With their lank hair, in their dank sharehouses, wearing a bong-water scented flannel shirt, listening to woozy opening chords of some Nirvana song, there is an image of Gen X fossilised in amber.
But of course its not like that any more. Gen X, which includes former and current prime ministers Boris Johnson, David Cameron and Scott Morrison, have flown under the radar as millennials and boomers engage in decades of tedious generational warfare.
This invisibility has so far meant that blame for the climate emergency has not been directed at Xers. But that is changing. Gen X is in power and it is obvious that this cohort has squandered 30 years where they could have taken action at a structural and personal level.
The question is why?
Part of it is the underlying DNA of a generation that came of age in a time of high irony and profound nihilism, and partly it is because of good old-fashioned self-interest. Just like boomers, it turns out that Gen X also wants all the things.
Its not that Gen X didnt take the streets and protest its just that when they did, the protests were either cannibalised or cauterised.
Anti-globalisation protests raged throughout the late 1990s and into the early 2000s, bringing attention to global human rights issues and systems that needed structural reform. But these protests were interrupted by 9/11, the so-called war on terror, and never really got back on track.
And in more subtle ways, the protests and Gen X culture were cannibalised by the market. Brands started interacting with the counterculture sponsoring music festivals and working with street artists, Nike marketed environmentally friendly shoes and CK One with its low-key packaging and downbeat models was the choice of fragrance for the No Logo generation.
Then there was Iraq.
When millions took to the streets around the world, something curious and unsettling happened leaders discovered they could dismiss the protesters without any significant electoral blowback.
As hundreds of thousands of people gathered in central Sydney in 2003 to protest Australias involvement in the Iraq war, the Greens senator Bob Brown told the Sydney Morning Herald: This is going to send a message to our Prime Minister (John Howard) that he cannot ignore.
But he like governments around the world did ignore it, saying at the time: I dont know that you can measure public opinion just by the number of people that turn up at demonstrations.
He was re-elected for a fourth term in 2004.
It would be 16 years until the climate strikes led by Gen Z eclipsed the number of people marching against the Iraq war, an indicator that a generation that should have maintained their rage had lost its steam, or perhaps had just lost heart.
Published in 1996, the ultimate Gen X novel was Alex Garlands The Beach. There was something allegorical in the story, like a 1990s Lord of the Flies. In it, a British backpacker in south-east Asia tries to find somewhere unspoilt, not tainted by that ultimate boomer invention: The Lonely Planet Guide.
Of course what happens is when he does find a hidden tropical paradise, it is inevitably spoilt by selfish humans.
In a way, that is what Gen X did to the world taking pride in exploring and being an independent traveller rather than a tourist but in the end, wrecking what they loved.
The decade following the publication of The Beach would see an explosion of cheap travel that Gen Xers quickly took up without question.
Ryanairs profits over this time tell the story: rising from 231m in 1998 to 1.8bn in 2003 and to 3bn in 2010.
Gen Xers became and remained addicted to cheap travel even when we were made aware of the damage that emissions from flights did to the environment. Personal escapism remains more highly prized than collective responsibility. Alex Garland summed up the mindset in The Beach: Escape through travel works.
Travel around the outer edge of any city to the newer estates and youll see housing that is in a way representative of the mess we have found ourselves in.
These houses are built right up to the hilt of the block, with no trees, little green space or shade and sometimes overlapping gutters with their neighbours. They rely on air conditioning rather than smart design to keep cool. In the quest for ownership, personal space and comfort (all individual quests) Gen X have continued an ignoble boomer tradition of squandering an opportunity not only to make housing more equitable and affordable for all but to embrace building sustainability in a way that lessens the contribution to climate change and ameliorates some of its effects.
Rob Sindel, the managing director of construction materials provider CSR, told the Sydney Morning Herald in 2018 he estimates most of Australias 9m homes would have just an environmental one-star rating.
Gen X cant claim ignorance on environmental destruction we grew up worried about CFCs and the hole in the ozone layer. The climate emergency has been a long time coming, yet rather than act in our younger years to reform systems that cause the problems we have followed the baby boomers into an unsustainable way of life that prioritises personal comfort and personal wealth creation (often through the acquisition of private property) over the collective good and the health of the planet.
