TEDMED Great Challenges: Marketing Prevention: How do you sell a healthy lifestyle? – Video

Video Link: https://www.youtube.com/watch?v=FpqTroGgoKw

TEDMED Great Challenges: Marketing Prevention: How do you sell a healthy lifestyle?
It #39;s a concept called "hyperbolic discounting." We humans are more likely to place value on things that pay off immediately rather than investing over the long term. It #39;s one reason why...

By: TEDMED

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TEDMED Great Challenges: Marketing Prevention: How do you sell a healthy lifestyle? - Video

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