Dubai, a City Known for Censorship, Launches Typeface for Self-Expression – Hyperallergic

From ultramodern skyscrapers to artificial islands, Dubai is known for unveiling buzzworthy projects that promote it as a placeof innovation. The citys latest endeavor to brand itself isDubai Font, a set of type commissioned by the the Crown Prince of Dubai Hamdan bin Mohammed Al Maktoum, and launched by the executive council of Dubai in partnership with Microsoft. Its available for anyone to use free of charge, and you candownload it online in 23 different languages.

Dubai is now the first city to have a specially designed Microsoft font although it is technically a typeface, available in four weights.The projects website crowsthatits so much more than just a newcomer to the world of typography; itwas honed to reflectthe modernity of the city. It was designedto create harmony between Latin and Arabic, reads a description. It is an embodiment of a vision one of promoting literacy, unity, and forward-thinking laced with tradition, carrying within it aspirations beyond its outlines. It is young, dynamic, and full of passion and energy.

Dubai Font is also supposed to be a new global medium for self-expression which is a pretty peachy claim when you consider the citys history of censorship. The executive directors of Human Rights Watch, Kenneth Roth and Andrew Stroehlein, were quick to point outthe irony of the typefaces purpose on Twitter, noting that the initiative very likely represents anempty promise of free speech for Dubais own citizens. The campaigns hashtag, #ExpressYou, has also predictably been deployed on social media to highlight the hypocrisy of a government known for detaining artists and activists for expressing themselves.

Notably, the Crown Prince has urged government institutionsto adopt the typeface in all official correspondence so anyone punished for their opinions will receive asentence spelled out in forms celebratingthe voice of our brave new world.

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Dubai, a City Known for Censorship, Launches Typeface for Self-Expression - Hyperallergic