Gen X fell asleep at the wheel during the last decade or so when structural change could and should have happened, in part because of the surge in distraction. The internet became mainstream in the 1990s and smartphones and social media in the mid-2000s. Like everyone, Gen X lost their shit. After all this is the generation that still had a lived experience of using telephone boxes.
The focus and drive that is needed to fight for and implement major structural reforms to prevent a climate emergency were dulled through weapons of mass distraction and box sets followed by streaming culture.
But then again, Gen Xers martyred saint, Kurt Cobain, gloomily predicted this for our generation Here we are now entertain us.
More:
Boris Johnson, Scott Morrison: are the Generation X leaders stuffing this up? - The Guardian
- Nihilism | Definition of Nihilism by Merriam-Webster [Last Updated On: January 20th, 2016] [Originally Added On: January 20th, 2016]
- Nihilism | Define Nihilism at Dictionary.com [Last Updated On: January 20th, 2016] [Originally Added On: January 20th, 2016]
- Nihilism | Internet Encyclopedia of Philosophy [Last Updated On: January 20th, 2016] [Originally Added On: January 20th, 2016]
- Nihilism - Philosophy - AllAboutPhilosophy.org [Last Updated On: February 8th, 2016] [Originally Added On: February 8th, 2016]
- Nihilism | Define Nihilism at Dictionary.com [Last Updated On: February 8th, 2016] [Originally Added On: February 8th, 2016]
- Nihilism | Definition of Nihilism by Merriam-Webster [Last Updated On: February 8th, 2016] [Originally Added On: February 8th, 2016]
- Nihilism - Wikipedia, the free encyclopedia [Last Updated On: February 8th, 2016] [Originally Added On: February 8th, 2016]
- nihilism | philosophy | Britannica.com [Last Updated On: February 9th, 2016] [Originally Added On: February 9th, 2016]
- Urban Dictionary: Nihilism [Last Updated On: February 10th, 2016] [Originally Added On: February 10th, 2016]
- nihilism | philosophy | Britannica.com [Last Updated On: February 10th, 2016] [Originally Added On: February 10th, 2016]
- What is Nihilism? | CounterOrder.com [Last Updated On: February 10th, 2016] [Originally Added On: February 10th, 2016]
- Nihilist | Define Nihilist at Dictionary.com [Last Updated On: February 12th, 2016] [Originally Added On: February 12th, 2016]
- CATHOLIC ENCYCLOPEDIA: Nihilism - New Advent [Last Updated On: February 12th, 2016] [Originally Added On: February 12th, 2016]
- Nihilist | Define Nihilist at Dictionary.com [Last Updated On: February 12th, 2016] [Originally Added On: February 12th, 2016]
- What is Nihilism? | CounterOrder.com [Last Updated On: February 12th, 2016] [Originally Added On: February 12th, 2016]
- en.wikipedia.org [Last Updated On: March 12th, 2016] [Originally Added On: March 12th, 2016]
- Nihilism - Simple English Wikipedia, the free encyclopedia [Last Updated On: March 20th, 2016] [Originally Added On: March 20th, 2016]
- Nihilism - Conservapedia [Last Updated On: March 21st, 2016] [Originally Added On: March 21st, 2016]
- Nihilism - RationalWiki [Last Updated On: March 21st, 2016] [Originally Added On: March 21st, 2016]
- Nihilism Wikipedia [Last Updated On: March 21st, 2016] [Originally Added On: March 21st, 2016]
- [ American Nihilist Underground Society (ANUS) :: Nihilism ... [Last Updated On: March 21st, 2016] [Originally Added On: March 21st, 2016]
- Existential nihilism - Wikipedia, the free encyclopedia [Last Updated On: March 21st, 2016] [Originally Added On: March 21st, 2016]
- What is nihilism? - Bible Questions Answered [Last Updated On: March 21st, 2016] [Originally Added On: March 21st, 2016]
- Nietzsche, Nihilism, Nihilists, & Nihilistic Philosophy [Last Updated On: June 8th, 2016] [Originally Added On: June 8th, 2016]
- Nietzsche, Nihilism, Nihilists, & Nihilistic Philosophy [Last Updated On: June 12th, 2016] [Originally Added On: June 12th, 2016]
