say casino, we mean in the online sense and not the Las Vegas hotel sense.
There are affiliates who treat the online gambling niche as being completely taboo. And there are affiliates who make ludicrous amounts of money promoting programs in this niche.
Which route you take is entirely up to you were just here to inform you.
Like the fact that this industry is going to be worth north of US$90 billion by 2024.
Or that many states in the US prohibit online gamblingbut there are ways around this.
And that theres one specific provision in some casino affiliate programs that you need to watch out for.
Intrigued?
You should be.
Youll have three choices when getting paid by these programs:
CPA = you get paid every time they visit the casino from your site
CPL = you get paid once for their registration
Revenue share = you get a percentage of what the player loses
Most programs only offer a revenue sharing payment model, which is fine on the surface of things. But you need to watch out for something called Negative Carryover.
With revenue share, when your player loses big you win big. If, however, they win big then you lose big. This leaves you with a negative balance on your affiliate account.
Some affiliate programs will wipe this negative balance clean at the end of the month but not all of them.
Always, always read the fine print, my friends.
Now, lets get to the programs themselves.
Multiple casino brands operate under the Betsson umbrella, including Betsafe, Casino and Star Casino. Theyve been in the casino game now for over 50 years, so youre dealing with an established brand.
Players can choose from dozens of classic slots and table games or a range of live casino games. One note here is that theyre focused on the European market, which means US players are out of luck.
Their affiliate program operates on a revenue share basis, and you can also get paid for signing up sub-affiliates.If you have plenty of skin in this niche, you can apply for their exclusive CPA program, where you get paid once for all new players/depositors.
URL: Betsson affiliate program
Commission: 20% 30% revenue share
Suitable for US Market: No
Negative carryover: No
Cookie duration: 30 days
BitStarz has earned a reputation for not only providing an enjoyable casino experience but a safe one too. Based on that and their top-notch customer service and live chat support, you can factor in that they get tons of positive reviews from players.
BitStarz is a mobile-friendly casino that offers slots and live games, and you can pay for many of these games with cryptocurrencies, but not all of them.
New players who deposit at least 20, 20, or $20 are entitled to a welcome package, which can include a 100% matching bonus for whatever amount you deposit.
So how well do they take care of their affiliates? You can earn up to a 40% revenue share, and theyre happy to have their offers promoted via email or Skype, so you dont even need a website.
URL: BitStarz affiliate program
Commission: Up to 40% revenue share
Suitable for US Market: Yes
Negative carryover: No
Cookie duration: 30 days
Even people who dont visit casino sites will have heard of Bet 365. Thats because theyre one of the worlds largest online casinos and one of the most popular.
US players are welcome, so thats one major box ticked in their favor.Along with all the usual slots and other casino games, Bet 365 offers roulette, blackjack, and baccarat via a video stream with a real dealer.
This site is also fully mobile, so youre not tied to a desktop or laptop and can enjoy your games on a smartphone or tablet.
Bet 365 usually garners pretty positive reviews, so theyre obviously doing something right.
Unlike the sliding scale offered by other casinos, affiliates get a flat 30% revenue share. In addition to this, Bet 365 also operates a negative carryover on affiliate accounts, so bear that in mind when signing up.
URL: Bet 365 affiliate program
Commission: 30% flat revenue share
Suitable for US Market: Yes
Negative carryover: Yes
Cookie duration: 45 days
Ace Revenue is a little different in that its not a casino in and of itself. Instead, its an umbrella affiliate program covering a number of online casinos such as Silver Oak, Captain Jack, Slot Madness, and Royal Ace, for example.
Players get to enjoy all the usual games such as slots, poker, video poker, and table games such as roulette.US players are also more than welcome on all of their partner sites.
What also sets Ace Revenue apart from its competitors is that they pay lifetime commissions.
Once signed up, you can start earning either a 35% or 45% revenue share, but they also offer a two-tier program so you can get paid up to 5% for your sub-affiliates.Ace Revenue is also happy to discuss tailored CPA offers for high-performing affiliates.
URL: Ace Revenue affiliate program
Commission: Up to 45% revenue share
Suitable for US Market: Yes
Negative carryover: No
Cookie duration: Lifetime
Casumo Casino stands out from the crowd because, unlike so many of its competitors, its site doesnt look like it traveled forward in time from 1998. In addition to the modern design and interface, you can enjoy a live casino experience with real dealers for your blackjack, Texas Holdem, roulette, and baccarat game. They also offer a wide selection of games from third parties like Microgaming, Bally Barcrest, Elk Studios, etc.
