In the past, Tata Motors gave India its many first - country's first indigenous car (Tata Indica), first sports utility vehicle (Safari), first micro truck (Ace) or a Rs 100,000 car for the common citizen (Nano). After JLR's acquisition, however, the company has failed to connect with Indian car buyers.
See the original post here:
JLR's success masks Tata Motors' FAILURE
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