- Nihilism | Internet Encyclopedia of Philosophy [Last Updated On: June 21st, 2016] [Originally Added On: June 21st, 2016]
- Moral nihilism - Wikipedia, the free encyclopedia [Last Updated On: July 1st, 2016] [Originally Added On: July 1st, 2016]
- Quotes About Nihilism (162 quotes) [Last Updated On: July 3rd, 2016] [Originally Added On: July 3rd, 2016]
- What is Nihilism? Nihilism, Nihilists, and Nihilistic Philosophy [Last Updated On: July 3rd, 2016] [Originally Added On: July 3rd, 2016]
- Nihilism Nihilism [Last Updated On: July 18th, 2016] [Originally Added On: July 18th, 2016]
- What Is Nihilism? History, Profile, Philosophy and Philosophers [Last Updated On: August 2nd, 2016] [Originally Added On: August 2nd, 2016]
- Religion and Nihilism - The African Perspective Magazine [Last Updated On: August 29th, 2016] [Originally Added On: August 29th, 2016]
- Urban Dictionary: nihilist [Last Updated On: September 6th, 2016] [Originally Added On: September 6th, 2016]
- Nihilism - By Branch / Doctrine - The Basics of Philosophy [Last Updated On: September 16th, 2016] [Originally Added On: September 16th, 2016]
- Paradox of nihilism - Wikipedia, the free encyclopedia [Last Updated On: September 20th, 2016] [Originally Added On: September 20th, 2016]
- What is nihilism? - gotquestions.org [Last Updated On: October 6th, 2016] [Originally Added On: October 6th, 2016]
- Nihilism | Meaningness [Last Updated On: October 11th, 2016] [Originally Added On: October 11th, 2016]
- Nietzsches Analysis of Nihilism | The World Is On Fire [Last Updated On: November 29th, 2016] [Originally Added On: November 29th, 2016]
- Therapeutic nihilism - Wikipedia [Last Updated On: December 4th, 2016] [Originally Added On: December 4th, 2016]
- Historical Nihilism | CounterOrder.com [Last Updated On: December 4th, 2016] [Originally Added On: December 4th, 2016]
- Nihilist movement - Wikipedia [Last Updated On: December 22nd, 2016] [Originally Added On: December 22nd, 2016]
- Moral nihilism - Wikipedia [Last Updated On: January 26th, 2017] [Originally Added On: January 26th, 2017]
- The boredom of nihilism - The Tablet [Last Updated On: February 6th, 2017] [Originally Added On: February 6th, 2017]
- Donald Trump and the Uses of the Past - New Republic [Last Updated On: February 10th, 2017] [Originally Added On: February 10th, 2017]
- The Chinese Ford Raptor Website Is Profound And Crazy At The Same Time - Jalopnik [Last Updated On: February 10th, 2017] [Originally Added On: February 10th, 2017]
- Brendan Kelly on politics, nihilism, and the benefit of intimate shows - BeatRoute Magazine [Last Updated On: February 11th, 2017] [Originally Added On: February 11th, 2017]
- Nihilism Manticore Press [Last Updated On: February 13th, 2017] [Originally Added On: February 13th, 2017]
- Nihilist KMOX Reporter Discusses Existential Horror of February in St. Louis - Riverfront Times (blog) [Last Updated On: February 14th, 2017] [Originally Added On: February 14th, 2017]
- Why the White House's nihilism is so troubling - Los Angeles Times [Last Updated On: February 14th, 2017] [Originally Added On: February 14th, 2017]
- Teen Nihilism Erupts in LA Premiere of Fierce, Funny PUNK ROCK by Simon Stephens - Broadway World [Last Updated On: February 15th, 2017] [Originally Added On: February 15th, 2017]
- Faking It: The Rise of Political Nihilism - Study Breaks Magazine - Study Breaks [Last Updated On: February 15th, 2017] [Originally Added On: February 15th, 2017]
- Descartes, Nihilist - First Things (blog) [Last Updated On: February 17th, 2017] [Originally Added On: February 17th, 2017]
- Nihilism @ American Nihilist Underground Society (ANUS) [Last Updated On: February 17th, 2017] [Originally Added On: February 17th, 2017]
- Still Waking Up - First Things (blog) [Last Updated On: February 18th, 2017] [Originally Added On: February 18th, 2017]
