Will you be joining the thousands of happy peppy people at SXSW starting on Friday? If so, add our panel talk to your schedule!

Presenting Complex Information with Simplicity
Monday, March 11th, 3:30–4:30 PM
Omni Downtown, 700 San Jacinto, Austin

Presented by Tristen George, Creative Director at Abelson Taylor
and Vanessa Ruiz, founder of Street Anatomy

#sxsw #simplicity

Complex stories and information can often be difficult to explain. Presented poorly, they can come across as too dense or intimidating to understand. And that can leave you and your audience frustrated.

Join our panelists as they explore various digital and artistic approaches to simplifying complex data and subject matter while still conveying that information in an engaging way. Using examples from the healthcare and medical industry, they will demonstrate how technology, dynamic visuals and interaction design can take complicated information and present it in a dynamic and understandable manner. They will also discuss how design style and artistic vision can transform a topic as intimidating as anatomy and physiology into an approachable conversation with a fresh understanding of the topic.

This panel will help you rethink how you visualize your complex information and inspire you to consider new ways to tell your story.

I’ll be specifically talking about simplifying complex information through the point of view of a medical illustrator and show how artists are pushing the boundaries with anatomical art, giving us a new perspective on our own human bodies.

Check out a lovely interview with SXSWState by Emily Lyons for more info on what I’ll be talking about.