An Investment Firm’s View of Industrial Automation Spending Trends – Automation World

Posted: February 25, 2021 at 1:06 am

While theres certainly no shortage of trend outlooks for manufacturing technology spending based on near-term plans, looking at where industrial companies have been investing offers interesting insights into where things could be headed.

U.S. manufacturing annual investment in software vs. PP&E (property, plant and equipment). Source: Bank of AmericaAccording to Andrew Obin, managing director of Bank of America Merrill Lynch Equity Research, one of the biggest trends hes seen is how spending on software has overtaken hardware spending by U.S. manufacturers. In his presentation at the virtual ARC Forum, Obin noted that, although software spending in 2020 was flat, the fact that spending remained in line with 2019despite the pandemicsupports the investment firms position about the continued strength of software versus hardware spending in industry.

Essentially, what researchers like Obin are seeing play out across industry underscores the trend seen in virtually every business sectorthat software has become the predominant technology. Automation World discussed this trend with Michael Risse of data analytics software supplier Seeq in late 2019 for the article Is Software Eating Industry Yet?

Andrew Obin, managing director of Bank of America Merrill Lynch Equity ResearchObin clarified that much of the manufacturing industries spending on software in 2020 focused on enterprise level software, such as enterprise resources planning (ERP), customer relationship management (CRM), and supply chain management (SCM) than on specific manufacturing floor software. However, he noted that industrys spending on software supports one of the most powerful stories in U.S. manufacturing over the past 20 yearsthe significant margin expansion [of the industry] despite big offshoring trends in the U.S. [during that period]. Even though we didn't have growth in the U.S. [manufacturing industries], the [industrys] software investment has enabled very significant improvements in the profitability of U.S. manufacturing operations over the past 20 years as focus shifted away from growth and more toward efficiency.

Diverging from the manufacturing industries overall spending on technology is the lack of spending on such technologies by the energy sector. Obins data shows that, in 2019, manufacturing as a whole spent $228 billion on plants and equipment, while oil and gas spent $174 billion. More striking was the disparity in software spending between manufacturing and the oil & gas sector. In 2019 the oil & gas sector spent $8 billion on software while the manufacturing industry spent $134 billion.

Comparison of software investment spending in manufacturing versus oil and gas. Source: Bank of AmericaThe oil and gas industry has sort of done the opposite of the manufacturing industry, said Obin, noting how oil and gas spending on technology declined even as oil prices recovered. It's remarkable just how little oil and gas industry is spending today, Obin said. [But] if the oil and gas industry focused more on efficiency and less on growth in the new post-pandemic worldwhere we have more focus on green [initiatives]it could present a revolutionary opportunity for the industry.

Read more about expected automation spending trends in Automation Worlds feature article Automation Expectations: Discrete Manufacturing.

Read more here:

An Investment Firm's View of Industrial Automation Spending Trends - Automation World

Related Posts