Trustly is setting its endeavors in an area where everyone wants to see itself. A fast, rapid and trustworthy payment acquisition for the customers is what Trustly wants. Trustly is a great partner for the operators and it makes the payment easy and convenient.
Sam Barret, Director of Gambling told that Pay n Play, the too, Trustly is using is making the user experience quite easy. He added that they are making the customer deposit the cash during registration. This is giving the operator a solid acquisition tool.
Sam Barret is in SiGMA Malta, an event where the operators meet the suppliers. He said that it is important to visit this event and meet the suppliers and clients. Explaining that Pay n Play is their key product, he said that 100 brands of Pay n Play have been launched so far. He said that they are looking for different markets. He said the product is quite popular in Sweden market and the offerings are now being improved in Finland, the Netherlands, Germany, and Estonia.
Barrt further explained that through Pay n Play they have lowered the acquisition cost for the operators. The process is being facilitated by taking the customer through a registration process. The UX experience for the customer, however, remains unaffected and seamless. The customer just needs to log in to the bank and deposit and in the registration process would be completed in the background. So, both the task is happening at a time and it is lowering the acquisition cost for the operators, Barret explained.
However, Trustly is not only in the online market. Barret revealed that the first automated and cashless solution for the land-based casino and sportsbook industry has been developed. This is even easier to use, explained Barret. He said the customer can walk into a casino and scan the QR code with his or her mobile. This would take them to the Trustly and they can deposit amount from the bank directly. The customer would receive an SMS with a code and that needs to be given to the croupier and collect the chips.
The same can be used to get the credit back as well. So, instead of waiting for the amount for 3-5 days, the customer can get the credit instantly in the account. Barret said this is changing the game and Trustly leading it.
He explained that benefits are not only limited to payment. In fact, from the KYC point of view, the operators are now getting to know the customers even more. It is easier to track and trace the customers as well. He also spoke about responsible gambling. He said that the transaction can be monitored and sized as well. The operators can actually control the situation to ensure responsible gambling, he said.
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Trustly is leading the Change in the Gambling Industry with Pay n Play - Tunf.com News
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