DUBLIN--(BUSINESS WIRE)--

Research and Markets (http://www.researchandmarkets.com/research/p39b3b/food_micro) has announced the addition of the "Food Micro, Seventh Edition - Comparison of the Food Microbiology Testing Markets in the US and EU" report to their offering.

Food Micro, Seventh Edition: Comparison of the Food Microbiology Testing

Markets in the US and EU (Food Micro7) summarizes and compares key data on the food microbiology testing markets in the US and Europe to provide both an overview and new insights into these two important markets and as a result, the state of the global food microbiology testing market.

Food Micro, Seventh Edition: Comparison of the Food Microbiology Testing Markets in the US and EU (Food Micro7) consolidates and compares extensive primary research conducted by Strategic Consulting in its two most recent food reports:

- Food Micro, Fifth Edition: Microbiology Testing in the U.S. Food Industry (Food Micro5) published in May 2011

- Food Micro, Sixth Edition: Food Microbiology Testing in Europe (Food Micro6) published in January 2012

Food Micro7 compares market size, value and growth as well as the testing methods, practices and trends shaping food microbiology testing in the United States and Europe. In comparing the US and EU markets, Food Micro7 highlights the similarities and thus areas of potential growth/consolidation in the market, as well as explores the differences and areas of potential differentiation and/or targeting in the market.

There are many similarities in food production and food safety issues between the US and EU. Both regions enjoy a large and diverse food supply that is, as a result, increasingly global. Both regions also maintain high standards with regard to food quality and safety, which include some food industry approval processes and regulations and a vigilant public concerned with the quality and safety of the food they eat. The US and the EU share a public that is both passionate about food and increasingly attentive to the issue of food safety.

Yet there also are some major differences between the two regions. In 2010, 213.2 million microbiology tests were collected in the US food processing industry, a 14.4% increase since 2008. Routine tests, used as indicators of the presence and levels of microorganisms in the plant or the food product, accounted for 166.9 million of these tests, or 78% of all food microbiology tests performed in the US. Tests for TVO, Coliform/E. coli, and Yeast/Mold are the most common routine tests conducted in the US.

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Research and Markets: Food Micro, Seventh Edition - Comparison of the Food Microbiology Testing Markets in the US and EU