If you dont hear one, dont worry another will be along soon, was the philosophy pop used to revolve around in the days before algorithms and smart speakers.
Back then you couldnt move for catchy songs in major keys, choruses you could yell, middle eights and cute little guitar solos. Welcome to the world of mass consumption.
Brighton quartet Fur appeared to still be clutching that memo over twenty-five years past its eat by date when in 2017 they scored a completely unexpected coup after uploading their first single If You Know That Im Lonely to YouTube.
Suddenly, from playing compact and bijou hometown venue Sticky Mikes Frog Bar, the band William Murray, guitarist Harry Saunders, bassist William Tav Taverner and drummer Flynn Whelan were getting offers to play venues twenty times its size, from exotic places like Indonesia. So far, the distinctly Beatles sounding tune has piled up streams in the tens of millions.
Critics snarked about blatant attempts to surf the AI waves to glory (an accompanying video with the lads doing a passable Monkees impression didnt help) but when youre hot, youre hot, right?
Well, wrong. Sort of. Its taken four years to get from that overnight success to getting their debut album out, but Murray and co. have remained sanguine about it, releasing the lo-fi stopgap Facing Home mixtape in 2020, and now arriving here in an assured, collective state of mind.
They wisely choose not to include their millstone/moneymaker (depending on your perspective) amongst the eleven tracks here, but anyone expecting radical departures (or anything you could class as radical at all) has on this basis definitely confused their Radios One and Two.
No matter though, because when youre sort of writing for all the people who only know one of your songs the job is to gently wean them off the Abbey Road-isms of your past, and for the most part When You Walk Away does the job nicely.
Perhaps illustrating the dilemma they faced, the title-track comes in two renditions, one at the beginning and then again at the end. Part 1 (hey, this is what they called it) is a jangle overture which appears to have spent some time in close proximity to an early Strokes record, but satisfies neatly enough.
Last but not least, the Cast-esque second stanza boldly embraces environmental issues by recycling the chords from its twin but winds its way downtempo and lasts a climactic five minutes plus; with a trace of sax to round things out, its also comfortably the better version of the two.
The rest sounds like feeding tokens into an indie jukebox; Anybody Else But Me is so sugary your dentist would probably warn you about it whilst To Be Next To Her and Shes The Warmest Colour Of My Life still have Alan McGee on hold. The wistful strum of No Good For You provides a moment of introspection, but What I Ams icky retro-gloop never escapes the box with token written on it.
So, is this all this a plan, or just dumb luck? Fur reckon that its down to fate, saying: Theres something looking over us a natural development of patience and how we perceive things.
When You Walk Away is just about good enough to make you care which, but a hit factory needs better finished articles than this.
Andy Peterson
See more here:
Fur - When You Walk Away | Album Review | Live4ever - Live4ever
- Mind uploading won't lead to immortality - Life 2.0 ... [Last Updated On: June 10th, 2016] [Originally Added On: June 10th, 2016]
- Mind uploading won't lead to immortality - Life 2.0 ... [Last Updated On: June 12th, 2016] [Originally Added On: June 12th, 2016]
- Mind uploading in fiction - Wikipedia, the free encyclopedia [Last Updated On: June 12th, 2016] [Originally Added On: June 12th, 2016]
- Mind Uploading [Last Updated On: June 21st, 2016] [Originally Added On: June 21st, 2016]
