Memphis Grizzlies and Caesars Sportsbook announce details of multi-year marketing partnership – NBA.com

Posted: August 6, 2022 at 7:41 pm

Includes Presenting Entitlement to Caesars Sportsbook Lounge Inside FedExForum and Grind City Media Integrations

Memphis, Tenn. The Memphis Grizzlies and Caesars Sportsbooktoday announced the details of theirmulti-year marketing partnership. As an Official Sports Betting Partner of the Memphis Grizzlies, Caesars Sportsbook will assume the presenting entitlement to the Caesars Sportsbook Lounge within FedExForum as well as leverage the Grizzlies digital footprint, including social media, web and mobile applications.

The Caesars Sportsbook and Grizzlies partnership will build on the digital footprint created by both brands and will be anchored to some of the most popular digital and broadcast programs offered by the Grizzlies and Grind City Media, an on-demand media platform and digital content studio. Caesars Sportsbook will become the presenting partner for several GCM shows, including the Chris Vernon Show, a daily sports and entertainment show hosted by Grind City Medias Chris Vernon. In addition, Caesars will become with presenting partner for the Odds Couple, a sports betting show breaking down the best matchups in college football, NFL, college basketball and more including betting lines, favorites and guest interviews hosted by Grind City Medias Rob Fischer and Lang Whitaker along with Jon Roser & CJ Hurt. Caesars Sportsbook is also set to become the official advertising partner of the GCM Podcast Network with advertising inclusion on all GCM Podcasts.

Fans can visit the Caesars Sportsbook Lounge to experience a unique, sports-bar type atmosphere within FedExForum as well as enjoy the Caesars Sportsbook app. Caesars Sportsbook Lounge is open on all FedExForum live event days throughout the year and is also available for private events.

We are thrilled to partner with Caesars Sportsbook, one of the biggest names in sports and entertainment, said Memphis Grizzlies President Jason Wexler. The alignment ofCaesars Sportsbook with Grind City Mediadigitalshows, content and features will enhance our continued development and execution ofbest in classcontent for all of sportsfans to enjoy. We alsolook forward to theopportunity to welcome our fans to FedExForum to visit the newly rebrandedCaesarsLounge to watch their favorite sports programming or forhostinga private event.

The Memphis Grizzlies are an exciting young NBA team, and its great to announce this partnership ahead of what should be a special season for the franchise, said Chris Holdren, Co-President of Caesars Digital. Tennessee is an important state for us, filled with passionate sports fans. We embrace the chance to strengthen our connection in the Memphis area through the legacy of our nearby resort, Horseshoe Tunica. This collaboration allows us to engage more sports fans while bringing them experiences they cant get anywhere else.

For more information on the Grizzlies, like Memphis Grizzlies on Facebook or follow @memgrizz on Twitter and Instagram.

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Memphis Grizzlies and Caesars Sportsbook announce details of multi-year marketing partnership - NBA.com

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