Augmented Reality Tattoos Are Visible Only to a Special Camera | Discoblog

021510_rg_ThinkAnApp_02If you’ve been dying to get a kick-ass dragon tattoo but feel like it might not go over well with prospective employers or your mom, then here’s a sneaky, roundabout way to satisfy your yearning. You can get the tattoo using augmented reality–and for an extra dose of kick-ass, the dragon will flap its leathery wings.

The concept was developed by a Buenos Aires-based software company called ThinkAnApp. In the video below, you’ll see a guy’s arm tattooed with what looks like a plain rectangular box. But that box is essentially a barcode. The company has devised a camera with special software that reads this barcode, and then superimposes an animated image.

Dvice reports:

When viewed through a specially equipped camera, the seemingly plain box design suddenly displays a three-dimension dragon. The possibilities for art projects, information distribution, and social engineering via body art inherent in this idea are fascinating.

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Image: ThinkAnApp


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