DBR Staff Writer Published 13 June 2012

US-based energy drink maker DNA Brands has entered into an exclusive agreement with Titan Distributors to expand its footprint in Canada.

The company manufactures DNA Energy Drink and DNA Shred Stix.

DNA Energy Drink is a proprietary blend of ingredients in four flavors - Citrus, Lemon Lime, Sugar Free Citrus and Cranrazberry.

DNA Brands president and CEO Darren Marks said that the company intends to support and grow the DNA name in Canada through conventional marketing initiatives including sampling programs, TV and radio, and by utilizing Titan's close relationships with premier athletes and celebrities to act as brand ambassadors and spokesmen

"An August launch is expected," Marks said.

Titan Distributors president and CEO David Coriaty said that the company looks forward to work hand-in-hand with DNA's dedicated management team to first ensure a successful product launch and ultimately a huge success throughout Canada.

Independent retailers throughout the US and national retailers including Walgreens, Race Trac and Circle K sell the DNA Brands products.

Original post:
DNA Brands selects Titan Distributors for Canadian foray