Since I’ve been on the Discover Magazine website for one year I thought I’d look at some patterns in Google Analytics. Specifically, over the interval from April 1st 2010 to April 30th 2011 (alas, I lost access to the ScienceBlogs traffic data). For example, what institutions are people coming to this website from? To do that I just filtered for “university” and “college” in Google Analytics. Below are those institutional addresses which sent 500 or more visits to this website over the year.

Institution
Visits HARVARD UNIVERSITY
2568 UNIVERSITY OF WASHINGTON
1973 STANFORD UNIVERSITY
1372 BEIHANG UNIVERSITY
1359 COLUMBIA UNIVERSITY
1283 UNIVERSITY OF CHICAGO
1188 OXFORD UNIVERSITY
1169 UNIVERSITY OF UTAH
1009 YALE UNIVERSITY
990 UNIVERSITY OF WISCONSIN MADISON
974 UNIVERSITY OF MASSACHUSETTS
958 UNIVERSITY OF PENNSYLVANIA
936 PRINCETON UNIVERSITY
893 UNIVERSITY OF TEXAS AT AUSTIN
879 UNIVERSITY OF MINNESOTA
842 UNIVERSITY OF CALIFORNIA LOS ANGELES
841 NEW YORK UNIVERSITY
840 YORK UNIVERSITY
835 UNIVERSITY OF TORONTO
805 UPPSALA UNIVERSITY
802 BOSTON UNIVERSITY
784 UNIVERSITY OF CALIFORNIA SANTA BARBARA
784 UNIVERSITY OF CALIFORNIA SAN DIEGO
746 NORTHWESTERN UNIVERSITY
732 DUKE UNIVERSITY
724 UNIVERSITY OF CAMBRIDGE
723 UNIVERSITY OF HELSINKI
710 UNIVERSITY OF CALIFORNIA DAVIS
700 UNIVERSITY SIEGEN CAMPUS NETWORK
670 CORNELL UNIVERSITY
669 UNIVERSITY OF BRITISH COLUMBIA
665 UNIVERSITY OF CALIFORNIA AT BERKELEY
654 OHIO STATE UNIVERSITY
650 SMITH COLLEGE
637 BROWN UNIVERSITY
626 UNIVERSITY OF ILLINOIS
614 UNIVERSITY OF MARYLAND
611 UNIVERSITY OF NORTH CAROLINA AT CHAPEL HILL
589 THE PENNSYLVANIA STATE UNIVERSITY
583 WASHINGTON UNIVERSITY
552 WASHINGTON STATE UNIVERSITY
532 SAINT JOHN S UNIVERSITY – COLLEGE OF SAINT BENEDICT
518 MCGILL UNIVERSITY
505 UNIVERSITY OF MICHIGAN ACADEMIC AFFAIRS
501

Now let’s look at visitor loyalty:

Visit that was the visitor’s nth visit
% of all visits 1 times
824746
62% 2 times
114278
9% 3 times
51544
4% 4 times
32629
2% 5 ...