Some people play Mozart to unborn babies in hopes of increasing their brain power, or talk to their plants in hopes of making them grow faster, so will subjecting cows to hours of video footage of the verdant Swiss Alps make them more productive?

Well, we don’t know yet. But a Russian farmer has invested the time and the LCD TV’s to find out.

News reports indicate that the farmer has rigged one side of his shed with 40-inch LCD TVs so that one row of cows can watch footage of the Swiss Alps, where the grass is green and the skies are blue. The cows on the other side are afforded no such diversion.

The farmer is monitoring his cattle to see if the TV-watching cows are more “happy and productive.”

TV is great, but you know what might be even greater? Letting the cows out of the shed once in a while to let them get a taste of the real green stuff.

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Image: Gizmodo/Ecorazzi