With now 12 days to go until the deadline for all Americans to have health insurance, the Obama White House is making a health-care push that appears targeted specifically to young men. For starters, President Obamas NCAA bracket today will be featured on the White Houses website, which will be counting down the 16 Sweetest Reasons to Get Covered. The president tying his NCAA picks to the health-care push comes as the White House already has basketball coaches Roy Williams and Geno Auriemma promoting the importance of obtaining coverage. NBA superstar Kevin Durant is tweeting the same message. And the White House is advertising on NBA.com. Bottom line: This is all about signing up as many more Americans -- especially men under 35 -- under the federal and state health-care exchanges.

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What has improved for the administration on health care

Given the upcoming March 31 deadline for Americans to have health-insurance, its worth observing what has improved since October and November -- when the federal website wasnt working and when the administration was sustaining blow after blow -- and what hasnt. Heres what HAS improved: overall enrollment. Per HHS, enrollment has increased from a mere 106,000 in state and federal exchanges in October to more than 5 million now.

October: +106K

Nov (thru Nov 30): +259K (365K total)

Dec (thru Dec 28): +1.8 million (2.2 million total)

Jan (thru Feb 1): +1.15 million (3.3 million total)

Feb (thru March 1): +942K (4.2 million total)

As of March 16: +800K (5 million and still counting)

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First Thoughts: Obama Touts Sweet 16 in Last Health Care Push