Casumo has an in-house game called Topwheel Treasures, where you spin the wheel for prizes like on game shows.
In terms of regular games, players get points for every game-related action they take, which they can then redeem for free spins, a bonus on their deposit, or some extra cash straight into their account.
As an affiliate partner, youll get a revenue share of between 25% and 45%, depending on how many players you sign up. The top tier revenue share of 45% is reserved for affiliates who can refer at least 50 new customers.
URL: Casumo Casino affiliate program
Commission: Up to 45% revenue share
Suitable for US Market: No
Negative carryover: No
Cookie duration: 30 days
Genesis Casino caught our attention because they make a genuine effort to add some excitement to what they do. They even do a little bit of content marketing storytelling on their site, which is novel. But theyre also not sitting there going, Yeah were hereso give us money.
What can players expect?
Genesis Casino offers 1,300 different games, including online slots, video poker, and all your usual favorites. They also offer a live casino experience, including several flavors of roulette. However, mobile gamers will have to use a browser because Genesis does not currently offer a dedicated app for their casino.
Most affiliates will earn their income from a revenue share of up to 35% and an additional 2.5% from sub-affiliates.Genesis Casino will consider CPA offers, but only for affiliates who can prove they know what to do with that.
URL: Genesis Casino affiliate program
Commission: Up to 35% revenue share
Suitable for US Market: No
Negative carryover: No
Cookie duration: 70 days
Cashmio is a relative newcomer to an industry where competitors boast about having decades of experience. This online casino signed its first customers in 2016. Still, the flip side of this is the Scandinavian entrepreneurs behind the curtains of Cashmio have a ton of experience in casino support.
So they decided to take what they knew and create the kind of casino theyd enjoy using. And what your visitors get is a site crammed full of games they love, including virtual casino games, live events, and all the usual online slot games.Players can also take their games mobile with the Cashmio app, available for both iOS and Android devices.
Whats in it for affiliates?
In terms of commission, you can earn anywhere from 25% 45% revenue share. Cashmio is also available in multiple languages, so your audience is larger by several hundred million players as a result.
URL: Cashmio affiliate program
Commission: Up to 45% revenue share
Suitable for US Market: No
Negative carryover: No
Cookie duration: 60 days
Using mascots is one way of building your brand, and Bao Casino has done a pretty good job of that. It gives their site a fun look and makes it memorable for players.
Inside the digital doors of this online casino, youll find a mixture of in-house live casino and table games, as youd expect. These are mixed with familiar virtual video slot offerings from NetEnt, Amatic, and Quickfire. And if you fancy playing a few hands of poker, you can do that here too.
They also run a range of crypto games, where you can participate without ever using regular currency, which hints at the future of online casino gaming.
Affiliates are paid differing amounts depending on whether you choose revenue share, their CPA option, or a hybrid program. One thing to watch out for is that you have to earn 4,000 in a given month before you can receive an affiliate payment.Thats pretty extreme unless youre a very active affiliate.
URL: Bao Casino affiliate program
Commission: Varies
Suitable for US Market: No
Negative carryover: No
Cookie duration: 30 days
Golden Star Casino was established in 2012 and is run by a team of seasoned casino players and others involved in the industry.Players can participate in the usual games of chance, including virtual slots with something for everyone. But you can also play table games or go for the live game experience.
You can choose from roulette, blackjack, and keno from their live casino games. Each of the live games has real dealers, so the experience can be pretty immersive.
Golden Star also supports Bitcoin games, so you dont actually need to use your regular bank account or credit card details. The site is also available in several languages and is mobile-friendly, so theres no dedicated app for it.
Affiliates are paid up to 50% revenue share, and theres no negative carryover. One final note on this program is that it is not available for the US market and is also not available for a UK audience.
URL: Golden Star affiliate program
Commission: Up to 50% revenue share
Suitable for US Market: Yes
Negative carryover: No
Cookie duration: 180 days
Cloudbet is a casino you can expect to see a lot more of in the future one that only trades in Bitcoin. Internet censorship seems to be ramping up, so I can see a time when part of going off-grid for some people will mean dumping FIAT currency.
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12 Best Casino Affiliate Programs of 2022 (Top Offers) - AuthorityHacker
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