- Trasferimento della mente - Wikipedia [Last Updated On: June 28th, 2016] [Originally Added On: June 28th, 2016]
- Mind Uploading FAQs [Last Updated On: June 30th, 2016] [Originally Added On: June 30th, 2016]
- Mind uploading - RationalWiki [Last Updated On: June 30th, 2016] [Originally Added On: June 30th, 2016]
- Brain Uploading - TV Tropes [Last Updated On: July 1st, 2016] [Originally Added On: July 1st, 2016]
- Carboncopies.org Foundation [Last Updated On: July 1st, 2016] [Originally Added On: July 1st, 2016]
- The History of SIM, Whole Brain Emulation and Mind Uploading [Last Updated On: July 31st, 2016] [Originally Added On: July 31st, 2016]
- What are the Benefits of Mind Uploading? - Lifeboat [Last Updated On: November 12th, 2016] [Originally Added On: November 12th, 2016]
- 2100 Technology | Timeline | 22nd Century | Future ... [Last Updated On: November 21st, 2016] [Originally Added On: November 21st, 2016]
- Unsterblichkeit Wikipedia [Last Updated On: November 23rd, 2016] [Originally Added On: November 23rd, 2016]
- Mind uploading - Transhumanism Wiki - Wikia [Last Updated On: December 2nd, 2016] [Originally Added On: December 2nd, 2016]
- Make Money from Images, Documents and Photos Uploading [Last Updated On: December 7th, 2016] [Originally Added On: December 7th, 2016]
- Immortal but Damned to Hell on Earth - The Atlantic [Last Updated On: January 29th, 2017] [Originally Added On: January 29th, 2017]
- Faultlines, black holes and glaciers: mapping uncharted territories - The Guardian [Last Updated On: February 7th, 2017] [Originally Added On: February 7th, 2017]
- How to keep your children safe online as it's revealed half of six-year-olds use the internet - Mirror.co.uk [Last Updated On: February 7th, 2017] [Originally Added On: February 7th, 2017]
- Yetunde Olasiyan: Between Having a Voice & the Need to Show Off on Social Media - Bella Naija [Last Updated On: February 7th, 2017] [Originally Added On: February 7th, 2017]
- How a WiFi Pilot Program Is Helping Students in the Rio Grande Valley - Texas Public Radio [Last Updated On: February 7th, 2017] [Originally Added On: February 7th, 2017]
- Looking for a New Job? 4 Ways to Job Search Discreetly - U.S. News & World Report (blog) [Last Updated On: February 7th, 2017] [Originally Added On: February 7th, 2017]
- Khloe Kardashian narrowly avoids a wardrobe malfunction in sexy underwear photo - OK! Magazine [Last Updated On: February 9th, 2017] [Originally Added On: February 9th, 2017]
- How a WiFi Pilot Program Is Helping Students in the Rio Grande Valley - KWBU [Last Updated On: February 9th, 2017] [Originally Added On: February 9th, 2017]
- Connectivity in a digital world - Iowa City Press Citizen [Last Updated On: February 9th, 2017] [Originally Added On: February 9th, 2017]
- Does Your Vision for Your Life Cause You to Look Up...or Down? - Huffington Post [Last Updated On: February 9th, 2017] [Originally Added On: February 9th, 2017]
- How to improve your LinkedIn profile - ArabianBusiness.com [Last Updated On: February 10th, 2017] [Originally Added On: February 10th, 2017]
- How a WiFi Pilot Program Is Helping Students in the Rio Grande Valley - KUT [Last Updated On: February 10th, 2017] [Originally Added On: February 10th, 2017]
- Deal: New customers can get Google Play Music and YouTube Red free for 4 months - Android Authority (blog) [Last Updated On: February 11th, 2017] [Originally Added On: February 11th, 2017]
- Procurious and SOPO Launch Innovative Online Community Platform for Government Procurement Professionals - PR Newswire UK (press release) [Last Updated On: February 13th, 2017] [Originally Added On: February 13th, 2017]
- Breaking Down Global Silos (Part 2): Lessons Learned from Conflict - Spend Matters [Last Updated On: February 14th, 2017] [Originally Added On: February 14th, 2017]
