The evolution of the chief marketing officer Maryland Daily Record – Maryland Daily Record

Posted: February 18, 2021 at 2:28 pm

Just a few years back, as the top marketing individual at both a for-profit and then a non-profit organization, I was initially responsible for brand or product management, market research and effective advertising. My role -- along with those of my professional colleagues in the field -- rapidly evolved.Chief marketing officers (CMO) continue to see ...

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The evolution of the chief marketing officer Maryland Daily Record - Maryland Daily Record

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