The worlds largest food and beverage company Nestl plans to expand its business and bring childrens nutrition productions to various, difficult-to-reach mountain regions in Georgia in 2020.

In addition, the brand plans to optimize its portfolio by replacing products less in demand with new flavors.

For example, we will replace the 90-gram soft-packed fruit juices of Gerber with fruit jams of the Nestl brand. Of course, we are not canceling the Gerber brand. We will keep Gerbers products in glass jar packaging, said Giorgi Kakauridze from Nestl.

Kakauridze said that this year, Nestl will introduce new porridges on the Georgian market under the brand of Shagayka, which are intended for children over one year of age.

In recognition of Nestls leadership in nutrition, health and wellness, the brand has become a Golden Brand winner in Georgia, named by customers and over 200 experts as their favorite childrens nutrition brand in Georgia.

Being named the leading brand in Georgia in the field of childrens nutrition is a big motivation for our team, which will encourage us to bring new products to Georgia and develop further in the country, said Kakauridze.

High quality, healthy and safe products, affordable prices and a team of professionals. This is what has made for Nestls success, he added.

Nestl offers Georgian customers around 90 different products that are available at almost all major supermarkets, hypermarkets and pharmacy networks in the country.

The first product Nestl brought to Georgia was milk flour and not milk powder as we call it today.

In general, year-on-year demand for Nestl products has been increasing in Georgia by about 25%.

This is how everything started more than 150 years ago when our founder Henri Nestl brought infant formula (Nestl's Milk Food) to the market that saved a childs life. We have continued his work by launching a programme called Nestl Healthy Kids through which we support parents as they raise healthy children.

The goal of the programme is to create and raise awareness regarding good nutritional practices, cooking methods to enhance the nutritional content of foods and physical fitness among students in village schools.

Our ambition is to speak about healthy lifestyle choices to 50 million children by 2030.

The programme has been running in Georgia since 2011 and aims to raise the quality of nutrition, health and well-being of school-age children through educational activities, and inform teachers, children and parents about the basic principles of a healthy lifestyle, especially the importance of healthy nutrition and physical activity, which is extremely important for the health and development of a child.

The programme is implemented in the form of free, fun lessons, conversations, quizzes, exercises and various events in second and third grade of elementary school.

As of today the programme in Georgia covers 37 schools and 7,560 pupils.

The programme has been implemented in partnership with the Ministry of Health of Georgia.

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Nestl To Bring Healthy Nutrition for Kids in Remote Georgia - The FINANCIAL