SPLASH

The hitmaker oozed glamour as she sipped on a bottle of fizzy soda outside the brand's new Contour Centenary Bar in the capital - but little did she know the wind brought her dress up.

Walking along, the 24-year-old flashed her bottom as the split on her dress shot up before photographer's eyes.

With her blonde tresses worn down and straight, Rita made sure all eyes were on her in her peplum creation by Veni Vici Couture, which came complete with a strapless neckline.

The shiny gown also featured a long train and lengthy hem, which the Hot Right Now singer teamed with matching lipstick.

She tweeted prior to the fun event: "Good morning London I love my Sophia Webster Coca Cola shoes see you soon #pressday."

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SPLASH

Rita had the honour of officially opening the pop-up, which is celebrating 100 years of the iconic Coca-Cola glass bottle.

The British star appeared to have a busy day in store, after tweeting her 4.41 million followers about her movements.

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Red Hot Right Now: Rita Ora turns heads in glamorous gown at Coca-Cola bar launch