- Pissed Jeans Why Love Now review: 'nihilism and cynicism' - Evening Standard [Last Updated On: February 24th, 2017] [Originally Added On: February 24th, 2017]
- Editorial | By any means necessary including dancehall - Jamaica Gleaner [Last Updated On: February 28th, 2017] [Originally Added On: February 28th, 2017]
- The fight between Nigel Farage and Douglas Carswell is the definition of political nihilism - The Independent [Last Updated On: February 28th, 2017] [Originally Added On: February 28th, 2017]
- Eye in the Sky: Where Nihilism and Hegemony Coincide - Antiwar.com (blog) [Last Updated On: February 28th, 2017] [Originally Added On: February 28th, 2017]
- NieR: Automata Starts With Nihilism and Futility at the Installation Screen - Geek [Last Updated On: March 7th, 2017] [Originally Added On: March 7th, 2017]
- I used to love the working-class nihilism of Sleaford Mods no longer - Spectator.co.uk [Last Updated On: March 9th, 2017] [Originally Added On: March 9th, 2017]
- Mereological nihilism - Wikipedia [Last Updated On: March 11th, 2017] [Originally Added On: March 11th, 2017]
- Help! We have Fallen and Can't Escape the Current Age of Anger! - City Watch [Last Updated On: March 17th, 2017] [Originally Added On: March 17th, 2017]
- Carol Muffett: Federal Budget Plan is a testament to the recklessness, nihilism, and gross incompetence of this ... - YubaNet [Last Updated On: March 19th, 2017] [Originally Added On: March 19th, 2017]
- Patterns that Lead to Suffering - Patheos (blog) [Last Updated On: March 23rd, 2017] [Originally Added On: March 23rd, 2017]
- On Health Care, The House Freedom Caucus Declares War Against Conservatism - Forbes [Last Updated On: March 27th, 2017] [Originally Added On: March 27th, 2017]
- Photo Flash: Teen Nihilism Erupts in L.A. Premiere of PUNK ROCK ... - Broadway World [Last Updated On: March 27th, 2017] [Originally Added On: March 27th, 2017]
- Nihilism - Encyclopedia Dramatica [Last Updated On: March 27th, 2017] [Originally Added On: March 27th, 2017]
- Three Steps Past Galen the Promise of a Young Century - InsideSources [Last Updated On: March 29th, 2017] [Originally Added On: March 29th, 2017]
- Norse Mythology by Neil Gaiman review nice dramatic narratives, but where's the nihilism? - The Guardian [Last Updated On: March 29th, 2017] [Originally Added On: March 29th, 2017]
- What Is Nihilism? History, Profile, Philosophy and ... [Last Updated On: March 29th, 2017] [Originally Added On: March 29th, 2017]
- Why Brexit Is Best for Britain: The Left-Wing Case - New York Times [Last Updated On: March 31st, 2017] [Originally Added On: March 31st, 2017]
- Existential Nihilism & Atheism... [Last Updated On: March 31st, 2017] [Originally Added On: March 31st, 2017]
- The President, The Freedom Caucus And The Democrats46:57 - WBUR [Last Updated On: April 3rd, 2017] [Originally Added On: April 3rd, 2017]
- Review: 'T2 Trainspotting' relies on nostalgia from 1996 classic, but ... - Omaha World-Herald [Last Updated On: April 7th, 2017] [Originally Added On: April 7th, 2017]
- We're all political nihilists now - Washington Post [Last Updated On: April 7th, 2017] [Originally Added On: April 7th, 2017]
- Occupy Wall Street: Nihilism And Communism - The Liberty Conservative [Last Updated On: April 7th, 2017] [Originally Added On: April 7th, 2017]
- Love, Western Nihilism and Revolutionary Optimism | Global ... - Center for Research on Globalization [Last Updated On: April 7th, 2017] [Originally Added On: April 7th, 2017]
- What Colony Gets Right About Living in an Apocalypse - Gizmodo [Last Updated On: April 10th, 2017] [Originally Added On: April 10th, 2017]
- Chinese Academy of Social Sciences' Four Big Critiques - China Digital Times [Last Updated On: April 10th, 2017] [Originally Added On: April 10th, 2017]
- Love, Western Nihilism and Revolutionary Optimism | Dissident Voice - Dissident Voice [Last Updated On: April 10th, 2017] [Originally Added On: April 10th, 2017]