- Robbie Williams' wife Ayda proves she's the best ever as she completely overshares with hilarious birthday card to him - The Sun [Last Updated On: February 14th, 2017] [Originally Added On: February 14th, 2017]
- Morality and Murder Collide in Two New Horror Movies - Film School Rejects [Last Updated On: February 14th, 2017] [Originally Added On: February 14th, 2017]
- Jefferson schools urged to use cable TV station - Daily Union [Last Updated On: February 14th, 2017] [Originally Added On: February 14th, 2017]
- Olly Murs sings Happy Birthday to Robbie Williams with full backing band in sweet video - The Sun [Last Updated On: February 14th, 2017] [Originally Added On: February 14th, 2017]
- Eric Adler Is Living The Dream With The New England Patriots - Cape Cod Chronicle [Last Updated On: February 15th, 2017] [Originally Added On: February 15th, 2017]
- Squash review: Drop and compress your way to smaller image files in a flash - Macworld [Last Updated On: February 15th, 2017] [Originally Added On: February 15th, 2017]
- It's time to get tech-savvy with The Mind Lab by Unitec! - Scoop.co.nz [Last Updated On: February 15th, 2017] [Originally Added On: February 15th, 2017]
- Tennyson soundtracks movies for your mind with Like What - Straight.com [Last Updated On: February 15th, 2017] [Originally Added On: February 15th, 2017]
- Fake news, who benefits? - Shelbyville Times-Gazette (blog) [Last Updated On: February 17th, 2017] [Originally Added On: February 17th, 2017]
- Crazy Videos on YouTube That No One Can Explain - Thrillist [Last Updated On: February 18th, 2017] [Originally Added On: February 18th, 2017]
- Barbie becomes a hologram version of herself - TechCrunch [Last Updated On: February 18th, 2017] [Originally Added On: February 18th, 2017]
- The Owl at the Window review: They the living - Irish Times [Last Updated On: February 18th, 2017] [Originally Added On: February 18th, 2017]
- Tax Software: The Basics Work, but Peace of Mind Costs Extra - New York Times [Last Updated On: February 18th, 2017] [Originally Added On: February 18th, 2017]
- How To Run A Rogue Government Twitter Account With An Anonymous Email Address And A Burner Phone - UPROXX [Last Updated On: February 20th, 2017] [Originally Added On: February 20th, 2017]
- The three reasons YouTubers keep imploding, from a YouTuber - Polygon [Last Updated On: February 22nd, 2017] [Originally Added On: February 22nd, 2017]
- SnailBlitz 2017: Citizen Scientists Wanted - NBC Southern California [Last Updated On: February 22nd, 2017] [Originally Added On: February 22nd, 2017]
- Breakdown In Immigration Screening: The Devil Is In The Details - Daily Caller [Last Updated On: February 22nd, 2017] [Originally Added On: February 22nd, 2017]
- Appealing Social Security Decisions Online - Danbury News Times [Last Updated On: February 26th, 2017] [Originally Added On: February 26th, 2017]
- Nikon D5600 Review: Hoping to Make Photo Transfers a Snap - Huffington Post [Last Updated On: February 26th, 2017] [Originally Added On: February 26th, 2017]
- How to file your social security appeal online - KARE [Last Updated On: February 28th, 2017] [Originally Added On: February 28th, 2017]
- Comparison: 3 Platforms Paying You in Bitcoin for Uploading Images - Nigeria Today [Last Updated On: February 28th, 2017] [Originally Added On: February 28th, 2017]
- How to file your social security appeal online - WZZM13.com [Last Updated On: February 28th, 2017] [Originally Added On: February 28th, 2017]
- How To File Your Social Security Appeal Online - WFMYNews2.com [Last Updated On: March 1st, 2017] [Originally Added On: March 1st, 2017]
- B2B processes get smarter in the cloud - TechTarget [Last Updated On: March 2nd, 2017] [Originally Added On: March 2nd, 2017]
- Data limits are the worsthere's how to stay under yours - Popular Science [Last Updated On: March 2nd, 2017] [Originally Added On: March 2nd, 2017]
