"Everyday Matters" Brings Unique Resources to People Affected by Multiple Sclerosis

NEW YORK, Aug. 2, 2012 /PRNewswire/ --Five people living with multiple sclerosis (MS) have been selected from nearly 1,200 entries to receive one-on-one support as they set out to overcome a challenge that affects their everyday life. Their journeys will be chronicled as part of Everyday Matters, a first-of-its kind program that draws on practical and scientific applications of positive psychology to engage and inspire those living with or affected by MS.

To view the multimedia assets associated with this release, please click: http://www.multivu.com/players/English/55567-everyday-matters-multiple-sclerosis/

Positive psychology is the scientific study of what makes people thrive. Research in this field has found a strong connection between an individual's mindset, social support system, and well-being. Using positive psychology, these individuals will address key aspects of their lives: wellness, work/education, relationships, family, and empowerment. These five topics represent aspects of life that matter most to the MS community, according to a June 2012 poll by the National MS Society.

"We've only just launched and are already thrilled by the level of interest Everyday Matters has received from the community," said National MS Society President and CEO Cyndi Zagieboylo. "This interest underscores the desire people have to define how they want to live their lives, addressing aspects that are most central to who they are as individuals, rather than being defined by their MS."

Guiding Everyday Matters is renowned positive psychology expert Shawn Achor, author of the bestselling book, The Happiness Advantage. "Our hope is to empower the MS community through simple techniques and inspiring stories," said Shawn. "Each of these individuals brings their own background, experience and perspective to the program. We can all learn from them as they practice new strategies for approaching unique yet relatable goals."

The following individuals will help to illustrate how positive psychology can help make a difference in the everyday lives of people living with MS:

Michelle Clos, a life coach certified by the International Coach Federation who is living with MS, has personally benefited from positive psychology and will work hand-in-hand with these individuals through personalized coaching sessions designed with their unique goals in mind.

"I know first-hand that 'staying positive' can become that much more challenging after being diagnosed with a chronic and unpredictable disease like MS," said Michelle. "Yet, I also know that it is possible. I have so much confidence in these five individuals and look forward to working with them each week toward achieving their personal goals, and showing the entire MS community what we can accomplish."

Each participant's journey is being chronicled in a video series produced by Kristen Adams, an Emmy-award winning producer living with MS, as well as through personal text, video, and photo journals showcased on http://www.everydayMSmatters.org. The site also offers toolkits and other resources related to positive psychology, wellness, work/education, relationships, family, and empowerment.

Everyday Matters is a joint program developed by the National MS Society and Genzyme, a Sanofi Company.

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"Everyday Matters" Brings Unique Resources to People Affected by Multiple Sclerosis

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