ROCK legend Meat Loaf is going vegan for Veganuary in a bid to help the planet.

The 72-year-old refused to rebrand himself as Veg Loaf for the month as part of a Frankie & Benny's campaign but has pledged to ditch animals products.

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He told the Daily Star: "When Frankie & Bennys first approached me to rebrand to Veg Loaf I said no way in hell.

"But, Id do anything for our planet and dropping meat for veg, even for just one day a week, can make a huge difference.

The Bat Out Of Hell singer is no stranger to vegetarianism, having stopped eating meat for 11 years in the past.

It was a stomach churning restaurant order while out with friends in 1981 that changed his attitude to food.

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He told the Mirror: "I ordered rabbit and they served it with its head on, no ears and its eyes closed.

I said, Take this away and I want vegetables and a salad, and from that moment I became vegetarian for maybe 11 years.

He returned to a meat diet after health reasons forced him to lose weight.

I stopped because I wanted to lose weight," said the star. "The carbohydrate diet worked to a point, I lost 30lb but it went right back on. I lost 70lb on the low-fat no-sugar diet.

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You dont need calories, you need a lifestyle change and less fat.

Veganuary encourages people to try a vegan diet for a month at the start of the year.

It's typically tied to New Year resolutions as people look to change their ways and become more healthy.

The month-long event is dedicated to trying to change people's attitudes, help the planet and the animals as well as improve your own personal well-being.

A vegan's diet consists solely of beans, grains, fruits, nuts, seeds and vegetables.

However, there are many substitutes which can be used in place of animal-based ingredients.

For example, cow's milk can be replaced with soy milk, and vegan margarine is a great alternative to butter.

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Meat Loaf reveals hes ditching animals from his diet and going vegan for Veganuary - The Sun