- Overcome problems with public cloud storage providers - TechTarget [Last Updated On: March 4th, 2017] [Originally Added On: March 4th, 2017]
- From AI to Anxiety Relief, The Brain Needs a Body - Big Think [Last Updated On: March 4th, 2017] [Originally Added On: March 4th, 2017]
- The Modest Problem of Death: On Mark O'Connell's To Be a Machine - lareviewofbooks [Last Updated On: March 4th, 2017] [Originally Added On: March 4th, 2017]
- Mind the gap: burn and destroy mission in Bengal fields leaves a few questions - Hindustan Times [Last Updated On: March 5th, 2017] [Originally Added On: March 5th, 2017]
- A man with vitiligo who was called 'zebra' by bullies has defied their cruel comments by becoming a model - The Sun [Last Updated On: March 8th, 2017] [Originally Added On: March 8th, 2017]
- Cam Site Launches iTunes-Like Marketplace Of Oral Sex For Women - AskMen [Last Updated On: March 10th, 2017] [Originally Added On: March 10th, 2017]
- Everything new in Stellaris: Utopia, one of Paradox's biggest game ... - PC Gamer [Last Updated On: March 10th, 2017] [Originally Added On: March 10th, 2017]
- Paytm to continue free uploading of money - Business Standard [Last Updated On: March 11th, 2017] [Originally Added On: March 11th, 2017]
- Paytm to continue free uploading of money | Free Press Journal - Free Press Journal [Last Updated On: March 11th, 2017] [Originally Added On: March 11th, 2017]
- How to upload photos to Instagram from a PC: Upload your favourite images to Instagram on Windows 10 without a ... - PC Advisor [Last Updated On: March 17th, 2017] [Originally Added On: March 17th, 2017]
- 2017 Foresight Fellows Announced in Molecular Machines, Space, Longevity, Artificial Intelligence - Benzinga [Last Updated On: March 17th, 2017] [Originally Added On: March 17th, 2017]
- Best Practices for 2017 SEO Audits [PODCAST] - Search Engine Journal [Last Updated On: March 23rd, 2017] [Originally Added On: March 23rd, 2017]
- Science to Beat the Death: 200 300 years old human in the Future! - Sri Lanka Guardian [Last Updated On: March 23rd, 2017] [Originally Added On: March 23rd, 2017]
- Microsoft's Windows 10 Creators Update lives up to its name - Engadget [Last Updated On: March 29th, 2017] [Originally Added On: March 29th, 2017]
- Film reviews: Ghost In The Shell and other releases - Herald Scotland [Last Updated On: April 2nd, 2017] [Originally Added On: April 2nd, 2017]
- Death of a Dystopian - The New Yorker [Last Updated On: April 3rd, 2017] [Originally Added On: April 3rd, 2017]
- Stealth Rick and Morty premiere a delightful surprise - Marquette Wire [Last Updated On: April 3rd, 2017] [Originally Added On: April 3rd, 2017]
- Severe Weather Risk on Wednesday - WEAR [Last Updated On: April 5th, 2017] [Originally Added On: April 5th, 2017]
- Showtime docu-series sees the 'Dark' side of tech - LA Daily News [Last Updated On: April 5th, 2017] [Originally Added On: April 5th, 2017]
- Report It - Maui Now [Last Updated On: April 7th, 2017] [Originally Added On: April 7th, 2017]
- The perils and false rewards of parenting in the era of 'digi-discipline' - Minnesota Public Radio News [Last Updated On: April 7th, 2017] [Originally Added On: April 7th, 2017]
- Elon Musk: Australian man pens desperate letter to download his brain - NEWS.com.au [Last Updated On: April 7th, 2017] [Originally Added On: April 7th, 2017]
- Police body cameras part of Dothan's new integrated system - Dothan Eagle [Last Updated On: April 10th, 2017] [Originally Added On: April 10th, 2017]
- This Is the Dawn of Brain Tech, But How Far Can It Go? - Singularity Hub [Last Updated On: April 12th, 2017] [Originally Added On: April 12th, 2017]
- 7 easy ways to make your iPhone videos look pro - CNET [Last Updated On: April 13th, 2017] [Originally Added On: April 13th, 2017]