Intel's Futurist Says His Job Dwells In Storytelling, Not Prediction

Contributed By:

Allison Frost

OPB | Jan. 7, 2015 12:30 p.m. | Updated: Jan. 7, 2015 2:23 p.m.

Brian DavidJohnson

Intel

Brian David Johnson has nothing if not an usual job. Hes Intels futurist. At first glance, many people might think he traffics in predictions. But Johnson says not so. He describes what he does asfuturecasting.

His job is to imagine what life might be like in 10 or 15 years and to imagine the kind of technology that might fit into that. Johnson says a big part of his job is talking to people, finding out whatstories theyre thinking about and getting them to realize that the future theyre creating is a function of thosestories.

Heres Brian David Johnson giving a TEDx talk about some of these ideas in2013:

What would you like to ask Brian David Johnson about thefuture?

Rose E. Tucker Charitable Trust

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Intel's Futurist Says His Job Dwells In Storytelling, Not Prediction